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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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211.7K
Revenue
Jan 26
85.6K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Get a head start on the journey to your happy place with Sanuk® sidewalker surfers, sandals, shoes, yoga slings, and flip flops!

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sanuk.com Annual Revenue and Growth

sanuk.com's annual sales on its online store amounted to $4.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sanuk.com revenue by year

sanuk.com's monthly revenueOVER TIME
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Over the past three months, sanuk.com revenue has experienced decline of 7.9%, compared to the preceding three months.

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sanuk.com revenue decline for last six months
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OVERVIEW
In January 2026, sanuk.com generated $211,671 in online sales, significantly exceeding the FASHION AND APPAREL median of $91,806. With a conversion rate of 2.00-2.50%, it is positioned well, albeit below the category's high of 3.1%. The average order value (AOV) ranged from $100-125, while the lifestyle average tops at $390. sanuk.com recorded 85,564 sessions, substantially higher than the median of 38,909, but far behind industry leader shein.com’s staggering 279,580,739 sessions, illustrating the competitive landscape within the lifestyle and fashion apparel sector.
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sanuk.com competitors

In January 2026, sanuk.com outperformed its competitors in terms of revenue with $211,671. When compared to highmountainsports.com ($43,166), largefeet.com ($19,928), scotthawaii.com ($26,822), reef.com ($2,054,118), and orthoticshop.com ($529,534), sanuk.com had a competitive edge. sanuk.com also had a higher number of transactions (1,830) and sessions (85,564) compared to its competitors. The average order value (AOV) for sanuk.com ranged between $100-$125, which falls within the range of its competitors. However, in terms of conversion rate, sanuk.com's 2.00-2.50% was similar to that of orthoticshop.com, but lower than reef.com's impressive 3.00-3.50%. Overall, sanuk.com showed strong performance in revenue and sessions, showcasing its competitive position in the market.

highmountainsports.com screenshot
#1 highmountainsports.com
43.2K
Revenue
10.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
largefeet.com screenshot
#2 largefeet.com
19.9K
Revenue
7.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
scotthawaii.com screenshot
#3 scotthawaii.com
26.8K
Revenue
8.9K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
reef.com screenshot
#4 reef.com
2.1M
Revenue
617.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
orthoticshop.com screenshot
#5 orthoticshop.com
529.5K
Revenue
100.2K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
sanuk.com vs top market performers
sanuk.com
top retailers
conversion rate vs average order value for sanuk.com and its competitors
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Revenue share by device at sanuk.com

In January large majority of sales on sanuk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on sanuk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sanuk.com channels

Identify top traffic channels that drive growth for sanuk.comand discover how performance of traffic channels has changed over time.

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sanuk.com Google Ads spend

Evaluate sanuk.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sanuk.com devices

Review sanuk.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sanuk.com top markets

Explore sanuk.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sanuk.com country & global rank

Assess the ranking of sanuk.com among other retailers within its primary country and worldwide.

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