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Jul 2025
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Home/Insights/Retailers/mattressfirm.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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41.5M
Revenue
7.6M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
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Mattressfirm.com is an online retailer that specializes in selling a wide variety of mattresses with diverse sizes, designs, and materials. They offer an extensive range of options including memory foam, innerspring, hybrid, and adjustable beds. Additionally, they provide bedding accessories like pillows, sheets, mattress protectors, and frames to enhance and complement customers sleeping experiences.

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mattressfirm.com's revenueOVER TIME
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Over the past three months, mattressfirm.com revenue has experienced growth of 13%, compared to the preceding three months.

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mattressfirm.com revenue growth for last six months
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OVERVIEW
mattressfirm.com's July 2025 performance metrics include $41,456,470 in online sales revenue, a conversion rate of 0.50-1.00%, an AOV of $625-650, and 7,559,491 sessions in the FURNITURE industry, compared to ikea.com's $904,379,801 revenue, 1.91% conversion rate, $1,215 AOV, and 243,283,438 sessions. Median revenue in the industry is $157,301, with a high conversion rate of 1.91% and AOV of $1,215, while a low conversion rate is 0.24% and AOV is $273. Median sessions are 36,085 in the industry.
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mattressfirm.com competitors

In July 2025, mattressfirm.com outperformed its competitors in terms of revenue with $41,456,470, transactions with 64,397, and sessions with 7,559,491. However, when comparing the Average Order Value (AOV) and conversion rate, some competitors showed higher metrics. For example, purple.com had an AOV of $800-825, us-mattress.com had an AOV of $1125-1150, and tempurpedic.com had an AOV of $950-975. In terms of conversion rates, us-mattress.com, tempurpedic.com, and casper.com all had a range of 0.50-1.00, indicating a higher percentage of sessions resulting in transactions compared to mattressfirm.com's 0.50-1.00 range. Despite its strong revenue and transaction numbers, mattressfirm.com may need to focus on increasing its AOV and conversion rate to stay competitive with these key metrics.

purple.com screenshot
#1 purple.com
22.1M
Revenue
6.7M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
us-mattress.com screenshot
#2 us-mattress.com
409.2K
Revenue
36.2K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
tempurpedic.com screenshot
#3 tempurpedic.com
13M
Revenue
1.8M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
mattresswarehouse.com screenshot
#4 mattresswarehouse.com
844.1K
Revenue
499.9K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
casper.com screenshot
#5 casper.com
8.1M
Revenue
3.1M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
mattressfirm.com vs top market performers
mattressfirm.com
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conversion rate vs average order value for mattressfirm.com and its competitors
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Revenue share by device at mattressfirm.com

In July large majority of sales on mattressfirm.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In July large majority of sales on mattressfirm.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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brands overtime comparison

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mattressfirm.com channels

Identify top traffic channels that drive growth for mattressfirm.comand discover how performance of traffic channels has changed over time.

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mattressfirm.com Google Ads spend

Evaluate mattressfirm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mattressfirm.com devices

Review mattressfirm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mattressfirm.com top markets

Explore mattressfirm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mattressfirm.com country & global rank

Assess the ranking of mattressfirm.com among other retailers within its primary country and worldwide.

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