patmcgrath.com
Defiantly decadent makeup created by the world's most celebrated editorial and runway makeup artist, Pat McGrath. Explore all of the Pat McGrath Labs creations on her official site.
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patmcgrath.com's monthly revenueOVER TIME
Over the past three months, patmcgrath.com revenue has experienced decline of 5.1%, compared to the preceding three months.
patmcgrath.com competitors
In September 2025, patmcgrath.com reported a revenue of $729,125 with 6,054 transactions and 272,134 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, cultbeauty.com outperformed patmcgrath.com with a revenue of $8,903,232 from 44,558 transactions and 1,905,666 sessions, showcasing a higher AOV of $175-200 while maintaining a similar conversion rate. smashbox.com, stilacosmetics.com, and netflix.shop fell behind in terms of revenue and transactions, with lower AOVs and varying conversion rates. fwrd.com emerged as a standout competitor with a revenue of $9,166,179, 18,526 transactions, and 2,290,585 sessions, boasting the highest AOV of $475-500 but with a lower conversion rate of 0.50-1.00%.
Revenue share by device at patmcgrath.com
In September large majority of sales on patmcgrath.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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patmcgrath.com channels
Identify top traffic channels that drive growth for patmcgrath.comand discover how performance of traffic channels has changed over time.
patmcgrath.com Google Ads spend
Evaluate patmcgrath.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
patmcgrath.com devices
Review patmcgrath.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
