fragrancenet.com
FragranceNet.com is an online retailer offering a wide variety of fragrance products. Their inventory includes perfumes, colognes, skincare items, makeup, and haircare products from well-known brands at discounted prices. The website ensures a user-friendly experience with easy navigation and allows customers to conveniently browse and purchase their desired products.
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fragrancenet.com Annual Revenue and Growth
fragrancenet.com's annual sales on its online store amounted to $370.1M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
fragrancenet.com's monthly revenueOVER TIME
Over the past three months, fragrancenet.com revenue has experienced decline of 15%, compared to the preceding three months.
fragrancenet.com competitors
In September 2025, fragrancenet.com outperformed its competitors in terms of revenue, transactions, and sessions. fragrancenet.com generated $31,131,444 in revenue from 273,515 transactions and 13,347,962 sessions. The average order value (AOV) ranged from $100-$125 with a conversion rate of 2.00-2.50%. In comparison, fragrancex.com had revenue of $15,536,608 from 36,321 transactions and 2,469,884 sessions with an AOV of $425-$450 and a conversion rate of 1.00-1.50%. microperfumes.com had the closest revenue to fragrancenet.com at $29,468,989, but with fewer transactions and sessions. fragrancenet.com's competitors perfumania.com, bestmenscolognes.com, and fragranceoutlet.com had significantly lower revenue, transactions, and sessions, indicating fragrancenet.com's strong position in the online fragrance market.
Revenue share by device at fragrancenet.com
In September large majority of sales on fragrancenet.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fragrancenet.com channels
Identify top traffic channels that drive growth for fragrancenet.comand discover how performance of traffic channels has changed over time.
fragrancenet.com Google Ads spend
Evaluate fragrancenet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fragrancenet.com devices
Review fragrancenet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
