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Jul 2025
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Home/Insights/Retailers/drmartens.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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18.4M
Revenue
6.5M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
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Drmartens.com is an e-commerce website specializing in the sale of Dr. Martens products. Developed in 1947, the brand offers a wide range of footwear, including boots, shoes, and sandals, for both men and women. Additional merchandise like accessories, clothing, and collaborations with other brands are also available.

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drmartens.com's revenueOVER TIME
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Over the past three months, drmartens.com revenue has experienced decline of 10%, compared to the preceding three months.

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drmartens.com revenue decline for last six months
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OVERVIEW
In July 2025, drmartens.com in the FASHION AND APPAREL industry had a revenue of $18,360,094 with a median of $82,875, a conversion rate of 1.50-2.00%, AOV of $175-200, and 6,464,126 sessions. The highest online store revenue was shein.com with $817,680,251, the highest conversion rate was 2.96%, the highest AOV was $402, and the highest sessions were 294,721,604. The lowest conversion rate was 0.62%, the lowest AOV was $82, and the median sessions were 36,317.
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drmartens.com competitors

In July 2025, drmartens.com reported a revenue of $18,360,094 with 99,126 transactions and 6,464,126 sessions, resulting in an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. When compared to its competitors, drmartens.com falls behind in revenue to journeys.com with $17,468,969, but outperforms in terms of transactions and sessions. The AOV of drmartens.com is higher compared to robertwayne.com, schuh.co.uk, and posersonline.com, but lower than allsole.com. In terms of conversion rate, drmartens.com is on par with schuh.co.uk but falls slightly behind journeys.com and robertwayne.com. Overall, drmartens.com holds its own among its competitors, excelling in certain metrics while lagging in others.

posersonline.com screenshot
#1 posersonline.com
81.8K
Revenue
36.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
journeys.com screenshot
#2 journeys.com
17.5M
Revenue
6.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
robertwayne.com screenshot
#3 robertwayne.com
40.9K
Revenue
12.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
schuh.co.uk screenshot
#4 schuh.co.uk
19.5M
Revenue
7.2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
allsole.com screenshot
#5 allsole.com
235.3K
Revenue
277.5K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
drmartens.com vs top market performers
drmartens.com
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conversion rate vs average order value for drmartens.com and its competitors
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drmartens.com channels

Identify top traffic channels that drive growth for drmartens.comand discover how performance of traffic channels has changed over time.

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drmartens.com Google Ads spend

Evaluate drmartens.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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drmartens.com devices

Review drmartens.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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drmartens.com top markets

Explore drmartens.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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drmartens.com country & global rank

Assess the ranking of drmartens.com among other retailers within its primary country and worldwide.

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