Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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85.9M
Revenue
6M
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Build.com is an online platform that offers a wide range of home improvement products. Their inventory includes plumbing fixtures, lighting solutions, appliances, flooring, and kitchen supplies. With various brands and options available, customers can easily find the items they need for enhancing their homes or completing DIY projects.

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build.com's revenueOVER TIME
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Over the past three months, build.com revenue has experienced decline of 15%, compared to the preceding three months.

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build.com revenue decline for last six months
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OVERVIEW
In May 2025, build.com in the HOME AND GARDEN industry generated $85,879,165 in online sales with a conversion rate of 2.00-2.50% and an AOV of $575-600. The store had 5,971,591 sessions, while the largest online store in the category, homedepot.com, had $1,523,750,068 in revenue and 181,263,132 sessions. The median revenue in the category was $131,378, the median sessions were 36,055, the highest conversion rate was 3.35%, and the highest AOV was $677, while the lowest conversion rate was 0.68% and the lowest AOV was $94.
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build.com competitors

In May 2025, build.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. With a revenue of $85,879,165 from 146,610 transactions and 5,971,591 sessions, build.com had an AOV ranging from $575 to $600 and a conversion rate of 2.00-2.50%. In comparison, ajmadison.com had revenue of $10,500,622 from 22,118 transactions and 1,380,054 sessions, with an AOV of $450-475 and a conversion rate of 1.50-2.00%. Similarly, appliancesconnection.com, faucet.com, and ferguson.com also fell short of build.com's metrics in revenue, transactions, sessions, AOV, and conversion rate. Only kohler.com came close to build.com with revenue of $42,626,803 from 109,247 transactions and 3,550,713 sessions, but still had a lower AOV and conversion rate. Overall, build.com emerged as the top performer among its competitors in the online home improvement and appliance industry in May 2025.

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#1 ferguson.com
21M
Revenue
2.4M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
faucet.com screenshot
#2 faucet.com
15.5K
Revenue
4.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
ajmadison.com screenshot
#3 ajmadison.com
10.5M
Revenue
1.4M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
kohler.com screenshot
#4 kohler.com
42.6M
Revenue
3.6M
Sessions
3.0-3.5%
Conv. rate
$375-400
AOV
appliancesconnection.com screenshot
#5 appliancesconnection.com
210K
Revenue
10.8K
Sessions
3.0-3.5%
Conv. rate
$500-600
AOV
build.com vs top market performers
build.com
top retailers
conversion rate vs average order value for build.com and its competitors
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Revenue share by device at build.com

In May large majority of sales on build.com, 90% was finalized on desktop devices, with 9.8% of sales coming from mobile devices.

In May large majority of sales on build.com, 90% was finalized on desktop devices, with 9.8% of sales coming from mobile devices.
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brands overtime comparison

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build.com channels

Identify top traffic channels that drive growth for build.comand discover how performance of traffic channels has changed over time.

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build.com Google Ads spend

Evaluate build.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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build.com devices

Review build.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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build.com top markets

Explore build.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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build.com country & global rank

Assess the ranking of build.com among other retailers within its primary country and worldwide.

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