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Nov 2025
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Home/Insights/Retailers/vitaminworld.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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44.5K
Revenue
Nov 25
28K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Vitaminworld.com is an online platform that offers an assortment of dietary supplements and health-related products. The website provides a wide range of vitamins, minerals, herbal supplements, sports nutrition products, and wellness items. Customers can explore and purchase various health-related products conveniently through this online platform.

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vitaminworld.com Annual Revenue and Growth

vitaminworld.com's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
vitaminworld.com revenue by year

vitaminworld.com's monthly revenueOVER TIME
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Over the past three months, vitaminworld.com revenue has experienced decline of 30%, compared to the preceding three months.

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vitaminworld.com revenue decline for last six months
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OVERVIEW
In November 2025, vitaminworld.com generated $44,473 in online sales with a conversion rate of 1.50-2.00%, slightly below the industry median of $56,322, while their average order value (AOV) ranged from $75 to $100, lower than the very high AOV of $222. The site attracted 27,954 sessions, above the industry median of 24,825 but significantly less than the leading competitor myprotein.com, which achieved 5,891,386 sessions, highlighting both potential and competitive challenges in the health and nutrition e-commerce space.
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vitaminworld.com competitors

In November 2025, vitaminworld.com had a revenue of $44,473 with 493 transactions and 27,954 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 1.50-2.00%. Compared to its competitors, The Vitamin Store had significantly lower revenue at $3,452 with 48 transactions and 1,001 sessions, but a higher conversion rate of 4.50-5.00%. puritan.com was a standout in terms of revenue with $2,491,289, 19,148 transactions, and 391,254 sessions, coupled with an AOV of $125-$150 and a conversion rate of 4.50-5.00%. Garden of Life, Optimum Nutrition, and Vitamin Shoppe fell in the middle range, each having revenue in the hundreds of thousands to millions, transactions in the thousands to tens of thousands, and sessions in the tens of thousands to hundreds of thousands, with varying AOVs and conversion rates.

thevitaminstore.com screenshot
#1 thevitaminstore.com
3.5K
Revenue
1K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
puritan.com screenshot
#2 puritan.com
2.5M
Revenue
391.3K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
gardenoflife.com screenshot
#3 gardenoflife.com
656.5K
Revenue
176.6K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
optimumnutrition.com screenshot
#4 optimumnutrition.com
1.7M
Revenue
642.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vitaminshoppe.com screenshot
#5 vitaminshoppe.com
7.6M
Revenue
2.3M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
vitaminworld.com vs top market performers
vitaminworld.com
top retailers
conversion rate vs average order value for vitaminworld.com and its competitors
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Revenue share by device at vitaminworld.com

In November large majority of sales on vitaminworld.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In November large majority of sales on vitaminworld.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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vitaminworld.com channels

Identify top traffic channels that drive growth for vitaminworld.comand discover how performance of traffic channels has changed over time.

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vitaminworld.com Google Ads spend

Evaluate vitaminworld.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vitaminworld.com devices

Review vitaminworld.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vitaminworld.com top markets

Explore vitaminworld.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vitaminworld.com country & global rank

Assess the ranking of vitaminworld.com among other retailers within its primary country and worldwide.

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