swimoutlet.com
SwimOutlet.com is an online platform specializing in swimwear, gear, and accessories. They offer a wide range of products such as swimsuits for women, men, and children, including competitive swimwear. Additionally, the website provides other water-related items like goggles, swim caps, floats, and training equipment to cater to diverse aquatic needs.
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swimoutlet.com Annual Revenue and Growth
swimoutlet.com's annual sales on its online store amounted to $71.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
swimoutlet.com's monthly revenueOVER TIME
Over the past three months, swimoutlet.com revenue has experienced growth of 47%, compared to the preceding three months.
swimoutlet.com competitors
Compared to its competitors in October 2025, swimoutlet.com outperformed in terms of revenue with $5,548,628, surpassing speedo.com at $2,702,444, roxy.com at $642,523, and The Lifeguard Store at $119,398. swimoutlet.com also led in the number of transactions with 52,157, ahead of speedo.com with 16,682, roxy.com with 6,112, and The Lifeguard Store with 374. Additionally, swimoutlet.com had the highest number of sessions at 1,673,158, showing a strong online presence compared to speedo.com at 729,758, roxy.com at 231,448, and The Lifeguard Store at 35,578. Although swimoutlet.com had a competitive Average Order Value (AOV) of $100-125 and a solid conversion rate of 3.00-3.50, it faced tough competition from speedo.com with an AOV of $150-175 and roxy.com with a slightly higher conversion rate of 2.50-3.00.
Revenue share by device at swimoutlet.com
In October large majority of sales on swimoutlet.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swimoutlet.com channels
Identify top traffic channels that drive growth for swimoutlet.comand discover how performance of traffic channels has changed over time.
swimoutlet.com Google Ads spend
Evaluate swimoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swimoutlet.com devices
Review swimoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
