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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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1M
Revenue
Aug 25
321.6K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$600-700
AOV
Aug 25
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CMMG.com is an online platform that offers a variety of firearms and related accessories. The website provides a wide selection of pistols, rifles, and shotguns for enthusiasts and professionals. Additionally, CMMG.com sells parts, components, and gear needed to customize firearms according to individual preferences and needs.

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cmmg.com Annual Revenue and Growth

cmmg.com's annual sales on its online store amounted to $15.3M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$15.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cmmg.com revenue by year

cmmg.com's monthly revenueOVER TIME
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Over the past three months, cmmg.com revenue has experienced decline of 3%, compared to the preceding three months.

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cmmg.com revenue decline for last six months
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OVERVIEW
In August 2025, cmmg.com, a SPORTS industry website, had a revenue of $1,047,485 for online sales, with a median revenue of $103,840 in the same category. The conversion rate ranged from 0.50-1.00%, with a very high conversion rate of 2.44% and a low of 0.48%. The average order value (AOV) was $600-625, with a very high AOV of $636 and a very low AOV of $104. The website had 321,643 sessions, while the highest sessions were 12,467,945 on gunbroker.com, and the median sessions in the SPORTS industry were 37,927.
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cmmg.com competitors

In August 2025, cmmg.com stands out in terms of revenue compared to its competitors. CMMG has a revenue of $1,047,485 with 1,706 transactions and 321,643 sessions. The average order value (AOV) ranges from $600 to $625, and the conversion rate falls between 0.50% and 1.00%. In comparison, its competitors have varying performance metrics. For instance, righttobear.com generates $364,711 in revenue with 3,341 transactions and 166,988 sessions, boasting a higher AOV of $100 to $125 and conversion rate of 1.50% to 2.00%. primaryarms.com leads the pack with a significantly higher revenue of $10,599,534, 43,449 transactions, and 2,818,046 sessions, along with an AOV of $225 to $250 and a conversion rate of 1.50% to 2.00%. Despite strong competition, cmmg.com holds its ground with solid performance metrics.

righttobear.com screenshot
#1 righttobear.com
364.7K
Revenue
167K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
at3tactical.com screenshot
#2 at3tactical.com
202.6K
Revenue
178.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
deltateamtactical.com screenshot
#3 deltateamtactical.com
526.1K
Revenue
345.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
wingtactical.com screenshot
#4 wingtactical.com
352.7K
Revenue
180.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
primaryarms.com screenshot
#5 primaryarms.com
10.6M
Revenue
2.8M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
cmmg.com vs top market performers
cmmg.com
top retailers
conversion rate vs average order value for cmmg.com and its competitors
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Revenue share by device at cmmg.com

In August large majority of sales on cmmg.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on cmmg.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cmmg.com channels

Identify top traffic channels that drive growth for cmmg.comand discover how performance of traffic channels has changed over time.

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cmmg.com Google Ads spend

Evaluate cmmg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cmmg.com devices

Review cmmg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cmmg.com top markets

Explore cmmg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cmmg.com country & global rank

Assess the ranking of cmmg.com among other retailers within its primary country and worldwide.

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