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Apr 2026
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Home/Insights/Retailers/pairofthieves.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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167.5K
Revenue
Apr 26
77.1K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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The website pairofthieves.com offers a wide range of clothing and accessories for men, women, and children. Their product selection includes underwear, socks, loungewear, activewear, and accessories. The site showcases a variety of stylish and comfortable options for customers to choose from, catering to different preferences and age groups.

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pairofthieves.com Annual Revenue and Growth

pairofthieves.com's annual sales on its online store amounted to $3.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
pairofthieves.com revenue by year

pairofthieves.com's monthly revenueOVER TIME
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Over the past three months, pairofthieves.com revenue has experienced decline of 42%, compared to the preceding three months.

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pairofthieves.com revenue decline for last six months
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OVERVIEW
In April 2026, pairsofthieves.com generated $167,529 in online sales, significantly outperforming the FASHION AND APPAREL median of $78,791, with a conversion rate of 2.50-3.00%, slightly below the industry high of 3.05%. Their average order value (AOV) ranged from $75-100, just above the low of $76, while attracting 77,118 sessions, well above the median of 35,276 but far below the leading shein.com with 281,585,790 sessions. Overall, pairsofthieves.com showcases strong performance metrics within its competitive landscape.
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pairofthieves.com competitors

As of April 2026, pairofthieves.com reported a revenue of $167,529 from 2,028 transactions over 77,118 sessions, yielding a conversion rate of 2.50-3.00%. In comparison, its competitor saxxunderwear.com generated slightly higher revenue at $183,398 with 1,946 transactions but a lower conversion rate of 1.00-1.50% over 184,706 sessions. Meanwhile, 2xist.com fell behind with $109,975 in revenue and a conversion rate of 2.00-2.50%. On the other hand, mackweldon.com vastly outperformed with $2,846,529 in revenue, achieving a conversion rate of 3.00-3.50% through 16,667 transactions across 517,154 sessions. Notably, skullandbones.com matched pairofthieves.com closely, with $152,852 in revenue and a conversion rate similar to that of 2.00-2.50%. Overall, while pairofthieves.com maintains solid metrics, mackweldon.com dominates the market significantly.

saxxunderwear.com screenshot
#1 saxxunderwear.com
183.4K
Revenue
184.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
2xist.com screenshot
#2 2xist.com
110K
Revenue
71.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
skullandbones.com screenshot
#3 skullandbones.com
152.9K
Revenue
81.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mackweldon.com screenshot
#4 mackweldon.com
2.8M
Revenue
517.2K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
mensunderwearstore.com screenshot
#5 mensunderwearstore.com
55.5K
Revenue
65K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pairofthieves.com vs top market performers
pairofthieves.com
top retailers
conversion rate vs average order value for pairofthieves.com and its competitors
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Revenue share by device at pairofthieves.com

In April large majority of sales on pairofthieves.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In April large majority of sales on pairofthieves.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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pairofthieves.com channels

Identify top traffic channels that drive growth for pairofthieves.comand discover how performance of traffic channels has changed over time.

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pairofthieves.com Google Ads spend

Evaluate pairofthieves.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pairofthieves.com devices

Review pairofthieves.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pairofthieves.com top markets

Explore pairofthieves.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pairofthieves.com country & global rank

Assess the ranking of pairofthieves.com among other retailers within its primary country and worldwide.

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