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Apr 2026
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Home/Insights/Retailers/tom-tailor.de
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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774.8K
Revenue
Apr 26
465.9K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Größte Auswahl im offiziellen TOM TAILOR Online-Shop: Damen-, Herren- und Kindermode. ✓ Mehr als 9000 Artikel online ✓ Kauf auf Rechnung ✓ Kostenlose Retoure

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tom-tailor.de Annual Revenue and Growth

tom-tailor.de's annual sales on its online store amounted to $25.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$25.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tom-tailor.de revenue by year

tom-tailor.de's monthly revenueOVER TIME
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Over the past three months, tom-tailor.de revenue has experienced decline of 67%, compared to the preceding three months.

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tom-tailor.de revenue decline for last six months
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OVERVIEW
In April 2026, tom-tailor.de generated $774,805 in online sales, significantly exceeding the FASHION AND APPAREL median of $78,791, though still behind industry leader shein.com with $860,961,522. Its conversion rate ranged from 1.00-1.50%, below the high of 3.05% but above the low of 0.65%, while its average order value (AOV) was between $125-150, again below the high of $389 but above the low of $76. With 465,923 sessions, tom-tailor.de also surpassed the median of 35,276, but is far behind shein.com’s remarkable 281,585,790 sessions.
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tom-tailor.de competitors

In April 2026, tom-tailor.de generated a revenue of $774,805 with 5,625 transactions across 465,923 sessions, resulting in an AOV of $125-150 and a conversion rate of 1.00-1.50%. In contrast, street-one.de leads significantly with a revenue of $4,447,347 from 33,425 transactions and 1,096,878 sessions, showcasing a conversion rate of 3.00-3.50% and the same AOV range. jeans-direct.de, though having a higher AOV of $225-250, only achieved $4,223 in revenue from 19 transactions, indicating a conversion rate of 2.00-2.50%. Meanwhile, dress-for-less.de produced $250,517 with 2,234 transactions, yet its conversion rate of 0.50-1.00% lags behind tom-tailor.de. Lastly, awg-mode.de recorded $275,590 in revenue but with a lower AOV of $50-75 and a conversion rate of 2.50-3.00%. Overall, tom-tailor.de stands out in a competitive landscape despite being outperformed by street-one.de.

jeans-direct.de screenshot
#1 jeans-direct.de
4.2K
Revenue
791
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
street-one.de screenshot
#2 street-one.de
4.4M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
bolf.de screenshot
#3 bolf.de
39.2K
Revenue
19.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
dress-for-less.de screenshot
#4 dress-for-less.de
250.5K
Revenue
358.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
awg-mode.de screenshot
#5 awg-mode.de
275.6K
Revenue
132.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
tom-tailor.de vs top market performers
tom-tailor.de
top retailers
conversion rate vs average order value for tom-tailor.de and its competitors
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Revenue share by device at tom-tailor.de

In April large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In April large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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tom-tailor.de channels

Identify top traffic channels that drive growth for tom-tailor.deand discover how performance of traffic channels has changed over time.

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tom-tailor.de Google Ads spend

Evaluate tom-tailor.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tom-tailor.de devices

Review tom-tailor.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tom-tailor.de top markets

Explore tom-tailor.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tom-tailor.de country & global rank

Assess the ranking of tom-tailor.de among other retailers within its primary country and worldwide.

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