fragrancenet.com
FragranceNet.com is an online retailer offering a wide variety of fragrance products. Their inventory includes perfumes, colognes, skincare items, makeup, and haircare products from well-known brands at discounted prices. The website ensures a user-friendly experience with easy navigation and allows customers to conveniently browse and purchase their desired products.
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fragrancenet.com's revenueOVER TIME
Over the past three months, fragrancenet.com revenue has experienced decline of 15%, compared to the preceding three months.
fragrancenet.com competitors
In July 2025, fragrancenet.com generated a revenue of $33,037,710 from 292,930 transactions with 13,308,341 sessions. The average order value (AOV) was between $100-125, and the conversion rate ranged from 2.00-2.50%. Comparing this to its competitors, fragrancex.com had a revenue of $21,126,524 from 48,201 transactions and 3,168,884 sessions, with a higher AOV of $425-450 but a slightly lower conversion rate of 1.50-2.00%. perfumania.com, on the other hand, lagged behind with a revenue of only $253,002 from 3,029 transactions and 329,027 sessions, with a lower AOV of $75-100 and a conversion rate of 0.50-1.00%. fragrancenet.com outperformed microperfumes.com, bestmenscolognes.com, and fragranceoutlet.com in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at fragrancenet.com
In July large majority of sales on fragrancenet.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fragrancenet.com channels
Identify top traffic channels that drive growth for fragrancenet.comand discover how performance of traffic channels has changed over time.
fragrancenet.com Google Ads spend
Evaluate fragrancenet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fragrancenet.com devices
Review fragrancenet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
