urbanoutfitters.com
Urban Outfitters is an online retailer offering a wide range of fashion and home decor products. The website features clothing, shoes, accessories, and wellness products for men and women. Additionally, it sells furniture, lighting, bedding, and decorative items, providing a diverse shopping experience for consumers.
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urbanoutfitters.com Annual Revenue and Growth
urbanoutfitters.com's annual sales on its online store amounted to $677.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.
urbanoutfitters.com's monthly revenueOVER TIME
Over the past three months, urbanoutfitters.com revenue has experienced growth of 15%, compared to the preceding three months.
urbanoutfitters.com competitors
In December 2025, urbanoutfitters.com reported a revenue of $69,078,681 from 424,462 transactions and 28,889,376 sessions, with an average order value (AOV) ranging from $150-175 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, we see that asos.com leads in revenue with $142,254,322, 995,558 transactions, and 60,338,504 sessions, while having an AOV of $125-150 and a conversion rate of 1.50-2.00%. tillys.com has the lowest revenue of $21,955,826, with 179,726 transactions and 5,752,383 sessions, a higher AOV of $100-125, and a conversion rate of 3.00-3.50%. Urban Outfitters falls in the middle in terms of revenue, with Free People coming closest with $62,195,315 revenue, 387,614 transactions, and 18,533,773 sessions, a similar AOV of $150-175, but a slightly higher conversion rate of 2.00-2.50%.
Revenue share by device at urbanoutfitters.com
In December large majority of sales on urbanoutfitters.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbanoutfitters.com channels
Identify top traffic channels that drive growth for urbanoutfitters.comand discover how performance of traffic channels has changed over time.
urbanoutfitters.com Google Ads spend
Evaluate urbanoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbanoutfitters.com devices
Review urbanoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
