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Home/Insights/Retailers/laptopsdirect.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.9M
Revenue
Nov 25
1M
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$350-375
AOV
Nov 25
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Laptopsdirect.co.uk is an online retailer offering a wide range of laptops, tablets, PCs, computer accessories, and peripherals. The website serves as a platform for customers to browse and purchase electronic devices at competitive prices. It also provides customer support and detailed product information to aid in informed decision-making.

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laptopsdirect.co.uk Annual Revenue and Growth

laptopsdirect.co.uk's annual sales on its online store amounted to $75.8M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$75.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
laptopsdirect.co.uk revenue by year

laptopsdirect.co.uk's monthly revenueOVER TIME
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Over the past three months, laptopsdirect.co.uk revenue has experienced growth of 43%, compared to the preceding three months.

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laptopsdirect.co.uk revenue growth for last six months
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OVERVIEW
In November 2025, laptopsdirect.co.uk generated $4,868,502 in online sales, significantly outperforming the e-commerce and shopping median of $101,517, yet trailing the industry leader qvc.com at $175,248,381; with a conversion rate of 1.00-1.50%, it remains below the high of 4.05% but above the low of 0.81%, while its average order value (AOV) ranged between $350-375, close to the high benchmark of $337; attracting 1,032,367 sessions, it is well above the median of 41,915 but far from boots.com’s peak of 43,745,699 sessions, indicating robust engagement in a competitive market.
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laptopsdirect.co.uk competitors

In November 2025, laptopsdirect.co.uk had a revenue of 4,868,502 with 13,628 transactions and 1,032,367 sessions, boasting an average order value (AOV) of 350-375 and a conversion rate of 1.00-1.50. When compared to its competitors, ebuyer.com had a revenue of 1,399,491 with 4,510 transactions and 219,327 sessions, an AOV of 300-325, and a conversion rate of 2.00-2.50. lenovo.com significantly outperformed laptopsdirect.co.uk with a revenue of 176,987,814, 248,175 transactions, 50,732,184 sessions, an AOV of 700-725, and a conversion rate of 0.00-0.50. dell.com also surpassed laptopsdirect.co.uk in revenue with 243,316,283, 224,022 transactions, 36,490,445 sessions, an AOV of 1075-1100, and a conversion rate of 0.50-1.00. Meanwhile, laptopoutlet.co.uk and overclockers.co.uk fell within the same range as laptopsdirect.co.uk in terms of revenue, transactions, sessions, AOV, and conversion rates.

ebuyer.com screenshot
#1 ebuyer.com
1.4M
Revenue
219.3K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
lenovo.com screenshot
#2 lenovo.com
177M
Revenue
50.7M
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
dell.com screenshot
#3 dell.com
243.3M
Revenue
36.5M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
laptopoutlet.co.uk screenshot
#4 laptopoutlet.co.uk
1.8M
Revenue
312.4K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
overclockers.co.uk screenshot
#5 overclockers.co.uk
13.3M
Revenue
2.4M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
laptopsdirect.co.uk vs top market performers
laptopsdirect.co.uk
top retailers
conversion rate vs average order value for laptopsdirect.co.uk and its competitors
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Revenue share by device at laptopsdirect.co.uk

In November large majority of sales on laptopsdirect.co.uk, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In November large majority of sales on laptopsdirect.co.uk, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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laptopsdirect.co.uk channels

Identify top traffic channels that drive growth for laptopsdirect.co.ukand discover how performance of traffic channels has changed over time.

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laptopsdirect.co.uk Google Ads spend

Evaluate laptopsdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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laptopsdirect.co.uk devices

Review laptopsdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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laptopsdirect.co.uk top markets

Explore laptopsdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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laptopsdirect.co.uk country & global rank

Assess the ranking of laptopsdirect.co.uk among other retailers within its primary country and worldwide.

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