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Dec 2025
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Home/Insights/Retailers/righttobear.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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467.7K
Revenue
Dec 25
187.6K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Righttobear.com is an e-commerce platform that offers a wide range of firearms, firearm accessories, parts, and gunsmithing tools. The website provides a one-stop destination for individuals looking to purchase items related to the Second Amendment without promoting any specific aspects or opinions.

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righttobear.com Annual Revenue and Growth

righttobear.com's annual sales on its online store amounted to $4.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2024
$4.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
righttobear.com revenue by year

righttobear.com's monthly revenueOVER TIME
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Over the past three months, righttobear.com revenue has experienced growth of 12%, compared to the preceding three months.

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righttobear.com revenue growth for last six months
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OVERVIEW
In December 2025, righttobear.com generated $467,716 in online sales, significantly outperforming the SPORTS median of $110,843, while its conversion rate of 2.00-2.50% is slightly below the category high of 2.62%. The average order value (AOV) ranged from $100-125, falling short of the high AOV benchmark of $632, yet remaining above the low of $106. With 187,575 sessions, righttobear.com exceeds the median for its industry but trails behind the dominant player, gunbroker.com, which boasts 14,932,027 sessions. Overall, the site's metrics indicate a solid performance within its competitive landscape.
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righttobear.com competitors

In December 2025, righttobear.com reported a revenue of $467,716 with 3,907 transactions and 187,575 sessions. The average order value (AOV) was between $100-125, and the conversion rate was between 2.00-2.50%. In comparison, one of its competitors, ar15discounts.com, generated significantly higher revenue of $3,568,419 with 19,695 transactions and 1,286,888 sessions. Their AOV ranged between $175-200, and the conversion rate was between 1.50-2.00%. Other competitors like aeroprecisionusa.com, deltateamtactical.com, and wingtactical.com also outperformed righttobear.com in terms of revenue, transactions, sessions, and AOV. However, righttobear.com had a slightly higher conversion rate than some of its competitors, indicating a stronger ability to convert sessions into transactions. Overall, righttobear.com faces tough competition in the firearms accessories market but has potential for growth in its conversion rates.

ar15discounts.com screenshot
#1 ar15discounts.com
3.6M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
at3tactical.com screenshot
#2 at3tactical.com
347.3K
Revenue
247.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
wingtactical.com screenshot
#3 wingtactical.com
431.5K
Revenue
223.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
aeroprecisionusa.com screenshot
#4 aeroprecisionusa.com
1.2M
Revenue
481.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
deltateamtactical.com screenshot
#5 deltateamtactical.com
776.8K
Revenue
471.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
righttobear.com vs top market performers
righttobear.com
top retailers
conversion rate vs average order value for righttobear.com and its competitors
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Revenue share by device at righttobear.com

In December large majority of sales on righttobear.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In December large majority of sales on righttobear.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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righttobear.com channels

Identify top traffic channels that drive growth for righttobear.comand discover how performance of traffic channels has changed over time.

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righttobear.com Google Ads spend

Evaluate righttobear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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righttobear.com devices

Review righttobear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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righttobear.com top markets

Explore righttobear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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righttobear.com country & global rank

Assess the ranking of righttobear.com among other retailers within its primary country and worldwide.

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