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Dec 2025
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Home/Insights/Retailers/tommyjohn.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for tommyjohn.comtommyjohn.com

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1.5M
Revenue
Dec 25
587.2K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Tommy John is a website that offers a wide range of premium mens and womens underwear products, including undergarments, loungewear, and activewear. The online platform endeavors to provide comfortable, high-quality essentials with advanced fabrics and innovative designs. Tommy John also provides convenient shipping, easy returns, and a user-friendly online experience.

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tommyjohn.com Annual Revenue and Growth

tommyjohn.com's annual sales on its online store amounted to $21.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$21.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tommyjohn.com revenue by year

tommyjohn.com's monthly revenueOVER TIME
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Over the past three months, tommyjohn.com revenue has experienced growth of 85%, compared to the preceding three months.

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tommyjohn.com revenue growth for last six months
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OVERVIEW
In December 2025, tommyjohn.com generated $1,547,536 in online sales, significantly surpassing the FASHION AND APPAREL median of $92,600, with a conversion rate between 2.00-2.50%, slightly below the high benchmark of 3.17%. Its average order value (AOV) ranged from $100 to $125, while the industry high is $389. With 587,239 sessions, tommyjohn.com exceeds the median of 39,789, though far behind the market leader shein.com, which recorded 304,519,814 sessions. Overall, tommyjohn.com demonstrates strong performance metrics within its industry, outperforming average benchmarks while still striving towards higher conversion and AOV levels.
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tommyjohn.com competitors

In December 2025, tommyjohn.com reported a revenue of $1,547,536 with 13,052 transactions and 587,239 sessions, achieving a conversion rate of 2.00-2.50%. Compared to its competitors, thirdlove.com leads the pack with a revenue of $5,785,910, 46,753 transactions, and 1,168,356 sessions, boasting a conversion rate of 3.50-4.00%. meundies.com follows with $3,746,655 in revenue, 36,782 transactions, and 2,432,033 sessions, with a conversion rate of 1.50-2.00%. trueandco.com lags behind with a revenue of $91,691, 690 transactions, and 89,927 sessions, achieving a conversion rate of 0.50-1.00%. wamaunderwear.com and shinesty.com fall within the mid-range, each with revenue between $100,000-$2,000,000, transaction numbers in the low thousands, and conversion rates of 1.50-2.00%. Overall, tommyjohn.com holds its own in the competitive online underwear market, with a respectable revenue and conversion rate compared to its peers.

thirdlove.com screenshot
#1 thirdlove.com
5.8M
Revenue
1.2M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
meundies.com screenshot
#2 meundies.com
3.7M
Revenue
2.4M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
trueandco.com screenshot
#3 trueandco.com
91.7K
Revenue
89.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
wamaunderwear.com screenshot
#4 wamaunderwear.com
100K
Revenue
59.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
shinesty.com screenshot
#5 shinesty.com
1.8M
Revenue
866.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tommyjohn.com vs top market performers
tommyjohn.com
top retailers
conversion rate vs average order value for tommyjohn.com and its competitors
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Revenue share by device at tommyjohn.com

In December large majority of sales on tommyjohn.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on tommyjohn.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tommyjohn.com channels

Identify top traffic channels that drive growth for tommyjohn.comand discover how performance of traffic channels has changed over time.

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tommyjohn.com Google Ads spend

Evaluate tommyjohn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tommyjohn.com devices

Review tommyjohn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tommyjohn.com top markets

Explore tommyjohn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tommyjohn.com country & global rank

Assess the ranking of tommyjohn.com among other retailers within its primary country and worldwide.

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