urbanoutfitters.com
Urban Outfitters is an online retailer offering a wide range of fashion and home decor products. The website features clothing, shoes, accessories, and wellness products for men and women. Additionally, it sells furniture, lighting, bedding, and decorative items, providing a diverse shopping experience for consumers.
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urbanoutfitters.com Annual Revenue and Growth
urbanoutfitters.com's annual sales on its online store amounted to $755.6M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
urbanoutfitters.com's monthly revenueOVER TIME
Over the past three months, urbanoutfitters.com revenue has experienced growth of 87%, compared to the preceding three months.
urbanoutfitters.com competitors
The most significant gap between urbanoutfitters.com and its competitors is in revenue, where urbanoutfitters.com leads freepeople.com by $7.2 million, generating $128.4 million compared to freepeople.com's $121.2 million. As of July 2026, urbanoutfitters.com ranks second in transactions with 583,000, trailing asos.com by 126,000 transactions. In sessions, urbanoutfitters.com also ranks second with 27.9 million, behind asos.com, which has a staggering 70.5 million sessions. The average order value (AOV) for urbanoutfitters.com is comparable to that of freepeople.com, both ranging between $200-225, while its conversion rate matches that of tillys.com and freepeople.com at 2.00-2.50%. Overall, urbanoutfitters.com maintains a strong position in revenue and AOV, but it needs to enhance its transaction volume and sessions to better compete with asos.com.
Revenue share by device at urbanoutfitters.com
In July large majority of sales on urbanoutfitters.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries urbanoutfitters.com operates in
urbanoutfitters.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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urbanoutfitters.com channels
Identify top traffic channels that drive growth for urbanoutfitters.comand discover how performance of traffic channels has changed over time.
urbanoutfitters.com Google Ads spend
Evaluate urbanoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbanoutfitters.com devices
Review urbanoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
