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Aug 2026
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Home/Insights/Retailers/tom-tailor.de
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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2.8M
Revenue
Aug 26
547.8K
Sessions
Aug 26
3.0-3.5%
Conv. rate
Aug 26
$150-175
AOV
Aug 26
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Größte Auswahl im offiziellen TOM TAILOR Online-Shop: Damen-, Herren- und Kindermode. ✓ Mehr als 9000 Artikel online ✓ Kauf auf Rechnung ✓ Kostenlose Retoure

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tom-tailor.de Annual Revenue and Growth

tom-tailor.de's annual sales on its online store amounted to $25.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$25.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tom-tailor.de revenue by year

tom-tailor.de's monthly revenueOVER TIME
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Over the past three months, tom-tailor.de revenue has experienced growth of 123%, compared to the preceding three months.

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tom-tailor.de revenue growth for last six months
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OVERVIEW
In the fashion and apparel category, tom-tailor.de generates significant revenue with $2.8 million in online sales for August 2026, compared to the average store in the fashion and apparel category, which earns around $87,900 monthly. Its conversion rate of 3.00-3.50% is within the category's typical range of 0.65% to 3.1%. The average order value (AOV) ranges from $150 to $175, comfortably situated within the typical range of $84 to $408. Additionally, tom-tailor.de had 548,000 sessions, far exceeding the average store in the fashion and apparel category's 37,200 sessions.
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tom-tailor.de competitors

In August 2026, street-one.de led the competition with revenue of $4.4 million and 33,500 transactions from 1.5 million sessions. tom-tailor.de follows closely, generating $2.8 million with 17,000 transactions across 548,000 sessions, ranking second overall. The average order value (AOV) for tom-tailor.de is between $150-175, which surpasses street-one.de’s AOV of $125-150. Meanwhile, jeans-direct.de trails behind with revenue of $3,898 and only 12 transactions from 489 sessions. Other competitors, like dress-for-less.de, reported $451,000 in revenue with 3,827 transactions from 401,000 sessions. Overall, tom-tailor.de maintains a competitive position, but street-one.de outperforms it in several key metrics.

jeans-direct.de screenshot
#1 jeans-direct.de
3.9K
Revenue
488.8
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
street-one.de screenshot
#2 street-one.de
4.4M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
bolf.de screenshot
#3 bolf.de
29.4K
Revenue
13.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
dress-for-less.de screenshot
#4 dress-for-less.de
450.7K
Revenue
400.7K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
awg-mode.de screenshot
#5 awg-mode.de
381.8K
Revenue
159.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
tom-tailor.de vs top market performers
tom-tailor.de
top retailers
conversion rate vs average order value for tom-tailor.de and its competitors
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Revenue share by device at tom-tailor.de

In August large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In August large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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tom-tailor.de channels

Identify top traffic channels that drive growth for tom-tailor.deand discover how performance of traffic channels has changed over time.

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tom-tailor.de Google Ads spend

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tom-tailor.de devices

Review tom-tailor.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tom-tailor.de top markets

Explore tom-tailor.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tom-tailor.de country & global rank

Assess the ranking of tom-tailor.de among other retailers within its primary country and worldwide.

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