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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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42.1M
Revenue
Sep 26
14.4M
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$150-175
AOV
Sep 26
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DIOR official website. Discover Christian Dior fashion, fragrances and accessories for Women and Men

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dior.com Annual Revenue and Growth

dior.com's annual sales on its online store amounted to $503.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$503.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dior.com revenue by year

dior.com's monthly revenueOVER TIME
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Over the past three months, dior.com revenue has experienced growth of 12%, compared to the preceding three months.

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dior.com revenue growth for last six months
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OVERVIEW
dior.com, with its revenue of $42.1 million in online sales, showcases a robust performance compared to the average store in the fashion and apparel category, which generates around $63,500 a month. In September 2026, dior.com achieved a conversion rate of 1.50-2.00%, comfortably within the category's typical range of 0.67% to 3.16%. The average order value (AOV) stood at $150-175, also within the typical range of $79 to $406. With 14.4 million sessions, dior.com attracts significantly fewer visitors than the average store in the fashion and apparel category, which sees about 26,000 sessions monthly, demonstrating both the challenges and opportunities within its market.
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dior.com competitors

In September 2026, dior.com excels in both transactions and sessions, leading the competition with 252,000 transactions and 14.4 million sessions. In contrast, harrods.com, with 50,500 transactions and 4.8 million sessions, trails significantly behind dior.com in these key metrics. Despite this strength, dior.com ranks second in revenue, generating $42.1 million, which is surpassed only by vestiairecollective.com's impressive $104.1 million. The average order value (AOV) for dior.com, ranging from $150 to $175, is notably lower than that of buyma.us and theluxurycloset.com, which boast higher AOVs of $750-$775 and $675-$700 respectively. However, dior.com's conversion rate of 1.50-2.00% is on par with vestiairecollective.com, showing solid performance in converting sessions into transactions. Overall, while dior.com may trail in revenue, its leadership in transactions and sessions showcases its effectiveness in engaging customers compared to competitors like harrods.com and microperfumes.com.

buyma.us screenshot
#1 buyma.us
8.4K
Revenue
3.7K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
harrods.com screenshot
#2 harrods.com
20M
Revenue
4.8M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
theluxurycloset.com screenshot
#3 theluxurycloset.com
830.1K
Revenue
1.4M
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
vestiairecollective.com screenshot
#4 vestiairecollective.com
104.1M
Revenue
12.8M
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
microperfumes.com screenshot
#5 microperfumes.com
19.2M
Revenue
2.1M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
dior.com vs top market performers
dior.com
top retailers
conversion rate vs average order value for dior.com and its competitors
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Industries dior.com operates in

dior.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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dior.com channels

Identify top traffic channels that drive growth for dior.comand discover how performance of traffic channels has changed over time.

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dior.com Google Ads spend

Evaluate dior.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dior.com devices

Review dior.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dior.com top markets

Explore dior.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dior.com country & global rank

Assess the ranking of dior.com among other retailers within its primary country and worldwide.

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