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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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80.8M
Revenue
Dec 25
45.6M
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$225-250
AOV
Dec 25
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Hp.com is an online platform that represents the global technology company, HP. The website provides a range of electronic products including personal computers, laptops, printers, scanners, and accessories. Additionally, it offers various solutions for home, business, and educational purposes, catering to a diverse customer base worldwide.

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hp.com Annual Revenue and Growth

hp.com's annual sales on its online store amounted to $1.5B in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.5B
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hp.com revenue by year

hp.com's monthly revenueOVER TIME
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Over the past three months, hp.com revenue has experienced decline of 11%, compared to the preceding three months.

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hp.com revenue decline for last six months
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OVERVIEW
In December 2025, hp.com generated $80,772,242 in online sales, significantly above the sector median of $242,983 but far behind industry leader apple.com's $3,647,875,907. The site recorded 45,636,433 sessions, with the median for the category at 54,788. Its conversion rate ranged from 0.50-1.00%, below the high of 3.83% for the sector. The average order value (AOV) was between $225-250, well under the high of $890, while the lowest AOV in the industry was $114. Overall, hp.com demonstrates strong sales, yet still faces challenges in improving its conversion and AOV metrics relative to competitors.
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hp.com competitors

In December 2025, hp.com generated $80,772,242 in revenue from 354,198 transactions and 45,636,433 sessions, with an Average Order Value (AOV) ranging between $225-$250 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, we see that staples.com leads in revenue with $105,508,494, followed by dell.com with $229,330,619. However, hp.com outperforms compandsave.com, ldproducts.com, and 4inkjets.com in revenue, transactions, and sessions. While staples.com has a higher AOV range of $375-$400, hp.com falls in the middle with an AOV of $225-$250. In terms of conversion rates, hp.com falls in line with both dell.com and compandsave.com, with rates ranging from 0.50-1.00%, while ldproducts.com, 4inkjets.com, and staples.com show higher rates of 1.50-2.00% or 3.00-3.50%. Overall, hp.com holds its own among competitors, with solid revenue and transaction numbers.

compandsave.com screenshot
#1 compandsave.com
709.5K
Revenue
198.1K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
staples.com screenshot
#2 staples.com
105.5M
Revenue
14.4M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
ldproducts.com screenshot
#3 ldproducts.com
818.4K
Revenue
188.7K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
4inkjets.com screenshot
#4 4inkjets.com
603.3K
Revenue
67.2K
Sessions
3.0-3.5%
Conv. rate
$250-275
AOV
dell.com screenshot
#5 dell.com
229.3M
Revenue
34.8M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
hp.com vs top market performers
hp.com
top retailers
conversion rate vs average order value for hp.com and its competitors
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Revenue share by device at hp.com

In December large majority of sales on hp.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on hp.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hp.com channels

Identify top traffic channels that drive growth for hp.comand discover how performance of traffic channels has changed over time.

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hp.com Google Ads spend

Evaluate hp.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hp.com devices

Review hp.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hp.com top markets

Explore hp.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hp.com country & global rank

Assess the ranking of hp.com among other retailers within its primary country and worldwide.

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