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Sep 2025
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Home/Insights/Retailers/lanebryant.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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7.7M
Revenue
Sep 25
4.5M
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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LaneBryant.com is an e-commerce platform that offers a wide range of clothing and related accessories for plus-size women. The website provides products such as dresses, tops, bottoms, outerwear, intimates, activewear, and footwear, catering to diverse style preferences. It also features size-inclusive fashion options and convenient e-shopping services.

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lanebryant.com Annual Revenue and Growth

lanebryant.com's annual sales on its online store amounted to $123M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$123M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
lanebryant.com revenue by year

lanebryant.com's monthly revenueOVER TIME
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Over the past three months, lanebryant.com revenue has experienced decline of 30%, compared to the preceding three months.

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lanebryant.com revenue decline for last six months
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OVERVIEW
In September 2025, lanebryant.com generated $7,709,018 in online sales, significantly higher than the median revenue of $74,931 in the FASHION AND APPAREL industry. With a conversion rate of 2.00-2.50%, it performs well but falls short of the high standard of 3.2%. The average order value (AOV) ranges from $75-100, aligning closely with the industry's low end of $73. The website attracted 4,510,569 sessions, a notable figure but dwarfed by shein.com's staggering 297,137,690 sessions. Overall, lanebryant.com showcases competitive performance metrics within the dynamic fashion sector.
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lanebryant.com competitors

In September 2025, lanebryant.com generated $7,709,018 in revenue from 100,386 transactions with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. Comparing lanebryant.com to its competitors, torrid.com outperformed with $16,194,115 in revenue, 240,056 transactions, and 9,613,325 sessions. However, lanebryant.com had a higher AOV compared to torrid.com. avenue.com had a significantly higher AOV of $575-600, but lower revenue of $8,065,315 and fewer transactions at 13,509. ashleystewart.com had lower revenue and transactions compared to lanebryant.com, but a higher AOV of $125-150. womanwithin.com and catherines.com both had higher revenue and transactions than lanebryant.com, with similar AOVs and conversion rates. Overall, lanebryant.com holds its own among its competitors in terms of revenue and transaction numbers, with a competitive AOV and conversion rate.

torrid.com screenshot
#1 torrid.com
16.2M
Revenue
9.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
avenue.com screenshot
#2 avenue.com
8.1M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
ashleystewart.com screenshot
#3 ashleystewart.com
4.8M
Revenue
1.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
womanwithin.com screenshot
#4 womanwithin.com
10.8M
Revenue
3.2M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
catherines.com screenshot
#5 catherines.com
5.6M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
lanebryant.com vs top market performers
lanebryant.com
top retailers
conversion rate vs average order value for lanebryant.com and its competitors
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Revenue share by device at lanebryant.com

In September large majority of sales on lanebryant.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In September large majority of sales on lanebryant.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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lanebryant.com channels

Identify top traffic channels that drive growth for lanebryant.comand discover how performance of traffic channels has changed over time.

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lanebryant.com Google Ads spend

Evaluate lanebryant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lanebryant.com devices

Review lanebryant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lanebryant.com top markets

Explore lanebryant.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lanebryant.com country & global rank

Assess the ranking of lanebryant.com among other retailers within its primary country and worldwide.

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