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Sep 2024
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Home/Insights/Retailers/theperfumeshop.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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6M
Revenue
2.9M
Sessions
3.0-3.5%
Conversion rate
$50-75
Average order value
Online only revenue for theperfumeshop.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Theperfumeshop.com is an online retailer offering a wide variety of perfumes and fragrances for both men and women. The website provides an extensive selection of popular brands and designer scents, aiming to cater to diverse customer preferences. It also offers various promotions and discounts to enhance customer shopping experiences.

theperfumeshop.com’s revenueOVER TIME
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Over the past three months, theperfumeshop.com revenue has experienced growth of 6.9%, compared to the preceding three months.

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theperfumeshop.com revenue growth for last six months
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OVERVIEW
In September 2024, theperfumeshop.com, in the BEAUTY AND COSMETICS industry, had online sales revenue of $5,988,310 with a conversion rate of 3.00-3.50% and an AOV of $50-75. The store's sessions reached 2,942,990, while the highest sessions in the industry were from sephora.com at 41,256,765. The median revenue for BEAUTY AND COSMETICS was $53,315, the highest online store revenue was ulta.com at $114,902,798, the highest conversion rate was 4.62%, the lowest conversion rate was 1.45%, the highest AOV was $191, and the lowest AOV was $49.
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theperfumeshop.com competitors

In comparing theperfumeshop.com to its competitors in the perfume industry, several metrics stand out. sephora.com leads the pack with the highest revenue of $55,872,764, followed by notino.co.uk at $7,429,760 and thefragranceshop.co.uk at $5,372,202. In terms of transactions, sephora.com also leads with 627,681, while theperfumeshop.com comes in fourth with 99,189 transactions. However, when looking at conversion rates, fragrancedirect.co.uk takes the lead with a rate of 4.00-4.50%, followed closely by thefragranceshop.co.uk and allbeauty.com at 3.50-4.00%. The average order value (AOV) for all competitors ranges between $75-$100, with fragrancedirect.co.uk and sephora.com at the higher end. Overall, while theperfumeshop.com holds its own in terms of revenue and transactions, it could focus on improving its conversion rate to compete more effectively in the market.

#1 thefragranceshop.co.uk
5.4M
Revenue
1.8M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#2 fragrancedirect.co.uk
1.8M
Revenue
479.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
#3 notino.co.uk
7.4M
Revenue
2.8M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#4 allbeauty.com
4.7M
Revenue
1.3M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#5 sephora.com
55.9M
Revenue
41.3M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
theperfumeshop.com vs top market performers
theperfumeshop.com
top retailers
conversion rate vs average order value for theperfumeshop.com and its competitors
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theperfumeshop.com brandsby revenue

theperfumeshop.com categoriesby revenue

1
Perfume & Cologne
2
Health & Beauty
3
Food, Beverages & Tobacco
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brands overtime comparison

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theperfumeshop.com channels

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theperfumeshop.com Google Ads spend

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theperfumeshop.com devices

Review theperfumeshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theperfumeshop.com top markets

Explore theperfumeshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theperfumeshop.com country & global rank

Assess the ranking of theperfumeshop.com among other retailers within its primary country and worldwide.

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