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Sep 2025
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Home/Insights/Retailers/davines.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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617.1K
Revenue
Sep 25
494.7K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Davines.com is the official website of Davines, a well-established Italian haircare brand. The website provides a platform in multiple languages to explore their diverse range of sustainable, high-quality hair and skincare products, including shampoos, conditioners, masks, treatments, and styling items. Additionally, it offers educational resources and shares the brands commitment to environmental and social responsibility.

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davines.com Annual Revenue and Growth

davines.com's annual sales on its online store amounted to $7.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$7.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
davines.com revenue by year

davines.com's monthly revenueOVER TIME
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Over the past three months, davines.com revenue has experienced growth of 3.4%, compared to the preceding three months.

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davines.com revenue growth for last six months
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OVERVIEW
In September 2025, davines.com generated $617,112 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $40,540, with sessions totaling 494,721, far exceeding the median of 18,928. Its conversion rate ranged from 1.50-2.00%, below the high benchmark of 4.54%, while its average order value (AOV) fell between $75-100, compared to the category high of $203. Despite this, davines.com remains a strong competitor in its niche, but still trails the leading retailer, ulta.com, which recorded a staggering $93,223,020 in sales.
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davines.com competitors

When comparing davines.com to its competitors in September 2025, we see that davines.com generated the highest revenue of $617,112. This is significantly higher than livingproof.com with $261,953, better-notyounger.com with $33,957, functionofbeauty.com with $98,349, and luxyhair.com with $432,312. In terms of transactions, davines.com had 7,810, outperforming most of its competitors except lorealparisusa.com with 9,545 transactions. The site also had a higher number of sessions at 494,721 compared to some competitors like better-notyounger.com with 68,799 sessions. Additionally, davines.com had a similar average order value (AOV) of $75-100 to better-notyounger.com and lorealparisusa.com, but lower than luxyhair.com. However, davines.com had a higher conversion rate of 1.50-2.00% than most of its competitors except livingproof.com.

wella.com screenshot
#1 wella.com
537.3K
Revenue
661.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
livingproof.com screenshot
#2 livingproof.com
262K
Revenue
259.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
luxyhair.com screenshot
#3 luxyhair.com
432.3K
Revenue
266.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
better-notyounger.com screenshot
#4 better-notyounger.com
34K
Revenue
68.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
functionofbeauty.com screenshot
#5 functionofbeauty.com
98.3K
Revenue
180.9K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
davines.com vs top market performers
davines.com
top retailers
conversion rate vs average order value for davines.com and its competitors
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davines.com channels

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davines.com Google Ads spend

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davines.com devices

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davines.com top markets

Explore davines.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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davines.com country & global rank

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