esther.com.au
Esther.com.au is an ecommerce platform offering a variety of trendy fashion items to customers. The website includes an extensive collection of clothing, accessories, and footwear for women. Users can explore a range of stylish options and make purchases directly through the site.
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esther.com.au Annual Revenue and Growth
esther.com.au's annual sales on its online store amounted to $2.3M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
esther.com.au's monthly revenueOVER TIME
Over the past three months, esther.com.au revenue has experienced growth of 61%, compared to the preceding three months.
esther.com.au competitors
In December 2025, esther.com.au had a revenue of $93,828 with 831 transactions and 91,702 sessions, resulting in an Average Order Value (AOV) range of $100-$125 and a conversion rate of 0.50-1.00%. Comparing this data to its competitors, hellomolly.com had the highest revenue at $3,881,092 with 24,636 transactions and 1,192,403 sessions. showpo.com followed with $2,976,912 in revenue, 21,003 transactions, and 1,314,962 sessions. billyj.com.au had the highest conversion rate at 3.00-3.50% with $5,697,849 in revenue, 47,266 transactions, and 1,367,328 sessions. peppermayo.com and karenmillen.com both had similar AOV and conversion rates to esther.com.au, with revenues of $2,760,827 and $3,879,963 respectively. Overall, esther.com.au performed well in terms of revenue and transactions, but its conversion rate and AOV could be improved to compete with top performers in the market.
Revenue share by device at esther.com.au
In December large majority of sales on esther.com.au, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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esther.com.au channels
Identify top traffic channels that drive growth for esther.com.auand discover how performance of traffic channels has changed over time.
esther.com.au Google Ads spend
Evaluate esther.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
esther.com.au devices
Review esther.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
