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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for avenue.comavenue.com

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8M
Revenue
Oct 25
1.1M
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$600-700
AOV
Oct 25
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Avenue.com is an e-commerce platform offering a wide range of fashion choices for individuals of all sizes. The website provides a variety of clothing, including tops, bottoms, dresses, and intimates, catering to plus-size customers. Additionally, accessories such as footwear, jewelry, and bags are also available for purchase.

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avenue.com Annual Revenue and Growth

avenue.com's annual sales on its online store amounted to $133.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$133.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
avenue.com revenue by year

avenue.com's monthly revenueOVER TIME
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Over the past three months, avenue.com revenue has experienced growth of 3.6%, compared to the preceding three months.

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avenue.com revenue growth for last six months
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OVERVIEW
In October 2025, avenue.com reported online sales revenue of $8,018,471, significantly exceeding the FASHION AND APPAREL median of $80,524, with a conversion rate of 1.00-1.50%, below the high benchmark of 3.36%. The average order value (AOV) ranged from $600 to $625, notably higher than the sector’s high of $378. With 1,125,310 sessions, avenue.com also performed well compared to the median of 33,163, though still far from industry leader shein.com’s 321,650,758 sessions, reflecting a strong but competitive position within the FASHION AND APPAREL sector.
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avenue.com competitors

In October 2025, avenue.com generated $8,018,471 in revenue from 13,356 transactions and 1,125,310 sessions, with an average order value (AOV) ranging between $600-625 and a conversion rate of 1.00-1.50%. Comparing avenue.com to its competitors, citychiconline.com had lower revenue ($789,380) and sessions (265,578) but a higher AOV ($150-175) and conversion rate (1.50-2.00%). lanebryant.com outperformed avenue.com in revenue ($10,080,174), transactions (128,833), and sessions (5,309,652) but had a lower AOV ($75-100) and similar conversion rate (2.00-2.50%). torrid.com led the pack with the highest revenue ($15,694,906), transactions (237,322), and sessions (9,144,207), although its AOV was lower ($50-75) compared to avenue.com, but it had a higher conversion rate (2.50-3.00%). yoursclothing.com and kiyonna.com also showed varying performances in revenue, transactions, sessions, AOV, and conversion rates compared to avenue.com and its competitors.

citychiconline.com screenshot
#1 citychiconline.com
789.4K
Revenue
265.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
lanebryant.com screenshot
#2 lanebryant.com
10.1M
Revenue
5.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
torrid.com screenshot
#3 torrid.com
15.7M
Revenue
9.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
yoursclothing.com screenshot
#4 yoursclothing.com
1.7M
Revenue
387K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
kiyonna.com screenshot
#5 kiyonna.com
191.6K
Revenue
68.6K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
avenue.com vs top market performers
avenue.com
top retailers
conversion rate vs average order value for avenue.com and its competitors
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Revenue share by device at avenue.com

In October large majority of sales on avenue.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In October large majority of sales on avenue.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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avenue.com channels

Identify top traffic channels that drive growth for avenue.comand discover how performance of traffic channels has changed over time.

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avenue.com Google Ads spend

Evaluate avenue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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avenue.com devices

Review avenue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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avenue.com top markets

Explore avenue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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avenue.com country & global rank

Assess the ranking of avenue.com among other retailers within its primary country and worldwide.

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