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Nov 2025
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Home/Insights/Retailers/tom-tailor.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.8M
Revenue
Nov 25
576.6K
Sessions
Nov 25
6.0-6.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Größte Auswahl im offiziellen TOM TAILOR Online-Shop: Damen-, Herren- und Kindermode. ✓ Mehr als 9000 Artikel online ✓ Kauf auf Rechnung ✓ Kostenlose Retoure

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tom-tailor.de Annual Revenue and Growth

tom-tailor.de's annual sales on its online store amounted to $35.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$35.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tom-tailor.de revenue by year

tom-tailor.de's monthly revenueOVER TIME
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Over the past three months, tom-tailor.de revenue has experienced growth of 128%, compared to the preceding three months.

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tom-tailor.de revenue growth for last six months
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OVERVIEW
In November 2025, tom-tailor.de, a lifestyle and fashion apparel online store, generated $4,763,811 in revenue, significantly outperforming the median of $93,064. With a robust conversion rate of 6.00-6.50%, it exceeds the category average of 3.37%. The average order value (AOV) ranges from $125-150, notably higher than the low end of $76 but below the high of $375. The site recorded 576,621 sessions, well above the industry median of 36,492, yet far from shein.com’s impressive 342,497,064 sessions, underscoring tom-tailor.de’s strong market presence within its niche.
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tom-tailor.de competitors

In November 2025, tom-tailor.de had a revenue of 4,763,811 with 36,054 transactions and 576,621 sessions, boasting an average order value (AOV) of 125-150 and a conversion rate of 6.00-6.50. Compared to its competitors, tom-tailor.de's revenue is higher than bolf.de (48,348) and dress-for-less.de (600,641), but lower than street-one.de (4,688,355). In terms of transactions, tom-tailor.de falls between jeans-direct.de (207) and street-one.de (35,094). The website's sessions are also in between jeans-direct.de (9,126) and street-one.de (800,394). With an AOV similar to street-one.de and a conversion rate higher than all its competitors except for street-one.de, tom-tailor.de remains a strong player in the market.

jeans-direct.de screenshot
#1 jeans-direct.de
56.2K
Revenue
9.1K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
street-one.de screenshot
#2 street-one.de
4.7M
Revenue
800.4K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
bolf.de screenshot
#3 bolf.de
48.3K
Revenue
27.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
dress-for-less.de screenshot
#4 dress-for-less.de
600.6K
Revenue
361.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
awg-mode.de screenshot
#5 awg-mode.de
347.6K
Revenue
174.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
tom-tailor.de vs top market performers
tom-tailor.de
top retailers
conversion rate vs average order value for tom-tailor.de and its competitors
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Revenue share by device at tom-tailor.de

In November large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In November large majority of sales on tom-tailor.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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tom-tailor.de channels

Identify top traffic channels that drive growth for tom-tailor.deand discover how performance of traffic channels has changed over time.

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tom-tailor.de Google Ads spend

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tom-tailor.de devices

Review tom-tailor.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tom-tailor.de top markets

Explore tom-tailor.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tom-tailor.de country & global rank

Assess the ranking of tom-tailor.de among other retailers within its primary country and worldwide.

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