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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

bestmenscolognes.com

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120.8K

Revenue

179.8K

Sessions

0.0-0.5%

Conversion rate

$175-200

Average order value

Online only revenue for bestmenscolognes.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: PHILIPPINES
Website category: BEAUTY AND COSMETICS

Bestmenscolognes.com is a website offering an extensive collection of mens colognes. The site represents various brands, providing detailed information about fragrance notes, bottle sizes, and prices. It aims to guide visitors to make informed purchasing decisions by providing unbiased reviews and suggestions based on popular trends in the fragrance industry.

bestmenscolognes.com’s revenueOVER TIME
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Over the past three months, bestmenscolognes.com revenue has experienced growth of 121%, compared to the preceding three months.

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bestmenscolognes.com revenue growth for last six months

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OVERVIEW

In September 2024, bestmenscolognes.com, in the BEAUTY AND COSMETICS industry, achieved a revenue of $120,780 for online sales, with a conversion rate of 0.00-0.50% and an Average Order Value (AOV) of $175-200. The highest online store revenue in the category was from ulta.com at $114,902,798, while the store with the most sessions was sephora.com with 41,256,765 sessions. The median revenue in the industry was $53,315, with a very high conversion rate of 4.62% and a very low conversion rate of 1.45%. Additionally, the very high AOV in the industry was $191, while the very low AOV was $49, and the median sessions were 22,216.

bestmenscolognes.com competitors

Compared to its competitors, bestmenscolognes.com falls behind in terms of revenue, transactions, and sessions. While bestmenscolognes.com generated $120,780 in revenue from 628 transactions and 179,778 sessions, the top-performing competitor, fragrancenet.com, achieved $26,611,082 in revenue from 257,992 transactions and 10,852,427 sessions. Additionally, the average order value (AOV) for bestmenscolognes.com ranges from $175 to $200, whereas fragrancenet.com boasts an AOV of $100-$125. However, bestmenscolognes.com does have a competitive conversion rate ranging from 0.00% to 0.50%, similar to other competitors like perfumania.com with a conversion rate of 1.00% to 1.50%. In summary, while bestmenscolognes.com may lag behind in some key metrics, it still maintains a respectable conversion rate in the highly competitive men's cologne market.

#1 altfragrances.com

3.1M

Revenue

730.4K

Sessions

4.0-4.5%

Conv. rate

$75-100

AOV

#2 perfumania.com

320.6K

Revenue

284.7K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

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bestmenscolognes.com vs top market performers

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bestmenscolognes.com brandsby revenue

Ed Hardy

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bestmenscolognes.com channels

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bestmenscolognes.com Google Ads spend

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bestmenscolognes.com devices

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bestmenscolognes.com top markets

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