toms.com
Toms.com is an online retail platform offering a variety of products. Their inventory consists of footwear, eyewear, and apparel for men, women, and children. Additionally, Toms.com features a range of accessories, including bags and jewelry. The website provides a convenient and user-friendly shopping experience for customers.
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toms.com Annual Revenue and Growth
toms.com's annual sales on its online store amounted to $48.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.
toms.com's monthly revenueOVER TIME
Over the past three months, toms.com revenue has experienced decline of 12%, compared to the preceding three months.
toms.com competitors
In September 2025, toms.com outperformed its competitors in terms of revenue, with a total of $3,096,015. While its number of transactions (38,745) and sessions (1,400,275) were not the highest among its competitors, toms.com had a competitive average order value (AOV) ranging from $75 to $100 and a solid conversion rate of 2.50-3.00%. Compared to its competitors such as Dress Code Clothing, Flojos, Viscata, Clarks USA, and Vionic Shoes, toms.com demonstrated strong revenue performance and a relatively higher conversion rate. Vionic Shoes came closest in revenue with $1,859,150 but had a lower AOV and similar conversion rate. Overall, toms.com's performance in revenue and conversion rate set it apart from its competitors in the online retail space.
Revenue share by device at toms.com
In September large majority of sales on toms.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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toms.com channels
Identify top traffic channels that drive growth for toms.comand discover how performance of traffic channels has changed over time.
toms.com Google Ads spend
Evaluate toms.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
toms.com devices
Review toms.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
