safeway.com
Safeway.com is an online platform that offers a wide range of groceries and household items for purchase. Users can explore an extensive selection of food products, beverages, cleaning supplies, personal care items, and more. The website provides a convenient way to shop for everyday essentials and have them delivered to your doorstep.
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safeway.com Annual Revenue and Growth
safeway.com's annual sales on its online store amounted to $2.4B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
safeway.com's monthly revenueOVER TIME
Over the past three months, safeway.com revenue has experienced decline of 10%, compared to the preceding three months.
safeway.com competitors
In January 2026, safeway.com reported a revenue of $163,489,149 with 1,687,430 transactions and 13,012,018 sessions. Their average order value (AOV) falls between $75-100, and they have a conversion rate of 12.50-13.00%. Comparing these metrics to their competitors, vons.com had a revenue of $18,356,919, heb.com reported $118,960,748, kroger.com had $286,165,357, and jewelosco.com generated $27,980,172 in revenue. In terms of transactions and sessions, Safeway falls in the middle range compared to its competitors. However, their AOV is slightly lower than vons.com and jewelosco.com, but higher than heb.com. safeway.com's conversion rate is significantly higher than all its competitors, showcasing their ability to turn sessions into transactions effectively.
Revenue share by device at safeway.com
In January large majority of sales on safeway.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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safeway.com channels
Identify top traffic channels that drive growth for safeway.comand discover how performance of traffic channels has changed over time.
safeway.com Google Ads spend
Evaluate safeway.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
safeway.com devices
Review safeway.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
