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Nov 2025
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Home/Insights/Retailers/frysfood.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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29.2M
Revenue
Nov 25
3.3M
Sessions
Nov 25
7.0-7.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Frysfood.com is an online platform that offers a wide range of products for sale. The website provides groceries, health and beauty items, household supplies, electronics, clothing, and more. It allows visitors to conveniently browse and purchase various goods for delivery or pick-up at their local Frys Food Stores.

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frysfood.com Annual Revenue and Growth

frysfood.com's annual sales on its online store amounted to $329.6M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$329.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
frysfood.com revenue by year

frysfood.com's monthly revenueOVER TIME
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Over the past three months, frysfood.com revenue has experienced growth of 15%, compared to the preceding three months.

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frysfood.com revenue growth for last six months
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OVERVIEW
In November 2025, frysfood.com generated $29,238,498 in online sales with a conversion rate between 7.00-7.50%, surpassing the industry average of 6.77%. With an Average Order Value (AOV) of $100-125, it remains competitive, though below the high benchmark of $184. The site attracted 3,329,604 sessions, significantly outpacing the median of 15,991 in the FOOD AND DRINK category, but far behind industry leader kroger.com, which boasts $431,369,162 in revenue and 42,332,652 sessions.
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frysfood.com competitors

When comparing frysfood.com to its competitors in November 2025, we see that fredmeyer.com stands out with the highest revenue of $47,084,111, the highest number of transactions at 333,810, and the highest number of sessions at 6,142,756. This indicates a strong performance in terms of both sales and website traffic. On the other hand, food4less.com lags behind with the lowest revenue of $1,688,010, the lowest number of transactions at 22,978, and the lowest number of sessions at 909,317. This suggests a need for improvement in attracting customers and driving sales. In comparison, frysfood.com falls within the mid-range in terms of revenue, transactions, and sessions, showcasing a solid performance that places it above some competitors like picknsave.com but below others like kingsopers.com and ralphs.com.

ralphs.com screenshot
#1 ralphs.com
26.7M
Revenue
3M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
picknsave.com screenshot
#2 picknsave.com
8.3M
Revenue
1.8M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
food4less.com screenshot
#3 food4less.com
1.7M
Revenue
909.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
kingsoopers.com screenshot
#4 kingsoopers.com
34.5M
Revenue
3.6M
Sessions
8.0-8.5%
Conv. rate
$100-125
AOV
fredmeyer.com screenshot
#5 fredmeyer.com
47.1M
Revenue
6.1M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
frysfood.com vs top market performers
frysfood.com
top retailers
conversion rate vs average order value for frysfood.com and its competitors
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Revenue share by device at frysfood.com

In November large majority of sales on frysfood.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on frysfood.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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frysfood.com channels

Identify top traffic channels that drive growth for frysfood.comand discover how performance of traffic channels has changed over time.

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frysfood.com Google Ads spend

Evaluate frysfood.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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frysfood.com devices

Review frysfood.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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frysfood.com top markets

Explore frysfood.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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frysfood.com country & global rank

Assess the ranking of frysfood.com among other retailers within its primary country and worldwide.

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