prettylittlething.com
prettylittlething.com is an online retail platform that offers a wide range of womens fashion apparel and accessories. The website features clothing items such as dresses, tops, swimwear, activewear, and footwear. Customers can also find beauty products, jewelry, and other fashion accessories on the website.
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prettylittlething.com Annual Revenue and Growth
prettylittlething.com's annual sales on its online store amounted to $90.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
prettylittlething.com's monthly revenueOVER TIME
Over the past three months, prettylittlething.com revenue has experienced growth of 35%, compared to the preceding three months.
prettylittlething.com competitors
In May 2026, prettylittlething.com generated $7,177,685 in revenue from 146,076 transactions across 5,191,203 sessions, with a conversion rate between 2.50-3.00%. In contrast, boohoo.com significantly outperformed with $14,639,620 in revenue, 230,804 transactions, and a higher conversion rate of 3.00-3.50%. newlook.com achieved even greater success, reporting $23,628,116 in revenue and a conversion rate of 3.50-4.00%. The largest player, asos.com, boasted $91,596,950 in revenue despite a lower conversion rate of 1.00-1.50%. On the other end, nastygal.com had minimal revenue at $761,557 with a conversion rate also at 1.00-1.50%. Notably, hm.com dominated the market with a staggering $200,682,705 in revenue, maintaining a conversion rate of 2.50-3.00%. Overall, while prettylittlething.com shows solid performance, it lags behind its key competitors in revenue and transaction volume.
Revenue share by device at prettylittlething.com
In May large majority of sales on prettylittlething.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries prettylittlething.com operates in
prettylittlething.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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prettylittlething.com channels
Identify top traffic channels that drive growth for prettylittlething.comand discover how performance of traffic channels has changed over time.
prettylittlething.com Google Ads spend
Evaluate prettylittlething.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
prettylittlething.com devices
Review prettylittlething.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
