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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for toms.comtoms.com

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3.3M
Revenue
Mar 26
1.4M
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Toms.com is an online retail platform offering a variety of products. Their inventory consists of footwear, eyewear, and apparel for men, women, and children. Additionally, Toms.com features a range of accessories, including bags and jewelry. The website provides a convenient and user-friendly shopping experience for customers.

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toms.com Annual Revenue and Growth

toms.com's annual sales on its online store amounted to $42.5M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$42.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
toms.com revenue by year

toms.com's monthly revenueOVER TIME
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Over the past three months, toms.com revenue has experienced decline of 23%, compared to the preceding three months.

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toms.com revenue decline for last six months
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OVERVIEW
In March 2026, toms.com, a player in the lifestyle/fashion and apparel sector, generated $3,313,648 in online sales, significantly surpassing the median of $83,040. Its conversion rate of 2.50-3.00% is slightly below the industry's high of 3.14%. The average order value (AOV) ranged from $75 to $100, aligning closely with the lower threshold in the sector. toms.com attracted 1,395,338 sessions, vastly outpacing the median of 36,457 but falling short of the leading competitor, shein.com, which amassed an impressive 298,145,068 sessions. Overall, toms.com exhibits strong performance metrics within its niche.
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toms.com competitors

In March 2026, toms.com generated $3,313,648 in revenue from 38,180 transactions and 1,395,338 sessions with an average order value (AOV) ranging from $75-100 and a conversion rate of 2.50-3.00%. Compared to its competitors, toms.com falls behind in revenue when compared to vionicshoes.com, which brought in $2,962,487. However, toms.com outperformed in revenue when compared to dresscodeclothing.com, flojos.com, viscata.com, and clarksusa.com. In terms of transactions and sessions, toms.com ranked high among its competitors. The AOV of toms.com falls in the mid-range compared to other competitors, and its conversion rate is competitive, falling within the range of its closest competitors. Overall, toms.com holds its ground against its competitors in various key metrics, showcasing its strength in the market.

dresscodeclothing.com screenshot
#1 dresscodeclothing.com
27.6K
Revenue
19.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
flojos.com screenshot
#2 flojos.com
12.7K
Revenue
13.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
viscata.com screenshot
#3 viscata.com
41.4K
Revenue
13.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
clarksusa.com screenshot
#4 clarksusa.com
82.1K
Revenue
18.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
vionicshoes.com screenshot
#5 vionicshoes.com
3M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
toms.com vs top market performers
toms.com
top retailers
conversion rate vs average order value for toms.com and its competitors
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Revenue share by device at toms.com

In March large majority of sales on toms.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In March large majority of sales on toms.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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toms.com channels

Identify top traffic channels that drive growth for toms.comand discover how performance of traffic channels has changed over time.

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toms.com Google Ads spend

Evaluate toms.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toms.com devices

Review toms.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toms.com top markets

Explore toms.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toms.com country & global rank

Assess the ranking of toms.com among other retailers within its primary country and worldwide.

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