prettylittlething.com
prettylittlething.com is an online retail platform that offers a wide range of womens fashion apparel and accessories. The website features clothing items such as dresses, tops, swimwear, activewear, and footwear. Customers can also find beauty products, jewelry, and other fashion accessories on the website.
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prettylittlething.com Annual Revenue and Growth
prettylittlething.com's annual sales on its online store amounted to $90.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
prettylittlething.com's monthly revenueOVER TIME
Over the past three months, prettylittlething.com revenue has experienced growth of 15%, compared to the preceding three months.
prettylittlething.com competitors
In September 2026, newlook.com led competitors with revenue of $17.8 million from 266,000 transactions and 6.5 million sessions. In comparison, prettylittlething.com generated $6.4 million, with 119,000 transactions and 5.5 million sessions, placing it fifth among its peers. boohoo.com performed well, bringing in $14.4 million from 196,000 transactions over 6.8 million sessions, slightly outperforming prettylittlething.com. asos.com was a significant leader, achieving $153.9 million in revenue from 1.1 million transactions across 72.8 million sessions, while hm.com dominated the market with $277.9 million in revenue, 3.2 million transactions, and 119.1 million sessions. prettylittlething.com had an average order value (AOV) of $50-75, similar to boohoo.com and newlook.com, but its conversion rate of 2.00-2.50% trails behind both boohoo.com and hm.com, which are in the 2.50-3.00% range.
Revenue share by device at prettylittlething.com
In September large majority of sales on prettylittlething.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries prettylittlething.com operates in
prettylittlething.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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prettylittlething.com channels
Identify top traffic channels that drive growth for prettylittlething.comand discover how performance of traffic channels has changed over time.
prettylittlething.com Google Ads spend
Evaluate prettylittlething.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
prettylittlething.com devices
Review prettylittlething.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
