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Nov 2025
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Home/Insights/Retailers/bestmenscolognes.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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52.3K
Revenue
Nov 25
59.4K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Bestmenscolognes.com is a website offering an extensive collection of mens colognes. The site represents various brands, providing detailed information about fragrance notes, bottle sizes, and prices. It aims to guide visitors to make informed purchasing decisions by providing unbiased reviews and suggestions based on popular trends in the fragrance industry.

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bestmenscolognes.com Annual Revenue and Growth

bestmenscolognes.com's annual sales on its online store amounted to $1.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bestmenscolognes.com revenue by year

bestmenscolognes.com's monthly revenueOVER TIME
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Over the past three months, bestmenscolognes.com revenue has experienced decline of 38%, compared to the preceding three months.

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bestmenscolognes.com revenue decline for last six months
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OVERVIEW
In November 2025, bestmenscolognes.com generated $52,343 in revenue, slightly below the BEAUTY AND COSMETICS median of $52,547, with a conversion rate between 0.00-0.50%, far lower than the industry high of 5.32%. The average order value (AOV) ranged from $175-200, below the category's high of $204, while sessions totaled 59,435, exceeding the median of 19,748 but falling short of Sephora's leading 76,114,809 sessions. Overall, bestmenscolognes.com demonstrates moderate performance within a competitive industry landscape, facing challenges in conversion rates despite a respectable AOV and session count.
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bestmenscolognes.com competitors

In November 2025, bestmenscolognes.com lags behind its competitors in terms of revenue, transactions, sessions, AOV (average order value), and conversion rate. fragrancex.com leads the pack with a revenue of $20,518,052, followed by fragrancenet.com with $51,816,333. bestmenscolognes.com only generated $52,343 in revenue, significantly lower than its competitors. The number of transactions and sessions for bestmenscolognes.com are also considerably lower compared to fragrancenet.com and fragrancex.com. Additionally, the AOV and conversion rates for bestmenscolognes.com fall below the industry standards set by its competitors. microperfumes.com and foreverlux.com also outperform bestmenscolognes.com in terms of revenue and conversion rates. Overall, bestmenscolognes.com has some catching up to do in order to compete effectively in the men's cologne market.

fragrancex.com screenshot
#1 fragrancex.com
20.5M
Revenue
3.2M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
fragrancenet.com screenshot
#2 fragrancenet.com
51.8M
Revenue
17.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
microperfumes.com screenshot
#3 microperfumes.com
32.1M
Revenue
2.5M
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
foreverlux.com screenshot
#4 foreverlux.com
311.3K
Revenue
98.4K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
perfumania.com screenshot
#5 perfumania.com
650.4K
Revenue
448.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
bestmenscolognes.com vs top market performers
bestmenscolognes.com
top retailers
conversion rate vs average order value for bestmenscolognes.com and its competitors
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Revenue share by device at bestmenscolognes.com

In November large majority of sales on bestmenscolognes.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on bestmenscolognes.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bestmenscolognes.com channels

Identify top traffic channels that drive growth for bestmenscolognes.comand discover how performance of traffic channels has changed over time.

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bestmenscolognes.com Google Ads spend

Evaluate bestmenscolognes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bestmenscolognes.com devices

Review bestmenscolognes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bestmenscolognes.com top markets

Explore bestmenscolognes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bestmenscolognes.com country & global rank

Assess the ranking of bestmenscolognes.com among other retailers within its primary country and worldwide.

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