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Jan 2026
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Home/Insights/Retailers/tom-tailor.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.5M
Revenue
Jan 26
516K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Größte Auswahl im offiziellen TOM TAILOR Online-Shop: Damen-, Herren- und Kindermode. ✓ Mehr als 9000 Artikel online ✓ Kauf auf Rechnung ✓ Kostenlose Retoure

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tom-tailor.de Annual Revenue and Growth

tom-tailor.de's annual sales on its online store amounted to $25.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$25.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tom-tailor.de revenue by year

tom-tailor.de's monthly revenueOVER TIME
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Over the past three months, tom-tailor.de revenue has experienced growth of 2.9%, compared to the preceding three months.

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tom-tailor.de revenue growth for last six months
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OVERVIEW
In January 2026, tom-tailor.de achieved impressive online sales revenue of $1,549,113, significantly surpassing the FASHION AND APPAREL median of $91,806, while its conversion rate of 2.00-2.50% is competitive, though below the category high of 3.1%. With an average order value (AOV) ranging from $125-150, tom-tailor.de sits above the lower threshold of $76, but remains distant from the top AOV of $390. Additionally, the website garnered 516,014 sessions, vastly exceeding the industry median of 38,909, yet dwarfed by the market leader shein.com, which attracted a staggering 279,580,739 sessions.
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tom-tailor.de competitors

In January 2026, tom-tailor.de reported a revenue of $1,549,113 with 11,222 transactions and 516,014 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. In comparison, its competitors show varying performance metrics. For example, jeans-direct.de generated $15,899 in revenue with 94 transactions and 3,972 sessions, while street-one.de excelled with $3,938,482 revenue, 30,368 transactions, and 979,745 sessions, achieving a higher conversion rate of 3.00-3.50%. On the other hand, bolf.de had a lower revenue of $54,710 with 652 transactions and 24,884 sessions, but a higher conversion rate of 2.50-3.00%. Overall, tom-tailor.de's performance falls within the range of its competitors in terms of revenue, transactions, and AOV, but its conversion rate is on the lower end compared to some.

jeans-direct.de screenshot
#1 jeans-direct.de
15.9K
Revenue
4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
street-one.de screenshot
#2 street-one.de
3.9M
Revenue
979.7K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
bolf.de screenshot
#3 bolf.de
54.7K
Revenue
24.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
dress-for-less.de screenshot
#4 dress-for-less.de
310.2K
Revenue
340.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
awg-mode.de screenshot
#5 awg-mode.de
354.4K
Revenue
178.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
tom-tailor.de vs top market performers
tom-tailor.de
top retailers
conversion rate vs average order value for tom-tailor.de and its competitors
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Revenue share by device at tom-tailor.de

In January large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In January large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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tom-tailor.de channels

Identify top traffic channels that drive growth for tom-tailor.deand discover how performance of traffic channels has changed over time.

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tom-tailor.de Google Ads spend

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tom-tailor.de devices

Review tom-tailor.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tom-tailor.de top markets

Explore tom-tailor.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tom-tailor.de country & global rank

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