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May 2026
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Home/Insights/Retailers/michaelkors.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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25.8M
Revenue
May 26
10.9M
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$225-250
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

MichaelKors.com is an online platform that sells fashion products for men and women. Their extensive collection includes clothing, shoes, handbags, accessories, and watches. The website showcases a range of stylish and fashionable items, catering to various tastes and preferences. Additionally, they provide an accessible e-commerce experience.

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michaelkors.com Annual Revenue and Growth

michaelkors.com's annual sales on its online store amounted to $366.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$366.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
michaelkors.com revenue by year

michaelkors.com's monthly revenueOVER TIME
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Over the past three months, michaelkors.com revenue has experienced decline of 39%, compared to the preceding three months.

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michaelkors.com revenue decline for last six months
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OVERVIEW
In May 2026, michaelkors.com generated online sales revenue of $25,839,808 with a conversion rate of 1.00-1.50%, significantly higher than the industry's low of 0.83% but below the high of 3.88%. The site's average order value (AOV) ranged between $225 and $250, also falling short of the e-commerce high of $350. With 10,882,329 sessions, michaelkors.com trails the highest-performing competitor, qvc.com, which achieved 30,400,863 sessions. While the site's revenue far exceeds the e-commerce median of $82,750, it still highlights the competitive landscape in the e-commerce and shopping sector.
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michaelkors.com competitors

In May 2026, michaelkors.com generated approximately $25.84 million in revenue from 114,765 transactions across 10.88 million sessions, with an average order value (AOV) of $225-250 and a conversion rate of 1.00-1.50%. In comparison, jomashop.com significantly outperformed with $63.08 million in revenue and a conversion rate of 1.50-2.00%, despite a higher AOV of $300-325. belk.com also exceeded michaelkors.com, boasting $35.22 million in revenue and a notably higher conversion rate of 2.00-2.50%. On the lower end, gabysbags.com earned $21.57 million with a conversion rate of 1.00-1.50%, while watchstation.com achieved $95,746 with a conversion rate of 0.50-1.00%. houseoffraser.co.uk generated $12.39 million, albeit with a higher conversion rate of 3.50-4.00%, indicating diverse performance metrics across the competitive landscape.

watchstation.com screenshot
#1 watchstation.com
95.7K
Revenue
46.1K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
gabysbags.com screenshot
#2 gabysbags.com
21.6K
Revenue
8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
belk.com screenshot
#3 belk.com
35.2M
Revenue
12.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
houseoffraser.co.uk screenshot
#4 houseoffraser.co.uk
12.4M
Revenue
3.5M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
jomashop.com screenshot
#5 jomashop.com
63.1M
Revenue
11.8M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
michaelkors.com vs top market performers
michaelkors.com
top retailers
conversion rate vs average order value for michaelkors.com and its competitors
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Revenue share by device at michaelkors.com

In May large majority of sales on michaelkors.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on michaelkors.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries michaelkors.com operates in

michaelkors.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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michaelkors.com channels

Identify top traffic channels that drive growth for michaelkors.comand discover how performance of traffic channels has changed over time.

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michaelkors.com Google Ads spend

Evaluate michaelkors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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michaelkors.com devices

Review michaelkors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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michaelkors.com top markets

Explore michaelkors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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michaelkors.com country & global rank

Assess the ranking of michaelkors.com among other retailers within its primary country and worldwide.

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