prettylittlething.com
prettylittlething.com is an online retail platform that offers a wide range of womens fashion apparel and accessories. The website features clothing items such as dresses, tops, swimwear, activewear, and footwear. Customers can also find beauty products, jewelry, and other fashion accessories on the website.
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prettylittlething.com Annual Revenue and Growth
prettylittlething.com's annual sales on its online store amounted to $86.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
prettylittlething.com's monthly revenueOVER TIME
Over the past three months, prettylittlething.com revenue has experienced growth of 23%, compared to the preceding three months.
prettylittlething.com competitors
prettylittlething.com is a strong competitor in the online fashion market, with a revenue of $11,010,689 and 200,761 transactions from 5,550,227 sessions in November 2025. However, compared to its competitors, such as ASOS with a revenue of $159,325,130 from 1,112,833 transactions and 63,562,508 sessions, prettylittlething.com falls short in terms of revenue and scale. boohoo.com also outperforms prettylittlething.com with $19,259,797 in revenue from 302,258 transactions and 8,161,328 sessions. newlook.com has a higher conversion rate of 5.00-5.50%, while prettylittlething.com's conversion rate falls within the range of 3.50-4.00%. Overall, prettylittlething.com holds its ground in the market but faces tough competition from larger players like ASOS and boohoo.com in terms of revenue and reach.
Revenue share by device at prettylittlething.com
In November large majority of sales on prettylittlething.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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prettylittlething.com channels
Identify top traffic channels that drive growth for prettylittlething.comand discover how performance of traffic channels has changed over time.
prettylittlething.com Google Ads spend
Evaluate prettylittlething.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
prettylittlething.com devices
Review prettylittlething.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
