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Jan 2026
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Home/Insights/Retailers/wickeduncle.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for wickeduncle.comwickeduncle.com

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11.9K
Revenue
Jan 26
4.6K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

We have a great selection of presents for boys and a wide range of gifts for girls that we can send direct, gift-wrapped and with a hand written card

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wickeduncle.com Annual Revenue and Growth

wickeduncle.com's annual sales on its online store amounted to $2M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
wickeduncle.com revenue by year

wickeduncle.com's monthly revenueOVER TIME
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Over the past three months, wickeduncle.com revenue has experienced growth of 0.2%, compared to the preceding three months.

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wickeduncle.com revenue growth for last six months
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OVERVIEW
In January 2026, wickeduncle.com reported online sales revenue of $11,864, significantly below the e-commerce industry median of $104,613. The site's conversion rate ranged from 2.00% to 2.50%, which, while respectable, falls short of the industry high of 3.81%. The average order value (AOV) was between $100 and $125, compared to a high of $348 in the sector. With 4,552 sessions, wickeduncle.com faced a stark contrast to the median of 44,933 sessions in e-commerce, highlighting the challenges it faces in capturing market share within a competitive landscape dominated by larger players like qvc.com.
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wickeduncle.com competitors

In January 2026, wickeduncle.com generated $11,864 in revenue from 4,552 sessions, with a conversion rate of 2.00-2.50%. In comparison, fatbraintoys.com recorded $826,447 in revenue from 340,308 sessions, with a higher conversion rate of 4.50-5.00%. uncommongoods.com outperformed both wickeduncle.com and fatbraintoys.com, with revenue of $7,425,861 from 2,653,024 sessions and a similar conversion rate of 2.00-2.50%. discoverytoys.us had a lower revenue of $82,350 but a similar conversion rate to wickeduncle.com. Early Learning Centre (ELC) had a revenue of $163,654 with a lower conversion rate than wickeduncle.com, while John Lewis stood out with a significantly higher revenue of $295,266,303 from 33,337,412 sessions and a conversion rate of 4.00-4.50%. Overall, wickeduncle.com's performance falls between these competitors in terms of revenue and conversion rate.

fatbraintoys.com screenshot
#1 fatbraintoys.com
826.4K
Revenue
340.3K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
uncommongoods.com screenshot
#2 uncommongoods.com
7.4M
Revenue
2.7M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
discoverytoys.us screenshot
#3 discoverytoys.us
82.3K
Revenue
16.3K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
elc.co.uk screenshot
#4 elc.co.uk
163.7K
Revenue
218K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
johnlewis.com screenshot
#5 johnlewis.com
295.3M
Revenue
33.3M
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
wickeduncle.com vs top market performers
wickeduncle.com
top retailers
conversion rate vs average order value for wickeduncle.com and its competitors
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Revenue share by device at wickeduncle.com

In January large majority of sales on wickeduncle.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on wickeduncle.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wickeduncle.com channels

Identify top traffic channels that drive growth for wickeduncle.comand discover how performance of traffic channels has changed over time.

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wickeduncle.com Google Ads spend

Evaluate wickeduncle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wickeduncle.com devices

Review wickeduncle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wickeduncle.com top markets

Explore wickeduncle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wickeduncle.com country & global rank

Assess the ranking of wickeduncle.com among other retailers within its primary country and worldwide.

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