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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for sephora.frsephora.fr

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6.5M
Revenue
4M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Sephora.fr is an online retailer offering a diverse range of beauty and cosmetics products. The website allows users to explore and purchase items such as makeup, skincare, fragrance, haircare, and numerous international luxury brands. It also provides information on product details, customer reviews, and beauty tips.

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sephora.fr's revenueOVER TIME
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Over the past three months, sephora.fr revenue has experienced growth of 3.9%, compared to the preceding three months.

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sephora.fr revenue growth for last six months
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OVERVIEW
sephora.fr's August 2025 performance metrics: revenue $6,454,909 (median $43,264), conversion rate 2.00-2.50% (high 4.33%, low 1.0%), AOV $75-100 (high $202, low $46), sessions 4,017,119 (highest 44,212,513 on sephora.com, median 22,297) in the BEAUTY AND COSMETICS industry.
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sephora.fr competitors

In August 2025, sephora.fr, with a revenue of 6,454,909 euros, 85,775 transactions, and 4,017,119 sessions, boasts a competitive Average Order Value (AOV) of 75-100 euros and a conversion rate of 2.00-2.50%. However, when compared to its competitors, sephora.fr falls behind in revenue and user engagement metrics. For instance, sephora.com leads with a revenue of 46,565,477 euros, 595,532 transactions, and 44,212,513 sessions, with a similar AOV and a slightly lower conversion rate. feelunique.com excels in conversion rate with 4.00-4.50% despite lower revenue and transactions. dior.com and chanel.com both surpass sephora.fr in revenue and sessions, with higher AOVs and comparable conversion rates. In summary, sephora.fr may need to focus on increasing its revenue and user engagement metrics to better compete with its counterparts in the beauty industry.

sephora.com screenshot
#1 sephora.com
46.6M
Revenue
44.2M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
feelunique.com screenshot
#2 feelunique.com
78.5K
Revenue
31.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
dior.com screenshot
#3 dior.com
36.5M
Revenue
13.2M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
chanel.com screenshot
#4 chanel.com
9.1M
Revenue
9.4M
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
sephora.fr vs top market performers
sephora.fr
top retailers
conversion rate vs average order value for sephora.fr and its competitors
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Revenue share by device at sephora.fr

In August large majority of sales on sephora.fr, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on sephora.fr, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sephora.fr channels

Identify top traffic channels that drive growth for sephora.frand discover how performance of traffic channels has changed over time.

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sephora.fr Google Ads spend

Evaluate sephora.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sephora.fr devices

Review sephora.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sephora.fr top markets

Explore sephora.fr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sephora.fr country & global rank

Assess the ranking of sephora.fr among other retailers within its primary country and worldwide.

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