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May 2026
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Home/Insights/Retailers/tartecosmetics.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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6.7M
Revenue
May 26
2.8M
Sessions
May 26
3.0-3.5%
Conv. rate
May 26
$50-75
AOV
May 26
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tartecosmetics.com is a website that offers a variety of cosmetics products. They sell makeup items such as foundation, mascara, eyeshadow, and lipstick. Customers can also find skincare products like cleansers, moisturizers, and masks. Additionally, the website features beauty tools such as brushes and applicators.

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tartecosmetics.com Annual Revenue and Growth

tartecosmetics.com's annual sales on its online store amounted to $53.7M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$53.7M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
tartecosmetics.com revenue by year

tartecosmetics.com's monthly revenueOVER TIME
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Over the past three months, tartecosmetics.com revenue has experienced growth of 3.3%, compared to the preceding three months.

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tartecosmetics.com revenue growth for last six months
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OVERVIEW
In May 2026, tartecosmetics.com achieved online sales revenue of $6,728,163, significantly surpassing the BEAUTY AND COSMETICS median of $41,533, although still trailing behind the category leader, ulta.com. The site maintained a conversion rate of 3.00-3.50%, which is commendable but below the high benchmark of 4.55%. With an average order value (AOV) of $50-75, tartecosmetics.com is aligned with the low end of the industry's AOV range. Additionally, the website attracted 2,760,256 sessions, notably above the median of 16,416 yet far behind the leading sephora.com’s 60,095,887 sessions.
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tartecosmetics.com competitors

In May 2026, tartecosmetics.com generated a revenue of $6,728,163 from 94,996 transactions over 2,760,256 sessions, yielding a conversion rate between 3.00-3.50%. Competitor qvcuk.com significantly outperformed with a staggering $20,880,410 in revenue and 171,621 transactions from 3,027,870 sessions, achieving a conversion rate of 5.50-6.00%. beautybrands.com also excelled, bringing in $884,091 from 6,653 transactions at a higher AOV of $125-150, and a conversion rate of 5.50-6.00%. In contrast, feelunique.com, with a lower revenue of $43,559, still outperformed in conversion with a rate of 5.00-5.50%. While glambot.com and brigettesboutique.com had lower revenues of $48,284 and $35,549 respectively, their conversion rates of 2.50-3.00% and 3.00-3.50% highlight competitive challenges for tartecosmetics.com in maintaining market share.

glambot.com screenshot
#1 glambot.com
48.3K
Revenue
26.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
brigettesboutique.com screenshot
#2 brigettesboutique.com
35.5K
Revenue
10.4K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
feelunique.com screenshot
#3 feelunique.com
43.6K
Revenue
19.8K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
beautybrands.com screenshot
#4 beautybrands.com
884.1K
Revenue
114.5K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
qvcuk.com screenshot
#5 qvcuk.com
20.9M
Revenue
3M
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
tartecosmetics.com vs top market performers
tartecosmetics.com
top retailers
conversion rate vs average order value for tartecosmetics.com and its competitors
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Revenue share by device at tartecosmetics.com

In May large majority of sales on tartecosmetics.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on tartecosmetics.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries tartecosmetics.com operates in

tartecosmetics.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tartecosmetics.com channels

Identify top traffic channels that drive growth for tartecosmetics.comand discover how performance of traffic channels has changed over time.

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tartecosmetics.com Google Ads spend

Evaluate tartecosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tartecosmetics.com devices

Review tartecosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tartecosmetics.com top markets

Explore tartecosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tartecosmetics.com country & global rank

Assess the ranking of tartecosmetics.com among other retailers within its primary country and worldwide.

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