Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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7.7M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
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Avenue.com is an e-commerce platform offering a wide range of fashion choices for individuals of all sizes. The website provides a variety of clothing, including tops, bottoms, dresses, and intimates, catering to plus-size customers. Additionally, accessories such as footwear, jewelry, and bags are also available for purchase.

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avenue.com's revenueOVER TIME
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Over the past three months, avenue.com revenue has experienced decline of 3.8%, compared to the preceding three months.

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avenue.com revenue decline for last six months
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OVERVIEW
In July 2025, avenue.com, a FASHION AND APPAREL industry, generated online sales revenue of $7,709,971 with a conversion rate of 1.00-1.50% and an AOV of $600-625. They had 1,230,282 sessions. Comparatively, the largest online store in this category, shein.com, earned $817,680,251 in revenue with a conversion rate of 2.96% and an AOV of $402. The store with the highest number of sessions was shein.com with 294,721,604, while the median sessions in FASHION AND APPAREL was 36,317. A very high conversion rate in this category was 2.96%, while a low AOV was $82.
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avenue.com competitors

In July 2025, avenue.com reported a revenue of $7,709,971 from 12,619 transactions and 1,230,282 sessions, with an Average Order Value (AOV) ranging from $600 to $625 and a conversion rate of 1.00% to 1.50%. Compared to its competitors, lanebryant.com outperformed avenue.com with a revenue of $10,429,202 from 119,359 transactions and 6,066,829 sessions, although its AOV was lower at $75 to $100. torrid.com emerged as the top performer among the competitors, generating $18,755,621 in revenue from 242,339 transactions and 10,323,581 sessions, with a similar AOV range of $75 to $100 but a higher conversion rate of 2.00% to 2.50%. avenue.com fell behind in revenue compared to torrid.com and lanebryant.com but maintained a competitive AOV and conversion rate within the industry standards.

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avenue.com vs top market performers
avenue.com
top retailers
conversion rate vs average order value for avenue.com and its competitors
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Revenue share by device at avenue.com

In July large majority of sales on avenue.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In July large majority of sales on avenue.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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brands overtime comparison

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avenue.com channels

Identify top traffic channels that drive growth for avenue.comand discover how performance of traffic channels has changed over time.

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avenue.com Google Ads spend

Evaluate avenue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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avenue.com devices

Review avenue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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avenue.com top markets

Explore avenue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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avenue.com country & global rank

Assess the ranking of avenue.com among other retailers within its primary country and worldwide.

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