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Oct 2025
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Home/Insights/Retailers/dress-for-less.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for dress-for-less.dedress-for-less.de

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461.8K
Revenue
Oct 25
340K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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dress-for-less.de Annual Revenue and Growth

dress-for-less.de's annual sales on its online store amounted to $12.7M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$12.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
dress-for-less.de revenue by year

dress-for-less.de's monthly revenueOVER TIME
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Over the past three months, dress-for-less.de revenue has experienced growth of 16%, compared to the preceding three months.

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dress-for-less.de revenue growth for last six months
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OVERVIEW
In October 2025, dress-for-less.de generated $461,800 in online sales, significantly outperforming the FASHION AND APPAREL median of $80,524, though still far behind market leader shein.com’s staggering $977 million. The site achieved a conversion rate between 1.00-1.50%, which, while lower than the industry high of 3.36%, remains above the low of 0.74%. With an average order value (AOV) of $100-125, dress-for-less.de sits between the sector’s extremes of $74 and $378. The site attracted 339,985 sessions, notably higher than the median of 33,163 but dwarfed by shein.com’s immense 321 million sessions.
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dress-for-less.de competitors

In October 2025, dress-for-less.de generated a revenue of 461,800 with 4,281 transactions and 339,985 sessions. The average order value (AOV) ranged from 100-125 with a conversion rate of 1.00-1.50. Comparatively, tommy.com outperformed with a revenue of 29,637,842, 203,531 transactions, and 11,752,589 sessions. The AOV was slightly higher at 125-150 with a conversion rate of 1.50-2.00. outletcity.com had a revenue of 15,862,129, 134,024 transactions, and 2,815,906 sessions. Their conversion rate was significantly higher at 4.50-5.00 with an AOV of 100-125. outlet46.de generated 605,744 in revenue, 6,807 transactions, and 533,598 sessions with an AOV of 75-100 and a conversion rate of 1.00-1.50. dress-for-less.de showed competitive performance in terms of AOV and conversion rate compared to its competitors in the online retail industry in October 2025.

tommy.com screenshot
#1 tommy.com
29.6M
Revenue
11.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
outletcity.com screenshot
#2 outletcity.com
15.9M
Revenue
2.8M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
outlet46.de screenshot
#3 outlet46.de
605.7K
Revenue
533.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
peek-und-cloppenburg.de screenshot
#4 peek-und-cloppenburg.de
600.2K
Revenue
198.3K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
jeans-direct.de screenshot
#5 jeans-direct.de
67.3K
Revenue
10.5K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
dress-for-less.de vs top market performers
dress-for-less.de
top retailers
conversion rate vs average order value for dress-for-less.de and its competitors
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Revenue share by device at dress-for-less.de

In October large majority of sales on dress-for-less.de, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In October large majority of sales on dress-for-less.de, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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dress-for-less.de channels

Identify top traffic channels that drive growth for dress-for-less.deand discover how performance of traffic channels has changed over time.

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dress-for-less.de Google Ads spend

Evaluate dress-for-less.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dress-for-less.de devices

Review dress-for-less.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dress-for-less.de top markets

Explore dress-for-less.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dress-for-less.de country & global rank

Assess the ranking of dress-for-less.de among other retailers within its primary country and worldwide.

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