prettylittlething.com
prettylittlething.com is an online retail platform that offers a wide range of womens fashion apparel and accessories. The website features clothing items such as dresses, tops, swimwear, activewear, and footwear. Customers can also find beauty products, jewelry, and other fashion accessories on the website.
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prettylittlething.com Annual Revenue and Growth
prettylittlething.com's annual sales on its online store amounted to $90.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
prettylittlething.com's monthly revenueOVER TIME
Over the past three months, prettylittlething.com revenue has experienced growth of 52%, compared to the preceding three months.
prettylittlething.com competitors
In July 2026, boohoo.com generated a revenue of $14.9 million from 217,000 transactions across 7 million sessions, boasting a conversion rate of 3.00-3.50%. Comparatively, prettylittlething.com recorded a revenue of $10.7 million with 160,000 transactions and 5.7 million sessions, resulting in a conversion rate of 2.50-3.00%. While prettylittlething.com outperformed nastygal.com, which brought in only $1.1 million from 12,500 transactions, it still ranked fifth among its peers. When compared to hm.com, which leads the market with $259.5 million in revenue and 3.2 million transactions, prettylittlething.com trails significantly by $248.8 million in revenue, 3 million in transactions, and 106 million sessions. newlook.com and asos.com also surpass prettylittlething.com, showcasing a competitive landscape where it faces notable challenges.
Revenue share by device at prettylittlething.com
In July large majority of sales on prettylittlething.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries prettylittlething.com operates in
prettylittlething.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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prettylittlething.com channels
Identify top traffic channels that drive growth for prettylittlething.comand discover how performance of traffic channels has changed over time.
prettylittlething.com Google Ads spend
Evaluate prettylittlething.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
prettylittlething.com devices
Review prettylittlething.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
