fragrancenet.com
FragranceNet.com is an online retailer offering a wide variety of fragrance products. Their inventory includes perfumes, colognes, skincare items, makeup, and haircare products from well-known brands at discounted prices. The website ensures a user-friendly experience with easy navigation and allows customers to conveniently browse and purchase their desired products.
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fragrancenet.com Annual Revenue and Growth
fragrancenet.com's annual sales on its online store amounted to $469.4M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
fragrancenet.com's monthly revenueOVER TIME
Over the past three months, fragrancenet.com revenue has experienced growth of 1.7%, compared to the preceding three months.
fragrancenet.com competitors
The competitive set for fragrancenet.com includes fragrancex.com, perfumania.com, microperfumes.com, bestmenscolognes.com, and fragranceoutlet.com. In August 2026, fragrancenet.com leads the market with a revenue of $64.8 million, significantly outperforming fragrancex.com at $35.6 million, perfumania.com at $399,000, microperfumes.com at $20.9 million, bestmenscolognes.com at $15,200, and fragranceoutlet.com at $241,000. It also tops the transaction count with 460,000, well ahead of fragrancex.com’s 68,100 and perfumania.com’s 4,500. fragrancenet.com attracts 21.4 million sessions, far surpassing fragrancex.com’s 2.9 million and microperfumes.com’s 2.4 million. With an AOV of $125-150, it sits competitively between fragrancex.com’s AOV of $500-525 and perfumania.com’s $75-100. The conversion rates for fragrancenet.com and fragrancex.com both fall within the 2.00-2.50% range, while other competitors like perfumania.com and microperfumes.com trail behind at 1.00-1.50%.
Revenue share by device at fragrancenet.com
In August large majority of sales on fragrancenet.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries fragrancenet.com operates in
fragrancenet.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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fragrancenet.com channels
Identify top traffic channels that drive growth for fragrancenet.comand discover how performance of traffic channels has changed over time.
fragrancenet.com Google Ads spend
Evaluate fragrancenet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fragrancenet.com devices
Review fragrancenet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
