kroger.com
Kroger.com is an e-commerce platform operated by Kroger, an American supermarket chain. Customers can conveniently purchase a wide range of groceries and household essentials from the website. It offers various products including fresh produce, meats, pantry items, dairy, bakery goods, health and beauty products, and household supplies.
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kroger.com Annual Revenue and Growth
kroger.com's annual sales on its online store amounted to $4.2B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
kroger.com's monthly revenueOVER TIME
Over the past three months, kroger.com revenue has experienced decline of 31%, compared to the preceding three months.
kroger.com competitors
In March 2026, kroger.com outperformed its competitors in terms of revenue, with a total of $253,527,911. Among its competitors, safeway.com came closest with a revenue of $174,592,307. In terms of transactions, kroger.com also had the highest number at 2,893,693, followed by safeway.com with 1,587,382 transactions. However, kroger.com had a lower conversion rate of 7.00-7.50%, while safeway.com had the highest conversion rate at 13.50-14.00%. When it came to average order value (AOV), kroger.com fell in the mid-range at $75-100, whereas ralphs.com and safeway.com boasted AOVs of $100-125. Overall, kroger.com emerged as the top performer in revenue and transactions, but lagged slightly behind in conversion rate and AOV compared to some of its competitors in the online grocery industry.
Revenue share by device at kroger.com
In March large majority of sales on kroger.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kroger.com channels
Identify top traffic channels that drive growth for kroger.comand discover how performance of traffic channels has changed over time.
kroger.com Google Ads spend
Evaluate kroger.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kroger.com devices
Review kroger.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
