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Oct 2025
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Home/Insights/Retailers/bestmenscolognes.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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47.6K
Revenue
Oct 25
76K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Bestmenscolognes.com is a website offering an extensive collection of mens colognes. The site represents various brands, providing detailed information about fragrance notes, bottle sizes, and prices. It aims to guide visitors to make informed purchasing decisions by providing unbiased reviews and suggestions based on popular trends in the fragrance industry.

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bestmenscolognes.com Annual Revenue and Growth

bestmenscolognes.com's annual sales on its online store amounted to $1.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bestmenscolognes.com revenue by year

bestmenscolognes.com's monthly revenueOVER TIME
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Over the past three months, bestmenscolognes.com revenue has experienced decline of 51%, compared to the preceding three months.

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bestmenscolognes.com revenue decline for last six months
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OVERVIEW
In October 2025, bestmenscolognes.com achieved revenue of $47,584, outperforming the BEAUTY AND COSMETICS median of $41,294, though far behind industry leader themancompany.com at $119,786,747. The site’s conversion rate ranged between 0.00-0.50%, significantly lower than the high benchmark of 4.65% but above the low of 1.19%. Its average order value (AOV) stood between $175-200, just shy of the high AOV of $202 and well above the low of $47. The website attracted 76,008 sessions, vastly surpassing the median of 18,156, yet a fraction of sephora.com’s impressive 49,510,502 sessions.
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bestmenscolognes.com competitors

In October 2025, bestmenscolognes.com lagged behind its competitors in terms of revenue, transactions, sessions, Average Order Value (AOV), and conversion rate. While bestmenscolognes.com generated a revenue of $47,584 with 243 transactions and 76,008 sessions, fragrancex.com led the pack with a revenue of $17,265,480 from 39,162 transactions and 2,559,492 sessions. Additionally, fragrancex.com boasted a higher AOV of $425-450 compared to bestmenscolognes.com's $175-200. Similarly, fragrancenet.com, microperfumes.com, foreverlux.com, and perfumania.com outperformed bestmenscolognes.com in terms of revenue, transactions, AOV, and conversion rate. The competition demonstrated stronger performance across the board, highlighting areas for improvement for bestmenscolognes.com to enhance its market presence and profitability.

fragrancex.com screenshot
#1 fragrancex.com
17.3M
Revenue
2.6M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
fragrancenet.com screenshot
#2 fragrancenet.com
33.7M
Revenue
13.4M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
microperfumes.com screenshot
#3 microperfumes.com
28.2M
Revenue
2.4M
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
foreverlux.com screenshot
#4 foreverlux.com
268.1K
Revenue
66.4K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
perfumania.com screenshot
#5 perfumania.com
370.7K
Revenue
305.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
bestmenscolognes.com vs top market performers
bestmenscolognes.com
top retailers
conversion rate vs average order value for bestmenscolognes.com and its competitors
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Revenue share by device at bestmenscolognes.com

In October large majority of sales on bestmenscolognes.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on bestmenscolognes.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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bestmenscolognes.com channels

Identify top traffic channels that drive growth for bestmenscolognes.comand discover how performance of traffic channels has changed over time.

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bestmenscolognes.com Google Ads spend

Evaluate bestmenscolognes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bestmenscolognes.com devices

Review bestmenscolognes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bestmenscolognes.com top markets

Explore bestmenscolognes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bestmenscolognes.com country & global rank

Assess the ranking of bestmenscolognes.com among other retailers within its primary country and worldwide.

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