swimoutlet.com
SwimOutlet.com is an online platform specializing in swimwear, gear, and accessories. They offer a wide range of products such as swimsuits for women, men, and children, including competitive swimwear. Additionally, the website provides other water-related items like goggles, swim caps, floats, and training equipment to cater to diverse aquatic needs.
GRIPS CUSTOMERS & RESEARCH PARTNERS
swimoutlet.com Annual Revenue and Growth
swimoutlet.com's annual sales on its online store amounted to $71.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
swimoutlet.com's monthly revenueOVER TIME
Over the past three months, swimoutlet.com revenue has experienced growth of 63%, compared to the preceding three months.
swimoutlet.com competitors
In November 2025, swimoutlet.com had a revenue of $7,147,498 with 67,117 transactions and 1,697,415 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 3.50-4.00%. When compared to its competitors, speedo.com had a revenue of $3,366,862 with 20,383 transactions and 736,873 sessions, showing a higher AOV of $150-$175 but a lower conversion rate of 2.50-3.00%. swimsuitsforall.com had a revenue of $1,138,640 with 11,565 transactions and 335,272 sessions, offering a lower AOV of $75-$100 but a similar conversion rate of 3.00-3.50% to swimoutlet.com. roxy.com had a revenue of $1,133,572 with 9,529 transactions and 268,569 sessions, aligning closely with swimoutlet.com in terms of AOV and conversion rate. Overall, swimoutlet.com stands out with its competitive revenue, transactions, and conversion rate compared to its direct competitors in the swimwear industry.
Revenue share by device at swimoutlet.com
In November large majority of sales on swimoutlet.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
swimoutlet.com channels
Identify top traffic channels that drive growth for swimoutlet.comand discover how performance of traffic channels has changed over time.
swimoutlet.com Google Ads spend
Evaluate swimoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swimoutlet.com devices
Review swimoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
