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Apr 2026
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Home/Insights/Retailers/herroom.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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1M
Revenue
Apr 26
514.6K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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HerRoom.com is an online retailer that offers a wide selection of intimate apparel for women. Their inventory consists of bras, panties, lingerie, swimwear, and shapewear in various sizes, styles, and brands. Additionally, the website provides a comprehensive fitting guide and user reviews to assist customers in making informed purchases.

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herroom.com Annual Revenue and Growth

herroom.com's annual sales on its online store amounted to $13.8M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$13.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
herroom.com revenue by year

herroom.com's monthly revenueOVER TIME
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Over the past three months, herroom.com revenue has experienced decline of 4.7%, compared to the preceding three months.

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herroom.com revenue decline for last six months
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OVERVIEW
In April 2026, herroom.com achieved impressive performance metrics in the FASHION AND APPAREL sector, generating $1,007,747 in online sales, significantly surpassing the median revenue of $78,791, while maintaining a conversion rate of 2.00-2.50%, below the high benchmark of 3.05%. With an average order value (AOV) between $75 and $100, herroom.com is slightly above the lower threshold but far below the high of $389. Additionally, the site recorded 514,579 sessions, markedly higher than the median of 35,276, yet dwarfed by shein.com's leading 281,585,790 sessions, illustrating herroom.com's strong but competitive market position.
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herroom.com competitors

In April 2026, herroom.com generated $1,007,747 in revenue with a conversion rate of 2.00-2.50%, driven by 514,579 sessions and 10,666 transactions at an average order value (AOV) of $75-100. In comparison, barenecessities.com led its category with a significant revenue of $5,774,976, achieving a higher conversion rate of 2.50-3.00% from 1,050,766 sessions. thirdlove.com also outperformed herroom.com, amassing $5,250,707 in revenue with a much better conversion rate of 4.00-4.50% from 889,058 sessions. Meanwhile, wacoal-america.com reported $2,558,601 in revenue and maintained a similar conversion rate as herroom.com. glamorise.com and curvykate.com trailed with revenues of $499,156 and $123,043, respectively, showing lower conversion rates of 1.50-2.00% and 0.50-1.00%. Overall, herroom.com is competitive but falls behind its major rivals in terms of revenue and transaction volume.

barenecessities.com screenshot
#1 barenecessities.com
5.8M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
thirdlove.com screenshot
#2 thirdlove.com
5.3M
Revenue
889.1K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
wacoal-america.com screenshot
#3 wacoal-america.com
2.6M
Revenue
760.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
glamorise.com screenshot
#4 glamorise.com
499.2K
Revenue
280K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
curvykate.com screenshot
#5 curvykate.com
123K
Revenue
251.4K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
herroom.com vs top market performers
herroom.com
top retailers
conversion rate vs average order value for herroom.com and its competitors
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Revenue share by device at herroom.com

In April large majority of sales on herroom.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on herroom.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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herroom.com channels

Identify top traffic channels that drive growth for herroom.comand discover how performance of traffic channels has changed over time.

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herroom.com Google Ads spend

Evaluate herroom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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herroom.com devices

Review herroom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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herroom.com top markets

Explore herroom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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herroom.com country & global rank

Assess the ranking of herroom.com among other retailers within its primary country and worldwide.

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