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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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51.5M
Revenue
Jun 26
16.8M
Sessions
Jun 26
2.5-3.0%
Conv. rate
Jun 26
$100-125
AOV
Jun 26
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Bonprix.de is an e-commerce platform that offers a wide range of products for men, women, and children. It provides an assortment of clothing, including dresses, shirts, and pants, as well as footwear and accessories. The website enables customers to shop for fashionable and affordable items from various brands conveniently online.

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bonprix.de Annual Revenue and Growth

bonprix.de's annual sales on its online store amounted to $610.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$610.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bonprix.de revenue by year

bonprix.de's monthly revenueOVER TIME
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Over the past three months, bonprix.de revenue has experienced growth of 19%, compared to the preceding three months.

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bonprix.de revenue growth for last six months
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OVERVIEW
In June 2026, bonprix.de generated $51,536,558 in online sales within the FASHION AND APPAREL industry, significantly lower than the category leader, shein.com, at $810,274,273; it achieved a conversion rate of 2.50-3.00%, slightly below the high benchmark of 3.17%, while its average order value (AOV) ranged from $100-125, well below the high of $404; bonprix.de recorded 16,794,755 sessions, far exceeding the lifestyle median of 28,254 but still trailing behind shein.com’s 281,242,442 sessions, indicating room for growth in engagement and sales conversion.
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bonprix.de competitors

In June 2026, bonprix.de outperformed several competitors in key metrics, boasting a revenue of $51,536,558 from 447,631 transactions and 16,794,755 sessions, resulting in a conversion rate of 2.50-3.00%. aboutyou.de follows with $42,638,851 in revenue from 255,787 transactions, although it lags with a similar conversion rate of 2.00-2.50%. baur.de generated $19,814,580, but its lower transaction count of 96,134 suggests challenges in customer acquisition, alongside a higher average order value (AOV) of $200-225. heine.de shows a higher conversion rate of 3.50-4.00%, with revenue at $10,536,773 from 82,366 transactions, while peek-cloppenburg.de and witt-weiden.de significantly trail in revenue, recording $7,438,631 and $7,441,089, respectively. Overall, bonprix.de stands strong as a leading competitor in revenue and transaction volume, although competitors demonstrate diverse strengths in AOV and conversion rates.

peek-cloppenburg.de screenshot
#1 peek-cloppenburg.de
7.4M
Revenue
5.1M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
baur.de screenshot
#2 baur.de
19.8M
Revenue
4M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
aboutyou.de screenshot
#3 aboutyou.de
42.6M
Revenue
12.3M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
heine.de screenshot
#4 heine.de
10.5M
Revenue
2.2M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
witt-weiden.de screenshot
#5 witt-weiden.de
7.4M
Revenue
2.5M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
bonprix.de vs top market performers
bonprix.de
top retailers
conversion rate vs average order value for bonprix.de and its competitors
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Revenue share by device at bonprix.de

In June large majority of sales on bonprix.de, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In June large majority of sales on bonprix.de, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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bonprix.de channels

Identify top traffic channels that drive growth for bonprix.deand discover how performance of traffic channels has changed over time.

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bonprix.de Google Ads spend

Evaluate bonprix.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonprix.de devices

Review bonprix.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonprix.de top markets

Explore bonprix.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonprix.de country & global rank

Assess the ranking of bonprix.de among other retailers within its primary country and worldwide.

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