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May 2026
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Home/Insights/Retailers/pepperfry.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for pepperfry.compepperfry.com

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2.1M
Revenue
May 26
2.5M
Sessions
May 26
0.0-0.5%
Conv. rate
May 26
$175-200
AOV
May 26
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  • Main country of store: INDIA
  • Website category: FURNITURE

Pepperfry.com is an e-commerce platform offering a wide variety of products, primarily focusing on furniture and home decor items. They provide a diverse range of options, including sofas, tables, chairs, beds, kitchenware, and more. The website features a user-friendly interface, handy filters, and secure payment options for customers to conveniently explore and purchase desired household products.

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pepperfry.com Annual Revenue and Growth

pepperfry.com's annual sales on its online store amounted to $45.2M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$45.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
pepperfry.com revenue by year

pepperfry.com's monthly revenueOVER TIME
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Over the past three months, pepperfry.com revenue has experienced decline of 51%, compared to the preceding three months.

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pepperfry.com revenue decline for last six months
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OVERVIEW
In May 2026, pepperfry.com generated $2,098,252 in online sales with a conversion rate between 0.00-0.50%, significantly below the high benchmark of 2.03% in the home and garden/furniture industry. Its average order value (AOV) ranged from $175 to $200, contrasting sharply with the industry's high AOV of $1,203. With 2,482,679 sessions, pepperfry.com outperformed the median of 33,650 sessions, but remains far behind the largest competitor, ikea.com, which boasts over 220 million sessions and over $507 million in revenue, highlighting a competitive gap in the marketplace.
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pepperfry.com competitors

In May 2026, pepperfry.com generated $2,098,252 in revenue from 10,687 transactions across 2,482,679 sessions, yielding an Average Order Value (AOV) of $175-200 and a conversion rate of 0.00-0.50%. In comparison, ikea.com dominated the market with $507,166,476 in revenue from 1,728,507 transactions and 220,716,222 sessions, achieving a higher AOV of $275-300 and a conversion rate of 0.50-1.00%. Similarly, wayfair.com reported remarkable performance with $1,129,755,788 in revenue, 2,831,330 transactions, and an AOV of $375-400, alongside a conversion rate of 2.00-2.50%. In contrast, nilkamalfurniture.com and at-home.co.in saw much lower figures, with revenues of $1,052,443 and $11,110, respectively. etsy.com, while catering to a different segment, garnered $576,047,220 with a much lower AOV of $50-75 but maintained a competitive conversion rate of 1.50-2.00%. Overall, pepperfry.com trails significantly behind these key players.

ikea.com screenshot
#1 ikea.com
507.2M
Revenue
220.7M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
nilkamalfurniture.com screenshot
#2 nilkamalfurniture.com
1.1M
Revenue
1M
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
wayfair.com screenshot
#3 wayfair.com
1.1B
Revenue
118.8M
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
at-home.co.in screenshot
#4 at-home.co.in
11.1K
Revenue
4.2K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
homedepot.com screenshot
#5 homedepot.com
1.3B
Revenue
184.8M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
pepperfry.com vs top market performers
pepperfry.com
top retailers
conversion rate vs average order value for pepperfry.com and its competitors
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Revenue share by device at pepperfry.com

In May large majority of sales on pepperfry.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on pepperfry.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries pepperfry.com operates in

pepperfry.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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pepperfry.com channels

Identify top traffic channels that drive growth for pepperfry.comand discover how performance of traffic channels has changed over time.

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pepperfry.com Google Ads spend

Evaluate pepperfry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pepperfry.com devices

Review pepperfry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pepperfry.com top markets

Explore pepperfry.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pepperfry.com country & global rank

Assess the ranking of pepperfry.com among other retailers within its primary country and worldwide.

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