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Mar 2026
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Home/Insights/Retailers/diffordsguide.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.7M
Revenue
Mar 26
1.1M
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Diffordsguide.com is an online platform dedicated to cocktails and spirits. It provides a rich collection of recipes, alongside detailed ingredient guides and well-crafted reviews on various alcoholic beverages. The site also offers invaluable insights into influential bartenders, cocktail bars, industry events, as well as promotional merchandise related to mixology.

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diffordsguide.com Annual Revenue and Growth

diffordsguide.com's annual sales on its online store amounted to $23.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$23.1M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
diffordsguide.com revenue by year

diffordsguide.com's monthly revenueOVER TIME
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Over the past three months, diffordsguide.com revenue has experienced growth of 11%, compared to the preceding three months.

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diffordsguide.com revenue growth for last six months
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OVERVIEW
In March 2026, diffordsguide.com, a key player in the food and drink/beverages industry, achieved online sales revenue of $1,689,145, significantly surpassing the median of $38,467; with a conversion rate of 1.50-2.00%, it remains competitive, though below the industry's high of 4.75%. The site's average order value (AOV) ranged from $75 to $100, again below the industry's peak of $263. Despite garnering 1,055,069 sessions, it lags behind the leader, totalwine.com, which had 8,100,334 sessions, while the median sessions in the category stood at 9,782, highlighting growth opportunities.
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diffordsguide.com competitors

In March 2026, when comparing diffordsguide.com to its competitors in the online alcohol and spirits industry, several key metrics stand out. diffordsguide.com generated $1,689,145 in revenue from 17,084 transactions and 1,055,069 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 1.50-2.00%. In comparison, competitors like vinepair.com had lower revenue at $554,310 with fewer transactions and sessions but a similar AOV and conversion rate. On the other end, masterofmalt.com stood out with the highest revenue at $3,603,804 from 20,621 transactions and 984,191 sessions, with a slightly higher AOV and comparable conversion rate to diffordsguide.com. Overall, while diffordsguide.com falls in the mid-range for revenue and transactions, it remains competitive with its conversion rate and AOV when compared to similar websites in the industry.

vinepair.com screenshot
#1 vinepair.com
554.3K
Revenue
853.4K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
wineenthusiast.com screenshot
#2 wineenthusiast.com
2.8M
Revenue
742.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
thewhiskyexchange.com screenshot
#3 thewhiskyexchange.com
2.1M
Revenue
766.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
drizly.com screenshot
#4 drizly.com
152.9K
Revenue
17.5K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
masterofmalt.com screenshot
#5 masterofmalt.com
3.6M
Revenue
984.2K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
diffordsguide.com vs top market performers
diffordsguide.com
top retailers
conversion rate vs average order value for diffordsguide.com and its competitors
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Revenue share by device at diffordsguide.com

In March large majority of sales on diffordsguide.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on diffordsguide.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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diffordsguide.com channels

Identify top traffic channels that drive growth for diffordsguide.comand discover how performance of traffic channels has changed over time.

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diffordsguide.com Google Ads spend

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diffordsguide.com devices

Review diffordsguide.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diffordsguide.com top markets

Explore diffordsguide.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diffordsguide.com country & global rank

Assess the ranking of diffordsguide.com among other retailers within its primary country and worldwide.

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