safeway.com
Safeway.com is an online platform that offers a wide range of groceries and household items for purchase. Users can explore an extensive selection of food products, beverages, cleaning supplies, personal care items, and more. The website provides a convenient way to shop for everyday essentials and have them delivered to your doorstep.
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safeway.com Annual Revenue and Growth
safeway.com's annual sales on its online store amounted to $2.9B in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
safeway.com's monthly revenueOVER TIME
Over the past three months, safeway.com revenue has experienced decline of 14%, compared to the preceding three months.
safeway.com competitors
In September 2025, safeway.com outperformed some of its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. safeway.com generated a revenue of $161,348,942 from 1,597,756 transactions and 12,989,969 sessions, with an AOV ranging between $100-$125 and a conversion rate of 12.00-12.50%. In comparison, albertsons.com had a revenue of $27,875,643 from 366,433 transactions and 5,344,644 sessions, with a lower AOV of $75-$100 and conversion rate of 6.50-7.00%. kroger.com, on the other hand, led the pack with a revenue of $315,080,626 from 2,767,013 transactions and 38,495,850 sessions, maintaining a similar AOV and a higher conversion rate of 7.00-7.50%. Overall, safeway.com performed competitively in the market against its rivals in September 2025.
Revenue share by device at safeway.com
In September large majority of sales on safeway.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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safeway.com channels
Identify top traffic channels that drive growth for safeway.comand discover how performance of traffic channels has changed over time.
safeway.com Google Ads spend
Evaluate safeway.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
safeway.com devices
Review safeway.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
