zalando.de
Zalando.de is an online retail platform based in Germany, offering a wide variety of products including clothing, shoes, accessories, and housewares. The website aims to provide customers with an extensive selection of fashionable and trendy items, making it convenient for users to shop for their desired goods from the comfort of their homes.
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zalando.de's revenueOVER TIME
Over the past three months, zalando.de revenue has experienced growth of 27%, compared to the preceding three months.
zalando.de competitors
In May 2025, zalando.de outperformed its competitors in terms of revenue, with €119,203,530, while its closest competitor otto.de generated €214,124,275. zalando.de also had the highest number of transactions at 1,118,804, surpassing otto.de with 1,503,663 transactions. However, in terms of conversion rate, zalando.de falls slightly behind otto.de, which has a conversion rate of 3.00-3.50% compared to zalando.de's 3.50-4.00%. baur.de had the highest average order value (AOV) at €200-225, while zalando.de's AOV ranged between €100-125. Despite having fewer sessions than otto.de, zalando.de's strong performance in revenue and transactions showcases its competitive edge in the online fashion retail market.
Revenue share by device at zalando.de
In May large majority of sales on zalando.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.
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zalando.de channels
Identify top traffic channels that drive growth for zalando.deand discover how performance of traffic channels has changed over time.
zalando.de Google Ads spend
Evaluate zalando.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zalando.de devices
Review zalando.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
