sephora.fr
Sephora.fr is an online retailer offering a diverse range of beauty and cosmetics products. The website allows users to explore and purchase items such as makeup, skincare, fragrance, haircare, and numerous international luxury brands. It also provides information on product details, customer reviews, and beauty tips.
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sephora.fr Annual Revenue and Growth
sephora.fr's annual sales on its online store amounted to $102.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
sephora.fr's monthly revenueOVER TIME
Over the past three months, sephora.fr revenue has experienced decline of 49%, compared to the preceding three months.
sephora.fr competitors
In April 2026, sephora.fr generated $7,306,400 in revenue with 105,833 transactions across 4,582,835 sessions, achieving a conversion rate of 2.00-2.50% and an average order value (AOV) of $50-75. In comparison, sephora.com significantly outperformed with $117,760,640 in revenue from 1,519,197 transactions over 84,653,344 sessions, although its conversion rate was slightly lower at 1.50-2.00%. feelunique.com reported a modest revenue of $45,956 from 734 transactions but boasted an impressive conversion rate of 4.50-5.00%. Meanwhile, dior.com and chanel.com generated $26,178,756 and $14,749,924, respectively, but with lower transaction volumes and higher AOVs of $150-175 and $225-250, respectively. Overall, while sephora.fr is competitive in its market, it still trails significantly behind sephora.com in terms of overall performance.
Revenue share by device at sephora.fr
In April large majority of sales on sephora.fr, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sephora.fr channels
Identify top traffic channels that drive growth for sephora.frand discover how performance of traffic channels has changed over time.
sephora.fr Google Ads spend
Evaluate sephora.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sephora.fr devices
Review sephora.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
