Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for cmmg.comcmmg.com

Start benchmarking for free
Sign in with GoogleSign up with Google
1.1M
Revenue
Jul 26
353.6K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$500-600
AOV
Jul 26
Loading...

CMMG.com is an online platform that offers a variety of firearms and related accessories. The website provides a wide selection of pistols, rifles, and shotguns for enthusiasts and professionals. Additionally, CMMG.com sells parts, components, and gear needed to customize firearms according to individual preferences and needs.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

cmmg.com Annual Revenue and Growth

cmmg.com's annual sales on its online store amounted to $12.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$12.4M
Annual growth forecast2025/2026
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
cmmg.com revenue by year

cmmg.com's monthly revenueOVER TIME
View real-time data

Over the past three months, cmmg.com revenue has experienced growth of 4.7%, compared to the preceding three months.

View real-time data
cmmg.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2026, cmmg.com attracted 354,000 sessions, significantly higher than a typical store in the hunting and shooting category, which sees around 37,900 sessions monthly. The domain generated $1.1 million in revenue, far exceeding the typical store's $99,500. With a conversion rate of 0.50-1.00%, cmmg.com remains within the typical range of 0.52% to 2.5%. Its average order value (AOV) of $575-600 also falls within the typical range of $113 to $663 for this category.
Read more

cmmg.com competitors

cmmg.com excels in revenue, generating $1.1 million, which places it second among its competitors. In July 2026, cmmg.com trails primaryarms.com by $9.3 million, while its conversion rate of 0.50-1.00% is notably lower than competitors like righttobear.com and primaryarms.com, both at 1.50-2.00%. cmmg.com ranks fifth in transactions with 1,914, significantly behind primaryarms.com, which has 42,000. While cmmg.com attracts 354,000 sessions, it still falls short of primaryarms.com by 2.1 million. Overall, cmmg.com shows potential with its strong revenue but needs improvement in conversions and transaction volume to compete effectively against its rivals.

righttobear.com screenshot
#1 righttobear.com
293.7K
Revenue
124.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
at3tactical.com screenshot
#2 at3tactical.com
246.6K
Revenue
162.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
deltateamtactical.com screenshot
#3 deltateamtactical.com
651.4K
Revenue
309.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
wingtactical.com screenshot
#4 wingtactical.com
405.3K
Revenue
196.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
primaryarms.com screenshot
#5 primaryarms.com
10.4M
Revenue
2.5M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
cmmg.com vs top market performers
cmmg.com
top retailers
conversion rate vs average order value for cmmg.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at cmmg.com

In July large majority of sales on cmmg.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on cmmg.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries cmmg.com operates in

cmmg.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

cmmg.com channels

Identify top traffic channels that drive growth for cmmg.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

cmmg.com Google Ads spend

Evaluate cmmg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

cmmg.com devices

Review cmmg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

cmmg.com top markets

Explore cmmg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

cmmg.com country & global rank

Assess the ranking of cmmg.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard