Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2026
All countries
Home/Insights/Retailers/herroom.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for herroom.comherroom.com

Start benchmarking for free
Sign in with GoogleSign up with Google
934.7K
Revenue
Sep 26
386.9K
Sessions
Sep 26
2.0-2.5%
Conv. rate
Sep 26
$75-100
AOV
Sep 26
Loading...

HerRoom.com is an online retailer that offers a wide selection of intimate apparel for women. Their inventory consists of bras, panties, lingerie, swimwear, and shapewear in various sizes, styles, and brands. Additionally, the website provides a comprehensive fitting guide and user reviews to assist customers in making informed purchases.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

herroom.com Annual Revenue and Growth

herroom.com's annual sales on its online store amounted to $13.8M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$13.8M
Annual growth forecast2025/2026
0-5%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
herroom.com revenue by year

herroom.com's monthly revenueOVER TIME
View real-time data

Over the past three months, herroom.com revenue has experienced decline of 17%, compared to the preceding three months.

View real-time data
herroom.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
herroom.com achieved a conversion rate of 2.00-2.50% and an AOV of $75-100 in September 2026. With revenue from online sales reaching $935,000, herroom.com significantly outperforms an average fashion and apparel store, which generates around $63,500 monthly. Traffic was also impressive, with 387,000 sessions recorded, far exceeding the typical 26,000 sessions seen by an average fashion and apparel store. While herroom.com does not lead the category, its performance metrics illustrate a strong presence in the competitive landscape of fashion and apparel.
Read more

herroom.com competitors

The competitive set includes herroom.com, barenecessities.com, thirdlove.com, wacoal-america.com, glamorise.com, and curvykate.com. In September 2026, herroom.com generated $935,000 in revenue from 9,456 transactions across 387,000 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. In contrast, thirdlove.com led in revenue at $6.4 million with 43,100 transactions and 890,000 sessions, showcasing a significantly higher AOV of $125-150 and a conversion rate of 4.50-5.00%. While herroom.com ranks fourth in revenue and transactions, it trails behind barenecessities.com, which earned $4.3 million from 24,300 transactions across 910,000 sessions. In terms of performance metrics, glamorise.com and curvykate.com also fall below herroom.com, highlighting its competitive positioning within the market.

barenecessities.com screenshot
#1 barenecessities.com
4.3M
Revenue
910.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
thirdlove.com screenshot
#2 thirdlove.com
6.4M
Revenue
889.9K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
wacoal-america.com screenshot
#3 wacoal-america.com
3.5M
Revenue
887K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
glamorise.com screenshot
#4 glamorise.com
713.9K
Revenue
337.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
curvykate.com screenshot
#5 curvykate.com
223.5K
Revenue
232.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
herroom.com vs top market performers
herroom.com
top retailers
conversion rate vs average order value for herroom.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at herroom.com

In September large majority of sales on herroom.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on herroom.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries herroom.com operates in

herroom.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

herroom.com channels

Identify top traffic channels that drive growth for herroom.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

herroom.com Google Ads spend

Evaluate herroom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

herroom.com devices

Review herroom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

herroom.com top markets

Explore herroom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

herroom.com country & global rank

Assess the ranking of herroom.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard