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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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27.4M
Revenue
Mar 26
14.8M
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$150-175
AOV
Mar 26
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DIOR official website. Discover Christian Dior fashion, fragrances and accessories for Women and Men

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dior.com Annual Revenue and Growth

dior.com's annual sales on its online store amounted to $503.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$503.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dior.com revenue by year

dior.com's monthly revenueOVER TIME
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Over the past three months, dior.com revenue has experienced decline of 19%, compared to the preceding three months.

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dior.com revenue decline for last six months
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OVERVIEW
In March 2026, dior.com generated $27,423,672 in online sales, significantly lower than the FASHION AND APPAREL median of $83,040, while its conversion rate ranged from 1.00-1.50%, below the industry's high of 3.14% but above the low of 0.7%. With an average order value (AOV) between $150-175, it also fell short of the high AOV of $377, yet exceeded the low of $73. The site attracted 14,820,477 sessions, starkly contrasting with shein.com's impressive 298,145,068 sessions, while the median in the industry stands at 36,457, highlighting the competitive landscape in online fashion retail.
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dior.com competitors

When comparing dior.com to its competitors as of March 2026, we can see that dior.com has a significantly higher revenue of $27,423,672 compared to its competitors such as buyma.us with $840, harrods.com with $11,903,802, theluxurycloset.com with $489,632, vestiairecollective.com with $84,939,294, and microperfumes.com with $24,888,372. dior.com also has a higher number of transactions at 176,450 and sessions at 14,820,477, indicating a strong customer base. The average order value (AOV) for dior.com falls within the range of $150-$175, while competitors like buyma.us have a higher AOV at $750-$775 and others like theluxurycloset.com and microperfumes.com have a comparable AOV of $575-$600 and $600-$625 respectively. In terms of conversion rate, dior.com falls within the range of 1.00-1.50%, which is on par with microperfumes.com and higher than competitors like buyma.us and theluxurycloset.com.

buyma.us screenshot
#1 buyma.us
840.4
Revenue
430
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
harrods.com screenshot
#2 harrods.com
11.9M
Revenue
3.9M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
theluxurycloset.com screenshot
#3 theluxurycloset.com
489.6K
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
vestiairecollective.com screenshot
#4 vestiairecollective.com
84.9M
Revenue
10.9M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
microperfumes.com screenshot
#5 microperfumes.com
24.9M
Revenue
3.4M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
dior.com vs top market performers
dior.com
top retailers
conversion rate vs average order value for dior.com and its competitors
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Revenue share by device at dior.com

In March large majority of sales on dior.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on dior.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dior.com channels

Identify top traffic channels that drive growth for dior.comand discover how performance of traffic channels has changed over time.

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dior.com Google Ads spend

Evaluate dior.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dior.com devices

Review dior.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dior.com top markets

Explore dior.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dior.com country & global rank

Assess the ranking of dior.com among other retailers within its primary country and worldwide.

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