Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/billyj.com.au
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for billyj.com.aubillyj.com.au

Start benchmarking for free
Sign in with GoogleSign up with Google
4.7M
Revenue
Apr 26
1.7M
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
Loading...

Billy J is an Australian e-commerce platform found at billyj.com.au. It offers a wide range of products for sale, including womens clothing, footwear, accessories, and beauty products. Shoppers can browse through the website for various fashion items and take advantage of the online shopping experience provided.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

billyj.com.au Annual Revenue and Growth

billyj.com.au's annual sales on its online store amounted to $49.3M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$49.3M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
billyj.com.au revenue by year

billyj.com.au's monthly revenueOVER TIME
View real-time data

Over the past three months, billyj.com.au revenue has experienced decline of 16%, compared to the preceding three months.

View real-time data
billyj.com.au revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, billyj.com.au achieved impressive performance metrics in the FASHION AND APPAREL sector, generating $4,670,671 in revenue, significantly surpassing the median of $78,791; its conversion rate ranged between 2.00-2.50%, just below the high benchmark of 3.05%, while the average order value (AOV) was $100-125, compared to the sector's high of $389; with 1,652,052 sessions, it vastly outperformed the median of 35,276, although still far from the leading site, shein.com, which recorded 281,585,790 sessions.
Read more

billyj.com.au competitors

In April 2026, billyj.com.au generated $4,670,671 in revenue from 39,780 transactions across 1,652,052 sessions, yielding a conversion rate between 2.00% and 2.50%. Comparatively, competitors like peppermayo.com significantly outperformed billyj.com.au, achieving $10,742,113 in revenue from 67,802 transactions with a conversion rate of 1.50% to 2.00%. Similarly, hellomolly.com recorded $13,000,863 in revenue with a higher average order value (AOV) of $200-225, but matched billyj.com.au's conversion rate. In contrast, esther.com.au underperformed with only $59,736 in revenue and a conversion rate between 0.50% and 1.00%. showpo.com posted a revenue of $5,631,590 with an AOV of $150-175, while revolve.com led the group with $60,151,212, showcasing how billyj.com.au competes within a diverse landscape of both high and low performers.

peppermayo.com screenshot
#1 peppermayo.com
10.7M
Revenue
4.4M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
esther.com.au screenshot
#2 esther.com.au
59.7K
Revenue
60.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
showpo.com screenshot
#3 showpo.com
5.6M
Revenue
2.5M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
hellomolly.com screenshot
#4 hellomolly.com
13M
Revenue
3M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
revolve.com screenshot
#5 revolve.com
60.2M
Revenue
22.8M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
billyj.com.au vs top market performers
billyj.com.au
top retailers
conversion rate vs average order value for billyj.com.au and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at billyj.com.au

In April large majority of sales on billyj.com.au, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on billyj.com.au, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

billyj.com.au channels

Identify top traffic channels that drive growth for billyj.com.auand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

billyj.com.au Google Ads spend

Evaluate billyj.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

billyj.com.au devices

Review billyj.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

billyj.com.au top markets

Explore billyj.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

billyj.com.au country & global rank

Assess the ranking of billyj.com.au among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard