functionofbeauty.com
Functionofbeauty.com is an online platform that sells personalized hair care products. Visitors can create unique formulas by choosing specific features such as scent, color, and ingredients. The website allows customers to tailor their shampoo, conditioner, and other haircare products to meet their individual needs and preferences.
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functionofbeauty.com Annual Revenue and Growth
functionofbeauty.com's annual sales on its online store amounted to $2.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
functionofbeauty.com's monthly revenueOVER TIME
Over the past three months, functionofbeauty.com revenue has experienced growth of 18%, compared to the preceding three months.
functionofbeauty.com competitors
In May 2026, functionofbeauty.com reported a revenue of $142,842 from 1,836 transactions across 131,491 sessions, yielding a conversion rate of 1.00-1.50%. In contrast, curlsmith.com led the market with impressive revenue of $968,192 and 11,051 transactions, benefiting from a higher conversion rate of 2.00-2.50%. livingproof.com followed, generating $392,486 from 6,395 transactions, also maintaining a strong conversion rate of 2.00-2.50%. Meanwhile, carolsdaughter.com fell behind with revenue of $65,893 and a conversion rate of 0.50-1.00%. Interestingly, dailydoseme.com, despite its minimal revenue of $1,273, achieved the highest conversion rate at 3.00-3.50%. itsa10haircare.com reported $208,300 with a similar conversion rate to functionofbeauty.com. Overall, functionofbeauty.com remains competitive but trails behind key rivals in revenue and conversion effectiveness, highlighting the challenges in standing out in a crowded market.
Revenue share by device at functionofbeauty.com
In May large majority of sales on functionofbeauty.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
Industries functionofbeauty.com operates in
functionofbeauty.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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functionofbeauty.com channels
Identify top traffic channels that drive growth for functionofbeauty.comand discover how performance of traffic channels has changed over time.
functionofbeauty.com Google Ads spend
Evaluate functionofbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
functionofbeauty.com devices
Review functionofbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
