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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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8.6M
Revenue
Sep 25
1.3M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$325-350
AOV
Sep 25
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Crucial.com is an online platform that sells computer hardware products. They offer a wide range of products, including memory modules (RAM), solid-state drives (SSD), USB flash drives, and memory cards. The website provides technology enthusiasts with a convenient way to purchase reliable and compatible hardware for their computer systems.

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crucial.com Annual Revenue and Growth

crucial.com's annual sales on its online store amounted to $149.8M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$149.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
crucial.com revenue by year

crucial.com's monthly revenueOVER TIME
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Over the past three months, crucial.com revenue has experienced growth of 86%, compared to the preceding three months.

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crucial.com revenue growth for last six months
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OVERVIEW
In September 2025, crucial.com generated $8,596,614 in online sales within the computers, electronics, and technology/computer hardware industry, far exceeding the median revenue of $178,679. Its conversion rate ranged from 1.50-2.00%, below the industry's high of 3.68%. With an average order value (AOV) of $325-350, it remained lower than the top tier of $878. The site attracted 1,345,055 sessions, significantly higher than the median of 39,078 but trailing behind lenovo.com, which had the highest sessions at 47,353,529. Overall, crucial.com exhibits solid performance metrics relative to its competitive landscape.
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crucial.com competitors

In September 2025, crucial.com reported revenue of $8,596,614 from 25,043 transactions and 1,345,055 sessions, with an average order value (AOV) of $325-350 and a conversion rate of 1.50-2.00%. When comparing crucial.com to its competitors, dell.com stands out with revenue of $187,829,438 from 173,604 transactions and 34,685,714 sessions, boasting an AOV of $1075-1100 but a lower conversion rate of 0.00-0.50%. lenovo.com follows with $102,071,697 in revenue from 149,352 transactions and 47,353,529 sessions, with an AOV of $675-700 and a conversion rate of 0.00-0.50%. asus.com and Micro Center also have competitive metrics, while newegg.com shows similar performance to crucial.com in terms of AOV and conversion rate. Overall, crucial.com holds its ground among its competitors in the electronics retail industry.

dell.com screenshot
#1 dell.com
187.8M
Revenue
34.7M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
lenovo.com screenshot
#2 lenovo.com
102.1M
Revenue
47.4M
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
asus.com screenshot
#3 asus.com
108.4M
Revenue
36.6M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
microcenter.com screenshot
#4 microcenter.com
48.5M
Revenue
6.6M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
newegg.com screenshot
#5 newegg.com
83M
Revenue
11.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
crucial.com vs top market performers
crucial.com
top retailers
conversion rate vs average order value for crucial.com and its competitors
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Revenue share by device at crucial.com

In September large majority of sales on crucial.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on crucial.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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crucial.com channels

Identify top traffic channels that drive growth for crucial.comand discover how performance of traffic channels has changed over time.

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crucial.com Google Ads spend

Evaluate crucial.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crucial.com devices

Review crucial.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crucial.com top markets

Explore crucial.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crucial.com country & global rank

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