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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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47.7M
Revenue
Nov 25
17.6M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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DIOR official website. Discover Christian Dior fashion, fragrances and accessories for Women and Men

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dior.com's monthly revenueOVER TIME
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Over the past three months, dior.com revenue has experienced growth of 18%, compared to the preceding three months.

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dior.com revenue growth for last six months
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OVERVIEW
In November 2025, dior.com generated $47,678,485 in online sales, significantly lower than the industry median of $93,064, while facing fierce competition from shein.com, which leads the category with $916,157,774. The site achieved a conversion rate of 1.50-2.00%, below the industry high of 3.37%, and its average order value (AOV) ranged from $150-175, far from the top AOV of $375. With 17,572,564 sessions, dior.com is outperformed by shein.com, boasting 342,497,064 sessions, and it surpasses the FASHION AND APPAREL median of 36,492 sessions, reflecting strong traffic despite conversion challenges.
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dior.com competitors

In November 2025, dior.com stands out among its competitors with a revenue of $47,678,485 and 296,218 transactions from 17,572,564 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. In comparison, harrods.com generated $10,270,901 in revenue with 33,865 transactions from 3,881,036 sessions, with an AOV of $300-325 and a conversion rate of 0.50-1.00%. The Luxury Closet followed with a revenue of $360,882 from 576 transactions and 888,339 sessions, offering an AOV of $625-650 but a low conversion rate of 0.00-0.50%. vestiairecollective.com outperformed dior.com in revenue at $70,287,668, with 201,774 transactions from 9,471,445 sessions, with an AOV of $325-350 and a slightly higher conversion rate of 2.00-2.50%. Lastly, microperfumes.com reported a revenue of $32,075,753 with 51,096 transactions from 2,483,985 sessions, matching The Luxury Closet's AOV and conversion rate.

harrods.com screenshot
#1 harrods.com
10.3M
Revenue
3.9M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
theluxurycloset.com screenshot
#2 theluxurycloset.com
360.9K
Revenue
888.3K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
vestiairecollective.com screenshot
#3 vestiairecollective.com
70.3M
Revenue
9.5M
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
microperfumes.com screenshot
#4 microperfumes.com
32.1M
Revenue
2.5M
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
fragrancenet.com screenshot
#5 fragrancenet.com
51.8M
Revenue
17.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
dior.com vs top market performers
dior.com
top retailers
conversion rate vs average order value for dior.com and its competitors
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Revenue share by device at dior.com

In November large majority of sales on dior.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on dior.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dior.com channels

Identify top traffic channels that drive growth for dior.comand discover how performance of traffic channels has changed over time.

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dior.com Google Ads spend

Evaluate dior.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dior.com devices

Review dior.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dior.com top markets

Explore dior.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dior.com country & global rank

Assess the ranking of dior.com among other retailers within its primary country and worldwide.

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