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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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37.7M
Revenue
Jul 26
13.7M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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DIOR official website. Discover Christian Dior fashion, fragrances and accessories for Women and Men

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dior.com Annual Revenue and Growth

dior.com's annual sales on its online store amounted to $503.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$503.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dior.com revenue by year

dior.com's monthly revenueOVER TIME
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Over the past three months, dior.com revenue has experienced decline of 0.92%, compared to the preceding three months.

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dior.com revenue decline for last six months
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OVERVIEW
Compared to the average store in the fashion and apparel category, dior.com’s performance in July 2026 shows notable metrics. With revenue for online sales at $37.7 million, it significantly outperforms the average store's $71,300. The conversion rate ranges from 1.50-2.00%, falling within the typical range of 0.66% to 3.1%. The average order value (AOV) stands between $150-175, which is also within the category's typical range of $84 to $403. With 13.7 million sessions, dior.com has a strong presence, though it’s below the average store in the fashion and apparel category's 28,400 sessions. Overall, these figures highlight dior.com's robust engagement in the competitive landscape.
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dior.com competitors

In July 2026, dior.com stands out with the highest number of transactions, totaling 240,000, significantly surpassing its closest competitor, vestiairecollective.com, by 136,000 transactions. Additionally, dior.com records the most sessions at 13.7 million, leading vestiairecollective.com by 2.4 million sessions. However, dior.com ranks second in revenue, generating $37.7 million, trailing vestiairecollective.com by $12.6 million. When examining average order value (AOV), dior.com’s range of $150-175 is notably lower than several competitors, such as buyma.us, which boasts an AOV of $725-750. Conversion rates also reflect variability, with dior.com achieving a rate between 1.50-2.00%, outperforming buyma.us and theluxurycloset.com but closely following harrods.com and microperfumes.com, which both range from 1.00-1.50%. Overall, while dior.com excels in transactions and sessions, it faces challenges in revenue and AOV compared to competitors.

buyma.us screenshot
#1 buyma.us
12.8K
Revenue
5.8K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
harrods.com screenshot
#2 harrods.com
16.5M
Revenue
4.1M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
theluxurycloset.com screenshot
#3 theluxurycloset.com
872.3K
Revenue
1.4M
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
vestiairecollective.com screenshot
#4 vestiairecollective.com
50.3M
Revenue
11.3M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
microperfumes.com screenshot
#5 microperfumes.com
21.7M
Revenue
3.2M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
dior.com vs top market performers
dior.com
top retailers
conversion rate vs average order value for dior.com and its competitors
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Industries dior.com operates in

dior.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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dior.com channels

Identify top traffic channels that drive growth for dior.comand discover how performance of traffic channels has changed over time.

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dior.com Google Ads spend

Evaluate dior.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dior.com devices

Review dior.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dior.com top markets

Explore dior.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dior.com country & global rank

Assess the ranking of dior.com among other retailers within its primary country and worldwide.

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