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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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23.4M
Revenue
Oct 25
4.5M
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$200-225
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

Baur.de is a website that offers an extensive range of diverse products for online shoppers. Their selection includes clothing, footwear, accessories, furniture, home decor, electronic appliances, and much more. They provide customers with an opportunity to browse a wide variety of products conveniently from their online platform.

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baur.de Annual Revenue and Growth

baur.de's annual sales on its online store amounted to $424.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$424.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
baur.de revenue by year

baur.de's monthly revenueOVER TIME
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Over the past three months, baur.de revenue has experienced decline of 12%, compared to the preceding three months.

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baur.de revenue decline for last six months
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OVERVIEW
In October 2025, baur.de generated impressive online sales of $23,395,054, significantly outperforming the e-commerce marketplace median of $373,562, while its conversion rate ranged between 2.00-2.50%, notably lower than the high benchmark of 4.48%. The Average Order Value (AOV) stood at $200-225, which, although competitive, fell short of the top AOV of $301. With 4,534,826 sessions, baur.de showcased a robust online presence compared to the median of 158,011 sessions, yet still lagged behind industry leader amazon.com, which boasts 2,778,032,849 sessions, illustrating both the potential and challenges facing the platform.
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baur.de competitors

When comparing baur.de to its competitors in October 2025, several key metrics stand out. baur.de had a revenue of 23,395,054, with 111,827 transactions and 4,534,826 sessions, resulting in an average order value (AOV) of 200-225 and a conversion rate of 2.00-2.50. In comparison, aboutyou.de had higher revenue at 43,777,153, with 271,137 transactions and 11,479,794 sessions, but a lower AOV of 150-175. zalando.de had the highest revenue of 126,346,226, with 1,316,921 transactions and 32,869,998 sessions, but the lowest AOV of 75-100 and the highest conversion rate of 4.00-4.50. Overall, baur.de falls in the mid-range in terms of revenue and transactions among its competitors, with a competitive AOV and conversion rate.

aboutyou.de screenshot
#1 aboutyou.de
43.8M
Revenue
11.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
peek-cloppenburg.de screenshot
#2 peek-cloppenburg.de
13.8M
Revenue
4.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bonprix.de screenshot
#3 bonprix.de
50.9M
Revenue
13.4M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
zalando.de screenshot
#4 zalando.de
126.3M
Revenue
32.9M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
breuninger.com screenshot
#5 breuninger.com
27.8M
Revenue
7.6M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
baur.de vs top market performers
baur.de
top retailers
conversion rate vs average order value for baur.de and its competitors
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Revenue share by device at baur.de

In October large majority of sales on baur.de, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In October large majority of sales on baur.de, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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baur.de channels

Identify top traffic channels that drive growth for baur.deand discover how performance of traffic channels has changed over time.

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baur.de Google Ads spend

Evaluate baur.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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baur.de devices

Review baur.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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baur.de top markets

Explore baur.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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baur.de country & global rank

Assess the ranking of baur.de among other retailers within its primary country and worldwide.

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