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Jul 2025
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Home/Insights/Retailers/bestmenscolognes.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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99.1K
Revenue
160.1K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
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Bestmenscolognes.com is a website offering an extensive collection of mens colognes. The site represents various brands, providing detailed information about fragrance notes, bottle sizes, and prices. It aims to guide visitors to make informed purchasing decisions by providing unbiased reviews and suggestions based on popular trends in the fragrance industry.

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bestmenscolognes.com's revenueOVER TIME
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Over the past three months, bestmenscolognes.com revenue has experienced decline of 9.2%, compared to the preceding three months.

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bestmenscolognes.com revenue decline for last six months
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OVERVIEW
In July 2025, bestmenscolognes.com, an online retailer in the BEAUTY AND COSMETICS industry, generated $99,121 in revenue with a conversion rate ranging from 0.00-0.50% and an average order value (AOV) of $200-225. The store had 160,123 sessions during the month, compared to the highest sessions of 41,064,568 from sephora.com in the same industry. The median revenue in the BEAUTY AND COSMETICS sector was $48,182, while the highest revenue was recorded by themancompany.com at $113,233,299. The industry saw a very high conversion rate of 4.31% and a very low AOV of $51.
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bestmenscolognes.com competitors

In July 2025, bestmenscolognes.com lags behind its competitors in terms of revenue, with only $99,121 compared to FragranceX's $21,126,524, FragranceNet's $33,037,710, Micro Perfumes' $16,233,005, Forever Lux's $270,959, and Perfumania's $253,002. Similarly, in terms of transactions, bestmenscolognes.com only has 485 compared to FragranceX's 48,201, FragranceNet's 292,930, Micro Perfumes' 23,435, Forever Lux's 2,910, and Perfumania's 3,029. However, bestmenscolognes.com does have a higher average order value (AOV) range of $200-225 compared to FragranceX's $425-450, FragranceNet's $100-125, Micro Perfumes' $675-700, Forever Lux's $75-100, and Perfumania's $75-100. Additionally, bestmenscolognes.com has a competitive conversion rate range of 0.00-0.50, similar to Micro Perfumes, but lower than FragranceX, FragranceNet, Forever Lux, and Perfumania.

fragrancex.com screenshot
#1 fragrancex.com
21.1M
Revenue
3.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
fragrancenet.com screenshot
#2 fragrancenet.com
33M
Revenue
13.3M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
microperfumes.com screenshot
#3 microperfumes.com
16.2M
Revenue
2.8M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
foreverlux.com screenshot
#4 foreverlux.com
271K
Revenue
90.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
perfumania.com screenshot
#5 perfumania.com
253K
Revenue
329K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
bestmenscolognes.com vs top market performers
bestmenscolognes.com
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conversion rate vs average order value for bestmenscolognes.com and its competitors
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Revenue share by device at bestmenscolognes.com

In July large majority of sales on bestmenscolognes.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bestmenscolognes.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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bestmenscolognes.com channels

Identify top traffic channels that drive growth for bestmenscolognes.comand discover how performance of traffic channels has changed over time.

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bestmenscolognes.com Google Ads spend

Evaluate bestmenscolognes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bestmenscolognes.com devices

Review bestmenscolognes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bestmenscolognes.com top markets

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bestmenscolognes.com country & global rank

Assess the ranking of bestmenscolognes.com among other retailers within its primary country and worldwide.

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