urbanoutfitters.com
Urban Outfitters is an online retailer offering a wide range of fashion and home decor products. The website features clothing, shoes, accessories, and wellness products for men and women. Additionally, it sells furniture, lighting, bedding, and decorative items, providing a diverse shopping experience for consumers.
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urbanoutfitters.com Annual Revenue and Growth
urbanoutfitters.com's annual sales on its online store amounted to $677.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to accelerate.
urbanoutfitters.com's monthly revenueOVER TIME
Over the past three months, urbanoutfitters.com revenue has experienced decline of 15%, compared to the preceding three months.
urbanoutfitters.com competitors
When comparing urbanoutfitters.com to its competitors in September 2025, urbanoutfitters.com stands out in terms of revenue with $53,977,189, followed closely by asos.com with $106,131,166. In terms of transactions, asos.com leads with 757,633 transactions, while urbanoutfitters.com comes in second with 332,172 transactions. In sessions, asos.com also leads with 49,719,352 sessions, while urbanoutfitters.com ranks third with 19,347,116 sessions. The average order value (AOV) for urbanoutfitters.com falls within the range of $150-175, which is on par with competitors like freepeople.com. However, urbanoutfitters.com's conversion rate of 1.50-2.00% is lower compared to pacsun.com and zumiez.com, which both have a conversion rate of 3.00-3.50%. Overall, urbanoutfitters.com performs well in terms of revenue and AOV, but could improve its conversion rate to better compete with its counterparts.
Revenue share by device at urbanoutfitters.com
In September large majority of sales on urbanoutfitters.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbanoutfitters.com channels
Identify top traffic channels that drive growth for urbanoutfitters.comand discover how performance of traffic channels has changed over time.
urbanoutfitters.com Google Ads spend
Evaluate urbanoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbanoutfitters.com devices
Review urbanoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
