Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/devacurl.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for devacurl.comdevacurl.com

Start benchmarking for free
Sign in with GoogleSign up with Google
103K
Revenue
Jul 26
64.1K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
Loading...

Devacurl.com is an online platform that offers an array of hair care products and accessories. They provide a wide range of specialized products catering to curly and wavy hair types. Visitors can explore their offerings, gather hair care tips, and access a variety of salon services facilitated by certified stylists.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

devacurl.com Annual Revenue and Growth

devacurl.com's annual sales on its online store amounted to $1.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.6M
Annual growth forecast2025/2026
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
devacurl.com revenue by year

devacurl.com's monthly revenueOVER TIME
View real-time data

Over the past three months, devacurl.com revenue has experienced growth of 38%, compared to the preceding three months.

View real-time data
devacurl.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
devacurl.com generated $103,000 in revenue for online sales in July 2026, significantly higher than an average beauty and cosmetics store's $39,200. The site's conversion rate of 1.00-1.50% is within the typical range of 1.1% to 4.37%. With an average order value (AOV) between $125-150, devacurl.com sits comfortably within the category's typical range of $52 to $207. Additionally, the website attracted 64,100 sessions, which far exceeds an average beauty and cosmetics store's 17,100 monthly sessions.
Read more

devacurl.com competitors

In July 2026, devacurl.com trails its competitors significantly in sessions, attracting only 64,100 compared to curlsmith.com’s 399,000, a gap of 335,000. While devacurl.com generates $103,000 in revenue from 805 transactions, curlsmith.com leads with $864,000 and 9,484 transactions. Though devacurl.com has an average order value (AOV) of $125-150, similar to naturallycurly.com, which also shares that range, its conversion rate of 1.00-1.50% is lower than curlsmith.com’s 2.00-2.50%. Competitors like ouidad.com and lusbrands.com show stronger performance too, with revenues of $255,000 and $30,500, respectively. Overall, devacurl.com ranks 3 of 6 in revenue, trailing curlsmith.com by $761,000, making it imperative for devacurl.com to enhance its market presence.

ouidad.com screenshot
#1 ouidad.com
254.8K
Revenue
177K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
naturallycurly.com screenshot
#2 naturallycurly.com
1K
Revenue
281.4
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
lusbrands.com screenshot
#3 lusbrands.com
30.5K
Revenue
17.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
curlsmith.com screenshot
#4 curlsmith.com
863.7K
Revenue
399.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
carolsdaughter.com screenshot
#5 carolsdaughter.com
79.2K
Revenue
125.6K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
devacurl.com vs top market performers
devacurl.com
top retailers
conversion rate vs average order value for devacurl.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Industries devacurl.com operates in

devacurl.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

devacurl.com channels

Identify top traffic channels that drive growth for devacurl.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

devacurl.com Google Ads spend

Evaluate devacurl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

devacurl.com devices

Review devacurl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

devacurl.com top markets

Explore devacurl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

devacurl.com country & global rank

Assess the ranking of devacurl.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard