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Jul 2025
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Home/Insights/Retailers/dress-for-less.de
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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379.6K
Revenue
268.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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dress-for-less.de's revenueOVER TIME
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Over the past three months, dress-for-less.de revenue has experienced decline of 3.6%, compared to the preceding three months.

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dress-for-less.de revenue decline for last six months
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OVERVIEW
In July 2025, dress-for-less.de, a FASHION AND APPAREL online retailer, had a revenue of $379,605 with a median revenue of $82,875. The conversion rate was 1.00-1.50%, while a very high rate in the industry was 2.96% and a very low rate was 0.62%. The average order value (AOV) was $100-125, compared to a high AOV of $402 and a low of $82 in the industry. The website had 268,259 sessions, below the highest at 294,721,604 for shein.com and above the median of 36,317 in FASHION AND APPAREL.
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dress-for-less.de competitors

In July 2025, dress-for-less.de reported a revenue of €379,605 with 3,348 transactions and 268,259 sessions, resulting in an average order value (AOV) of €100-125 and a conversion rate of 1.00-1.50%. Comparing these metrics to its competitors, tommy.com leads the pack with a revenue of €32,928,328 from 206,757 transactions and 11,953,751 sessions, boasting an AOV of €150-175 and a conversion rate of 1.50-2.00%. outletcity.com follows closely behind with a revenue of €12,183,897, driven by 86,680 transactions and 2,609,985 sessions, offering an AOV of €125-150 and an impressive conversion rate of 3.00-3.50%. Other competitors like outlet46.de, peek-und-cloppenburg.de, and jeans-direct.de each present varying metrics in terms of revenue, transactions, sessions, AOV, and conversion rates, showcasing the diverse landscape of online fashion retailers in July 2025.

tommy.com screenshot
#1 tommy.com
32.9M
Revenue
12M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
outletcity.com screenshot
#2 outletcity.com
12.2M
Revenue
2.6M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
outlet46.de screenshot
#3 outlet46.de
919.4K
Revenue
614.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
peek-und-cloppenburg.de screenshot
#4 peek-und-cloppenburg.de
746.7K
Revenue
238.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
jeans-direct.de screenshot
#5 jeans-direct.de
57.2K
Revenue
10.1K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
dress-for-less.de vs top market performers
dress-for-less.de
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conversion rate vs average order value for dress-for-less.de and its competitors
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Revenue share by device at dress-for-less.de

In July large majority of sales on dress-for-less.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In July large majority of sales on dress-for-less.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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dress-for-less.de channels

Identify top traffic channels that drive growth for dress-for-less.deand discover how performance of traffic channels has changed over time.

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dress-for-less.de Google Ads spend

Evaluate dress-for-less.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dress-for-less.de devices

Review dress-for-less.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dress-for-less.de top markets

Explore dress-for-less.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dress-for-less.de country & global rank

Assess the ranking of dress-for-less.de among other retailers within its primary country and worldwide.

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