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Home/Insights/Retailers/ernstings-family.de
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for ernstings-family.deernstings-family.de

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6.8M
Revenue
Mar 26
3.9M
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Ernstings-family.de is a website that offers a wide range of clothing and accessories. The website provides customers with options for shopping in categories such as men, women, and children. It also includes sections for maternity wear, shoes, lingerie, sportswear, and homeware, catering to diverse customer needs.

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ernstings-family.de Annual Revenue and Growth

ernstings-family.de's annual sales on its online store amounted to $82.7M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$82.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
ernstings-family.de revenue by year

ernstings-family.de's monthly revenueOVER TIME
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Over the past three months, ernstings-family.de revenue has experienced decline of 22%, compared to the preceding three months.

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ernstings-family.de revenue decline for last six months
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OVERVIEW
In March 2026, ernstings-family.de generated $6,813,740 in online sales, significantly surpassing the e-commerce median of $87,386, with a conversion rate between 2.50-3.00%, below the high benchmark of 3.76%. The average order value (AOV) ranged from $50-75, notably lower than the high AOV of $323 in the industry, while the site attracted 3,913,626 sessions, far from the top performer boots.com, which saw 29,131,775 sessions, and well below the median of 37,859 sessions in e-commerce shopping.
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ernstings-family.de competitors

In March 2026, ernstings-family.de generated a revenue of $6,813,740 from 117,139 transactions and 3,913,626 sessions, with an average order value (AOV) ranging from $50-75 and a conversion rate of 2.50-3.00%. Compared to its competitors, such as vertbaudet.de, c-and-a.com, hm.com, takko.com, and bonprix.de, Ernsting's Family falls behind in terms of revenue when compared to the top performer hm.com which earned $124,278,509. However, ernstings-family.de has a higher conversion rate than takko.com and bonprix.de, indicating a stronger ability to convert sessions into transactions. The AOV of ernstings-family.de is in line with industry averages, falling below c-and-a.com and bonprix.de but outperforming takko.com. In terms of sessions, ernstings-family.de falls behind hm.com and c-and-a.com but is on par with vertbaudet.de and bonprix.de.

vertbaudet.de screenshot
#1 vertbaudet.de
4.7M
Revenue
1.1M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
c-and-a.com screenshot
#2 c-and-a.com
14.7M
Revenue
8.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hm.com screenshot
#3 hm.com
124.3M
Revenue
97.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
takko.com screenshot
#4 takko.com
765.4K
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
bonprix.de screenshot
#5 bonprix.de
45.7M
Revenue
13.2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
ernstings-family.de vs top market performers
ernstings-family.de
top retailers
conversion rate vs average order value for ernstings-family.de and its competitors
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Revenue share by device at ernstings-family.de

In March large majority of sales on ernstings-family.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In March large majority of sales on ernstings-family.de, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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ernstings-family.de channels

Identify top traffic channels that drive growth for ernstings-family.deand discover how performance of traffic channels has changed over time.

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ernstings-family.de Google Ads spend

Evaluate ernstings-family.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ernstings-family.de devices

Review ernstings-family.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ernstings-family.de top markets

Explore ernstings-family.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ernstings-family.de country & global rank

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