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Mar 2026

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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

vinepair.com

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554.3K

Revenue

Mar 26

853.4K

Sessions

Mar 26

0.5-1.0%

Conv. rate

Mar 26

$75-100

AOV

Mar 26

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

vinepair.com is an online platform offering a wide range of informational content related to the world of beverages. Product information, tips, news, guides, and recommendations are available in various formats, supporting a community interested in wine, beer, spirits, and cocktails.

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vinepair.com Annual Revenue and Growth

vinepair.com's annual sales on its online store amounted to $8.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025

$8.1M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

vinepair.com's monthly revenueOVER TIME
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Over the past three months, vinepair.com revenue has experienced decline of 23%, compared to the preceding three months.

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vinepair.com revenue decline for last six months

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OVERVIEW

In March 2026, vinepair.com generated $554,310 in online sales, significantly exceeding the food and drink industry's median revenue of $38,467, though still far from totalwine.com's $76,938,849. The site recorded a conversion rate between 0.50-1.00%, notably below the industry's high of 4.75%. With an average order value (AOV) of $75-100, VinePair's AOV is also lower than the category's high of $263. The website attracted 853,424 sessions, which is substantially above the median of 9,782 but pales in comparison to totalwine.com’s impressive 8,100,334 sessions.

vinepair.com competitors

In March 2026, vinepair.com generated $554,310 in revenue from 6,439 transactions with 853,424 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 0.50-1.00%. In comparison, wineenthusiast.com outperformed vinepair.com with $2,765,372 in revenue from 6,893 transactions and 742,286 sessions, with an AOV of $400-425 and a similar conversion rate. totalwine.com surpassed both, raking in $76,938,849 in revenue from 370,685 transactions with 8,100,334 sessions, thanks to a higher AOV of $200-225 and a significantly higher conversion rate of 4.50-5.00%. On the other hand, drizly.com, diffordsguide.com, and abcfws.com also had varying degrees of success, with each excelling in different metrics compared to vinepair.com.

#1 wineenthusiast.com

2.8M

Revenue

742.3K

Sessions

0.5-1.0%

Conv. rate

$400-500

AOV

#2 totalwine.com

76.9M

Revenue

8.1M

Sessions

4.5-5.0%

Conv. rate

$200-225

AOV

#3 drizly.com

152.9K

Revenue

17.5K

Sessions

3.5-4.0%

Conv. rate

$225-250

AOV

#4 diffordsguide.com

1.7M

Revenue

1.1M

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#5 abcfws.com

3.7M

Revenue

633.7K

Sessions

4.0-4.5%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

drizly.com

advancedmixology.com

usualwines.com

TOP MARKET PERFORMERSby revenue

thewhiskyexchange.com

vinepair.com vs top market performers

vinepair.com

top retailers

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vinepair.com channels

Identify top traffic channels that drive growth for vinepair.comand discover how performance of traffic channels has changed over time.

vinepair.com Google Ads spend

Evaluate vinepair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

vinepair.com devices

Review vinepair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

vinepair.com top markets

Explore vinepair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.