urbanoutfitters.com
Urban Outfitters is an online retailer offering a wide range of fashion and home decor products. The website features clothing, shoes, accessories, and wellness products for men and women. Additionally, it sells furniture, lighting, bedding, and decorative items, providing a diverse shopping experience for consumers.
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urbanoutfitters.com Annual Revenue and Growth
urbanoutfitters.com's annual sales on its online store amounted to $755.6M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
urbanoutfitters.com's monthly revenueOVER TIME
Over the past three months, urbanoutfitters.com revenue has experienced growth of 22%, compared to the preceding three months.
urbanoutfitters.com competitors
In January 2026, urbanoutfitters.com outperformed its competitors in terms of revenue, generating $53,595,500. tillys.com lagged behind with $13,204,454, while pacsun.com and zumiez.com also fell short with revenues of $28,375,875 and $5,191,228, respectively. asos.com emerged as the top competitor, raking in $121,373,839 in revenue. In terms of transactions, asos.com led the pack with 836,627, followed by Urban Outfitters with 315,713 transactions. pacsun.com and zumiez.com had 290,266 and 67,457 transactions, respectively, while tillys.com trailed with 99,360 transactions. When it came to conversion rates, tillys.com and pacsun.com stood out with rates of 2.50-3.00%, while Urban Outfitters, asos.com, and zumiez.com had rates ranging from 1.00-2.00%. Additionally, in terms of average order value (AOV), Urban Outfitters and asos.com maintained AOVs of $150-175, while tillys.com and asos.com had AOVs of $125-150, and pacsun.com and zumiez.com reported AOVs of $75-100.
Revenue share by device at urbanoutfitters.com
In January large majority of sales on urbanoutfitters.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbanoutfitters.com channels
Identify top traffic channels that drive growth for urbanoutfitters.comand discover how performance of traffic channels has changed over time.
urbanoutfitters.com Google Ads spend
Evaluate urbanoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbanoutfitters.com devices
Review urbanoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
