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Jun 2026
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Home/Insights/Retailers/swimoutlet.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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8.8M
Revenue
Jun 26
2.6M
Sessions
Jun 26
3.0-3.5%
Conv. rate
Jun 26
$100-125
AOV
Jun 26
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SwimOutlet.com is an online platform specializing in swimwear, gear, and accessories. They offer a wide range of products such as swimsuits for women, men, and children, including competitive swimwear. Additionally, the website provides other water-related items like goggles, swim caps, floats, and training equipment to cater to diverse aquatic needs.

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swimoutlet.com Annual Revenue and Growth

swimoutlet.com's annual sales on its online store amounted to $64.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$64.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
swimoutlet.com revenue by year

swimoutlet.com's monthly revenueOVER TIME
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Over the past three months, swimoutlet.com revenue has experienced growth of 33%, compared to the preceding three months.

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swimoutlet.com revenue growth for last six months
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OVERVIEW
In June 2026, swimoutlet.com, operating in the FASHION AND APPAREL industry, achieved impressive online sales revenue of $8,756,918, far exceeding the median of $72,361; with a conversion rate between 3.00-3.50%, it surpassed the high benchmark of 3.17% in its category, and recorded an average order value (AOV) of $100-125, notably higher than the low of $82; while its sessions reached 2,567,696, significantly exceeding the median of 28,254, though still trailing the leading online store, shein.com, which generated $810,274,273 in sales and recorded 281,242,442 sessions.
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swimoutlet.com competitors

In June 2026, swimoutlet.com generated a significant revenue of $8,756,918 with 81,301 transactions, leading to a conversion rate of 3.00-3.50%. In contrast, its closest competitor, speedo.com, achieved a revenue of $3,995,847 from 22,995 transactions, translating to a lower conversion rate of 1.50-2.00%. swimsuitsforall.com and roxy.com reported revenues of $2,239,673 and $1,842,257 respectively, with conversion rates of 2.00-2.50% and 3.00-3.50%. Notably, thelifeguardstore.com lagged significantly, earning just $159,202 from 448 transactions at a conversion rate of 0.50-1.00%. While landsend.com stood out with a massive revenue of $66,291,956, it had a lower AOV of 75-100 and a conversion rate of 6.50-7.00%. Overall, swimoutlet.com demonstrates a solid performance compared to its competitors, especially in transaction volume and revenue generation.

speedo.com screenshot
#1 speedo.com
4M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
swimsuitsforall.com screenshot
#2 swimsuitsforall.com
2.2M
Revenue
952.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
roxy.com screenshot
#3 roxy.com
1.8M
Revenue
499.8K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
thelifeguardstore.com screenshot
#4 thelifeguardstore.com
159.2K
Revenue
52K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
landsend.com screenshot
#5 landsend.com
66.3M
Revenue
10.9M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
swimoutlet.com vs top market performers
swimoutlet.com
top retailers
conversion rate vs average order value for swimoutlet.com and its competitors
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Industries swimoutlet.com operates in

swimoutlet.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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swimoutlet.com channels

Identify top traffic channels that drive growth for swimoutlet.comand discover how performance of traffic channels has changed over time.

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swimoutlet.com Google Ads spend

Evaluate swimoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swimoutlet.com devices

Review swimoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swimoutlet.com top markets

Explore swimoutlet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swimoutlet.com country & global rank

Assess the ranking of swimoutlet.com among other retailers within its primary country and worldwide.

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