fragrancenet.com
FragranceNet.com is an online retailer offering a wide variety of fragrance products. Their inventory includes perfumes, colognes, skincare items, makeup, and haircare products from well-known brands at discounted prices. The website ensures a user-friendly experience with easy navigation and allows customers to conveniently browse and purchase their desired products.
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fragrancenet.com Annual Revenue and Growth
fragrancenet.com's annual sales on its online store amounted to $469.4M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
fragrancenet.com's monthly revenueOVER TIME
Over the past three months, fragrancenet.com revenue has experienced growth of 21%, compared to the preceding three months.
fragrancenet.com competitors
The competitive set includes fragrancex.com, perfumania.com, microperfumes.com, bestmenscolognes.com, and fragranceoutlet.com. In September 2026, fragrancenet.com led the group with revenue of $66.1 million, significantly surpassing fragrancex.com at $21.9 million and microperfumes.com at $19.2 million. In terms of transactions, fragrancenet.com again outperformed the competition with 458,000 transactions, while fragrancex.com followed with 42,800 and microperfumes.com with 29,500. fragrancenet.com also excelled in sessions, recording 21.8 million, far exceeding fragrancex.com's 2.9 million and perfumania.com’s 234,000. The average order value (AOV) for fragrancenet.com ranged from $125 to $150, which is lower than microperfumes.com's range of $650 to $675, yet it remains competitive given its substantial revenue and transaction volume. Overall, fragrancenet.com clearly stands as the leading player in this market segment.
Revenue share by device at fragrancenet.com
In September large majority of sales on fragrancenet.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries fragrancenet.com operates in
fragrancenet.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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fragrancenet.com channels
Identify top traffic channels that drive growth for fragrancenet.comand discover how performance of traffic channels has changed over time.
fragrancenet.com Google Ads spend
Evaluate fragrancenet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fragrancenet.com devices
Review fragrancenet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
