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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for aveda.comaveda.com

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2.8M
Revenue
Sep 25
710.7K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Aveda.com is a website that showcases a wide range of products for hair care, skincare, body care, and makeup. They offer an assortment of eco-friendly and plant-based products for both men and women. Customers can explore their extensive product collection, read ingredient details, and find beauty consultations for individual needs.

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aveda.com Annual Revenue and Growth

aveda.com's annual sales on its online store amounted to $54.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$54.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
aveda.com revenue by year

aveda.com's monthly revenueOVER TIME
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Over the past three months, aveda.com revenue has experienced decline of 9.6%, compared to the preceding three months.

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aveda.com revenue decline for last six months
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OVERVIEW
In September 2025, aveda.com generated $2,757,685 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, yet falling short of category leader ulta.com’s $93,223,020. The site maintained a conversion rate between 2.00-2.50%, lower than the industry's high of 4.54%, with an average order value (AOV) ranging from $150-175, compared to the top AOV of $203. aveda.com recorded 710,678 sessions, markedly higher than the median of 18,928, but still a fraction of sephora.com's impressive 45,764,193 sessions, reflecting Aveda's strong market presence within the competitive landscape.
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aveda.com competitors

In September 2025, aveda.com stands out from its competitors in terms of revenue and transactions. aveda.com generated $2,757,685 in revenue from 17,335 transactions with 710,678 sessions, resulting in an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. In comparison, bellaffair.com had lower revenue of $31,752 from 448 transactions and 18,528 sessions, while glamalot.com had $4,657 revenue from 67 transactions and 1,876 sessions. livingproof.com had revenue of $261,953 from 4,340 transactions and 259,693 sessions, devacurl.com had $86,224 revenue from 823 transactions and 66,096 sessions, and functionofbeauty.com had $98,349 revenue from 1,408 transactions and 180,916 sessions. aveda.com's competitors generally had lower revenue and transaction numbers, with varying AOVs and conversion rates.

bellaffair.com screenshot
#1 bellaffair.com
31.8K
Revenue
18.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
glamalot.com screenshot
#2 glamalot.com
4.7K
Revenue
1.9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
livingproof.com screenshot
#3 livingproof.com
262K
Revenue
259.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
redken.com screenshot
#4 redken.com
502.2K
Revenue
452.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
devacurl.com screenshot
#5 devacurl.com
86.2K
Revenue
66.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
aveda.com vs top market performers
aveda.com
top retailers
conversion rate vs average order value for aveda.com and its competitors
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Revenue share by device at aveda.com

In September large majority of sales on aveda.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In September large majority of sales on aveda.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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aveda.com channels

Identify top traffic channels that drive growth for aveda.comand discover how performance of traffic channels has changed over time.

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aveda.com Google Ads spend

Evaluate aveda.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aveda.com devices

Review aveda.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aveda.com top markets

Explore aveda.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aveda.com country & global rank

Assess the ranking of aveda.com among other retailers within its primary country and worldwide.

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