esther.com.au
Esther.com.au is an ecommerce platform offering a variety of trendy fashion items to customers. The website includes an extensive collection of clothing, accessories, and footwear for women. Users can explore a range of stylish options and make purchases directly through the site.
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esther.com.au Annual Revenue and Growth
esther.com.au's annual sales on its online store amounted to $1.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
esther.com.au's monthly revenueOVER TIME
Over the past three months, esther.com.au revenue has experienced decline of 45%, compared to the preceding three months.
esther.com.au competitors
In April 2026, esther.com.au generated a revenue of $59,736 from 549 transactions across 60,204 sessions, yielding a conversion rate between 0.50-1.00% and an average order value (AOV) of $100-125. In contrast, competitors like hellomolly.com dominated with a staggering $13,000,863 in revenue, supported by 63,442 transactions and 3,033,484 sessions, boasting a conversion rate of 2.00-2.50% and a higher AOV of $200-225. showpo.com followed with $5,631,590 in revenue and an impressive 34,133 transactions, resulting in a conversion rate of 1.00-1.50% and an AOV of $150-175. peppermayo.com also outperformed esther.com.au, generating $10,742,113 with 67,802 transactions. Notably, billyj.com.au mirrored esther.com.au's AOV while significantly exceeding its revenue and conversion metrics. Overall, esther.com.au faces tough competition in a vibrant online fashion market.
Revenue share by device at esther.com.au
In April large majority of sales on esther.com.au, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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esther.com.au channels
Identify top traffic channels that drive growth for esther.com.auand discover how performance of traffic channels has changed over time.
esther.com.au Google Ads spend
Evaluate esther.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
esther.com.au devices
Review esther.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
