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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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20.2M
Revenue
Sep 25
10.9M
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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Coach.com is an online shopping platform featuring an extensive range of premium bags, accessories, and apparel for men and women. It offers a diverse collection of stylish and contemporary products, including handbags, wallets, footwear, and clothing designed with quality craftsmanship and luxurious materials.

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coach.com Annual Revenue and Growth

coach.com's annual sales on its online store amounted to $241.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$241.1M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
coach.com revenue by year

coach.com's monthly revenueOVER TIME
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Over the past three months, coach.com revenue has experienced growth of 18%, compared to the preceding three months.

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coach.com revenue growth for last six months
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OVERVIEW
In September 2025, coach.com reported online sales revenue of $20,226,160, significantly below the lifestyle/fashion and apparel median of $74,931, and far behind market leader shein.com at $819,580,923. With a conversion rate ranging from 0.50% to 1.00%, coach.com is positioned at the lower end of the spectrum, where a high conversion rate is 3.2%. The average order value (AOV) for coach.com was between $200-$225, notably lower than the industry high of $382, while attracting 10,852,187 sessions, compared to shein.com’s 297,137,690, highlighting its competitive challenges within the sector.
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coach.com competitors

When comparing coach.com to its competitors in September 2025, coach.com falls behind in terms of revenue with $20,226,160, while coachoutlet.com leads with $35,185,105. In terms of transactions, coach.com has 100,413, which is lower compared to coachoutlet.com's 298,617. However, coach.com excels in sessions with 10,852,187, higher than both shoppremiumoutlets.com and katespade.com. In terms of Average Order Value (AOV), coach.com and shoppremiumoutlets.com share the range of $200-225, while coachoutlet.com and fossil.com fall in the $100-125 range. When looking at conversion rates, shoppremiumoutlets.com surprisingly stands out with a rate of 173.50-174.00, while coachoutlet.com follows closely with 2.50-3.00. Overall, coach.com faces tough competition from coachoutlet.com and shoppremiumoutlets.com in revenue and conversion rates, but holds its ground in terms of sessions.

coachoutlet.com screenshot
#1 coachoutlet.com
35.2M
Revenue
10.5M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
shoppremiumoutlets.com screenshot
#2 shoppremiumoutlets.com
3.5M
Revenue
9.1K
Sessions
173.5-174.0%
Conv. rate
$200-225
AOV
fossil.com screenshot
#3 fossil.com
3.4M
Revenue
2.7M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
katespade.com screenshot
#4 katespade.com
4.4M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
orchardmile.com screenshot
#5 orchardmile.com
84.4K
Revenue
56.3K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
coach.com vs top market performers
coach.com
top retailers
conversion rate vs average order value for coach.com and its competitors
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Revenue share by device at coach.com

In September large majority of sales on coach.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on coach.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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coach.com channels

Identify top traffic channels that drive growth for coach.comand discover how performance of traffic channels has changed over time.

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coach.com Google Ads spend

Evaluate coach.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coach.com devices

Review coach.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coach.com top markets

Explore coach.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coach.com country & global rank

Assess the ranking of coach.com among other retailers within its primary country and worldwide.

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