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Apr 2026
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Home/Insights/Retailers/murad.co.uk
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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159.6K
Revenue
Apr 26
42.6K
Sessions
Apr 26
5.5-6.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Murad.co.uk is an eCommerce website that sells skincare products. Their product range includes a variety of skincare solutions, such as cleansers, moisturizers, serums, and treatments. Customers can find items for various skincare concerns, such as acne, aging, and brightening. The website offers an easy shopping experience with secure payment options.

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murad.co.uk Annual Revenue and Growth

murad.co.uk's annual sales on its online store amounted to $2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
murad.co.uk revenue by year

murad.co.uk's monthly revenueOVER TIME
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Over the past three months, murad.co.uk revenue has experienced decline of 49%, compared to the preceding three months.

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murad.co.uk revenue decline for last six months
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OVERVIEW
In April 2026, murad.co.uk, operating in the lifestyle and beauty cosmetics sector, generated impressive online sales of $159,551, significantly surpassing the median revenue of $40,161 for its industry. With a robust conversion rate of 5.50-6.00%, it exceeds the high benchmark of 4.38%, while its average order value (AOV) of $50-75 aligns closely with the sector’s low end. The site recorded 42,581 sessions, notably above the median of 20,819, yet well behind the leading sephora.com, which boasts an astonishing 84,653,344 sessions and $117,760,640 in revenue.
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murad.co.uk competitors

In April 2026, murad.co.uk generated a revenue of $159,551 from 2,547 transactions and 42,581 sessions, with an average order value (AOV) between $50 and $75 and a conversion rate of 5.50-6.00%. In comparison, murad.com significantly outperformed with $945,583 in revenue, 10,375 transactions, and a higher AOV of $75-100, though a slightly lower conversion rate of 4.50-5.00%. skinmedica.com earned $522,180 from 3,095 transactions with an AOV of $150-175 and a 2.50-3.00% conversion rate. Meanwhile, skinceuticals.co.uk had a revenue of $268,958 with 2,485 transactions and a conversion rate of 1.50-2.00%. umaoils.com lagged with only $21,272 in revenue and a conversion rate of 2.00-2.50%. lovelyskin.com dominated the market with a staggering $3,391,100 in revenue, underscoring murad.co.uk's competitive position in a robust landscape.

murad.com screenshot
#1 murad.com
945.6K
Revenue
225.4K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
umaoils.com screenshot
#2 umaoils.com
21.3K
Revenue
6.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
skinmedica.com screenshot
#3 skinmedica.com
522.2K
Revenue
111.2K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
skinceuticals.co.uk screenshot
#4 skinceuticals.co.uk
269K
Revenue
147.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lovelyskin.com screenshot
#5 lovelyskin.com
3.4M
Revenue
768.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
murad.co.uk vs top market performers
murad.co.uk
top retailers
conversion rate vs average order value for murad.co.uk and its competitors
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Revenue share by device at murad.co.uk

In April large majority of sales on murad.co.uk, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on murad.co.uk, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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murad.co.uk channels

Identify top traffic channels that drive growth for murad.co.ukand discover how performance of traffic channels has changed over time.

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murad.co.uk Google Ads spend

Evaluate murad.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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murad.co.uk devices

Review murad.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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murad.co.uk top markets

Explore murad.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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murad.co.uk country & global rank

Assess the ranking of murad.co.uk among other retailers within its primary country and worldwide.

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