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Oct 2025
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Home/Insights/Retailers/lanebryant.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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10.1M
Revenue
Oct 25
5.3M
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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LaneBryant.com is an e-commerce platform that offers a wide range of clothing and related accessories for plus-size women. The website provides products such as dresses, tops, bottoms, outerwear, intimates, activewear, and footwear, catering to diverse style preferences. It also features size-inclusive fashion options and convenient e-shopping services.

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lanebryant.com Annual Revenue and Growth

lanebryant.com's annual sales on its online store amounted to $123M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$123M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
lanebryant.com revenue by year

lanebryant.com's monthly revenueOVER TIME
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Over the past three months, lanebryant.com revenue has experienced decline of 27%, compared to the preceding three months.

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lanebryant.com revenue decline for last six months
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OVERVIEW
In October 2025, lanebryant.com, operating in the lifestyle/fashion and apparel sector, generated $10,080,174 in online sales, significantly exceeding the industry median of $80,524. With a conversion rate of 2.00-2.50%, it remains below the high of 3.36%, while its average order value (AOV) ranged from $75-100, just shy of the high of $378. The site attracted 5,309,652 sessions, far surpassing the median of 33,163 but dwarfed by shein.com’s dominance with 321,650,758 sessions and $977,396,912 in revenue, showcasing a competitive landscape for fashion e-commerce.
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lanebryant.com competitors

In October 2025, Lane Bryant's revenue was $10,080,174 with 128,833 transactions and 5,309,652 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Compared to its competitors, Lane Bryant falls behind torrid.com in revenue, transactions, and sessions, but surpasses avenue.com, Ashley stewart.com, Woman within.com, and catherines.com in terms of revenue and transactions. However, Lane Bryant's AOV falls in the middle range among its competitors, with Woman within.com and catherines.com having similar AOV figures. Lane Bryant's conversion rate is competitive, falling within the range of its peers. Overall, Lane Bryant remains a strong player in the plus-size fashion industry, competing effectively with a mix of higher and lower performing competitors.

torrid.com screenshot
#1 torrid.com
15.7M
Revenue
9.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
avenue.com screenshot
#2 avenue.com
8M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
ashleystewart.com screenshot
#3 ashleystewart.com
5.5M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
womanwithin.com screenshot
#4 womanwithin.com
12.5M
Revenue
3.6M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
catherines.com screenshot
#5 catherines.com
5.6M
Revenue
1.4M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
lanebryant.com vs top market performers
lanebryant.com
top retailers
conversion rate vs average order value for lanebryant.com and its competitors
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Revenue share by device at lanebryant.com

In October large majority of sales on lanebryant.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In October large majority of sales on lanebryant.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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lanebryant.com channels

Identify top traffic channels that drive growth for lanebryant.comand discover how performance of traffic channels has changed over time.

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lanebryant.com Google Ads spend

Evaluate lanebryant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lanebryant.com devices

Review lanebryant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lanebryant.com top markets

Explore lanebryant.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lanebryant.com country & global rank

Assess the ranking of lanebryant.com among other retailers within its primary country and worldwide.

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