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Sep 2024
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Home/Insights/Retailers/fragrancenet.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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26.6M
Revenue
10.9M
Sessions
2.0-2.5%
Conversion rate
$100-125
Average order value
Online only revenue for fragrancenet.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

FragranceNet.com is an online retailer offering a wide variety of fragrance products. Their inventory includes perfumes, colognes, skincare items, makeup, and haircare products from well-known brands at discounted prices. The website ensures a user-friendly experience with easy navigation and allows customers to conveniently browse and purchase their desired products.

fragrancenet.com’s revenueOVER TIME
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Over the past three months, fragrancenet.com revenue has experienced decline of 15%, compared to the preceding three months.

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fragrancenet.com revenue decline for last six months
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OVERVIEW
In September 2024, fragrancenet.com in the BEAUTY AND COSMETICS industry had a revenue of $26,611,082, a conversion rate of 2.00-2.50%, an average order value (AOV) of $100-125, and 10,852,427 sessions. The median revenue in the industry is $53,315, the highest online store revenue is $114,902,798 from ulta.com, the highest conversion rate is 4.62%, the lowest conversion rate is 1.45%, the highest AOV is $191, the lowest AOV is $49, the highest sessions are 41,256,765 from sephora.com, and the median sessions are 22,216.
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fragrancenet.com competitors

In comparison to its competitors, fragrancenet.com ranks well in terms of revenue with $26,611,082, only falling behind fragrancex.com with $16,422,672 and microperfumes.com with $23,199,883. fragrancenet.com also excels in the number of transactions with 257,992, surpassing fragranceoutlet.com and perfumania.com. However, in terms of sessions, fragrancenet.com has the highest at 10,852,427, outperforming all its competitors. The Average Order Value (AOV) for fragrancenet.com falls within the range of $100-125, which is lower compared to fragrancex.com with $450-475 and microperfumes.com with $700-725. When it comes to conversion rate, fragrancenet.com is in the middle range with 2.00-2.50%, while bestmenscolognes.com has the lowest at 0.00-0.50% and microperfumes.com has the highest at 1.50-2.00%. Overall, fragrancenet.com shows strong performance across different domains when compared to its competitors.

#1 fragrancex.com
16.4M
Revenue
2.4M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#2 perfumania.com
320.6K
Revenue
284.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#3 microperfumes.com
23.2M
Revenue
2.1M
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
#4 bestmenscolognes.com
120.8K
Revenue
179.8K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
#5 fragranceoutlet.com
219.5K
Revenue
159.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fragrancenet.com vs top market performers
fragrancenet.com
top retailers
conversion rate vs average order value for fragrancenet.com and its competitors
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fragrancenet.com brandsby revenue

fragrancenet.com categoriesby revenue

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brands overtime comparison

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fragrancenet.com channels

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fragrancenet.com Google Ads spend

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fragrancenet.com devices

Review fragrancenet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragrancenet.com top markets

Explore fragrancenet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragrancenet.com country & global rank

Assess the ranking of fragrancenet.com among other retailers within its primary country and worldwide.

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