urbanoutfitters.com
Urban Outfitters is an online retailer offering a wide range of fashion and home decor products. The website features clothing, shoes, accessories, and wellness products for men and women. Additionally, it sells furniture, lighting, bedding, and decorative items, providing a diverse shopping experience for consumers.
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urbanoutfitters.com Annual Revenue and Growth
urbanoutfitters.com's annual sales on its online store amounted to $677.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.
urbanoutfitters.com's monthly revenueOVER TIME
Over the past three months, urbanoutfitters.com revenue has experienced growth of 2.9%, compared to the preceding three months.
urbanoutfitters.com competitors
When comparing urbanoutfitters.com to its competitors as of November 2025, we can see that Urban Outfitters falls in the middle in terms of revenue among similar domains. Urban Outfitters generates $81,343,867 in revenue, while ASOS leads with $159,325,130 and PacSun follows closely behind with $58,668,840. In terms of transactions, Urban Outfitters has 466,618 transactions, with ASOS leading again at 1,112,833 transactions. Urban Outfitters also has a solid number of sessions at 32,333,672, placing it in the top tier among its competitors. The Average Order Value (AOV) for Urban Outfitters ranges from $150-$175, which is competitive with other similar domains. However, Urban Outfitters has a lower conversion rate of 1.00-1.50 compared to PacSun and Free People, which have higher conversion rates in the 2.00-3.50 range.
Revenue share by device at urbanoutfitters.com
In November large majority of sales on urbanoutfitters.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbanoutfitters.com channels
Identify top traffic channels that drive growth for urbanoutfitters.comand discover how performance of traffic channels has changed over time.
urbanoutfitters.com Google Ads spend
Evaluate urbanoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbanoutfitters.com devices
Review urbanoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
