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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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21M
Revenue
Dec 25
4M
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

Baur.de is a website that offers an extensive range of diverse products for online shoppers. Their selection includes clothing, footwear, accessories, furniture, home decor, electronic appliances, and much more. They provide customers with an opportunity to browse a wide variety of products conveniently from their online platform.

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baur.de Annual Revenue and Growth

baur.de's annual sales on its online store amounted to $424.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$424.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
baur.de revenue by year

baur.de's monthly revenueOVER TIME
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Over the past three months, baur.de revenue has experienced growth of 3.5%, compared to the preceding three months.

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baur.de revenue growth for last six months
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OVERVIEW
In December 2025, baur.de, operating in the MARKETPLACE industry, generated impressive online sales revenue of $20,982,035, significantly exceeding the median of $558,585, despite being dwarfed by amazon.com’s $14,705,791,070. With a conversion rate of 2.50-3.00%, it sits above the low end of the market but below the high benchmark of 4.66%. Its average order value (AOV) ranges from $200-225, again lower than the high of $293 but well above the low of $53. The site recorded 4,013,312 sessions, far surpassing the industry median of 184,801 sessions.
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baur.de competitors

In December 2025, baur.de generated a revenue of $20,982,035 from 102,322 transactions and 4,013,312 sessions, with an average order value (AOV) ranging from $200-225 and a conversion rate of 2.50-3.00%. Compared to its competitors, baur.de falls behind in revenue when compared to bonprix.de, which generated $47,623,834. However, baur.de outperforms peek-cloppenburg.de in both revenue and transactions. In terms of conversion rates, baur.de is on par with peek-cloppenburg.de, but trails behind zalando.de with a higher conversion rate of 4.00-4.50%. While baur.de's AOV is competitive, it is lower than that of breuninger.com. Overall, baur.de holds its ground against competitors but may need to focus on increasing revenue and AOV to stay competitive in the market.

aboutyou.de screenshot
#1 aboutyou.de
34.6M
Revenue
8.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
peek-cloppenburg.de screenshot
#2 peek-cloppenburg.de
14.6M
Revenue
4.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bonprix.de screenshot
#3 bonprix.de
47.6M
Revenue
13.3M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
zalando.de screenshot
#4 zalando.de
125.8M
Revenue
32.1M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
breuninger.com screenshot
#5 breuninger.com
38.3M
Revenue
10.8M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
baur.de vs top market performers
baur.de
top retailers
conversion rate vs average order value for baur.de and its competitors
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Revenue share by device at baur.de

In December large majority of sales on baur.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In December large majority of sales on baur.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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baur.de channels

Identify top traffic channels that drive growth for baur.deand discover how performance of traffic channels has changed over time.

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baur.de Google Ads spend

Evaluate baur.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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baur.de devices

Review baur.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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baur.de top markets

Explore baur.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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baur.de country & global rank

Assess the ranking of baur.de among other retailers within its primary country and worldwide.

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