Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/mattressfirm.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for mattressfirm.commattressfirm.com

Start benchmarking for free
Sign in with GoogleSign up with Google
125.2M
Revenue
Nov 25
11.9M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$600-700
AOV
Nov 25
Loading...

Mattressfirm.com is an online retailer that specializes in selling a wide variety of mattresses with diverse sizes, designs, and materials. They offer an extensive range of options including memory foam, innerspring, hybrid, and adjustable beds. Additionally, they provide bedding accessories like pillows, sheets, mattress protectors, and frames to enhance and complement customers sleeping experiences.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

mattressfirm.com Annual Revenue and Growth

mattressfirm.com's annual sales on its online store amounted to $497.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$497.7M
Annual growth forecast2024/2025
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
mattressfirm.com revenue by year

mattressfirm.com's monthly revenueOVER TIME
View real-time data

Over the past three months, mattressfirm.com revenue has experienced growth of 65%, compared to the preceding three months.

View real-time data
mattressfirm.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, mattressfirm.com reported online sales revenue of $125,151,480, significantly lower than the home and garden/furniture median of $161,311, with a conversion rate between 1.50-2.00%, slightly below the high of 2.15%. The average order value (AOV) ranged from $625-650, while sessions reached 11,938,177, far less than ikea.com's 239,654,083. Overall, mattressfirm.com displays solid performance within the industry, although it lags behind industry leaders in revenue and sessions.
Read more

mattressfirm.com competitors

In November 2025, when comparing mattressfirm.com to its competitors, it is evident that Mattress Firm stands out in terms of revenue with $125,151,480, significantly higher than its closest competitor, casper.com, at $21,940,760. In terms of transactions, Mattress Firm also leads with 198,671, followed by tempurpedic.com with 22,419. However, Mattress Firm lags behind casper.com in conversion rate, with 1.50-2.00% compared to casper.com's impressive 3.50-4.00%. Interestingly, Mattress Firm and Mattress Warehouse share the same Average Order Value (AOV) range of $625-$650. Overall, while Mattress Firm dominates in revenue and transactions, it could potentially improve its conversion rate to compete more effectively with casper.com in the online mattress market.

purple.com screenshot
#1 purple.com
25.3M
Revenue
4M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
us-mattress.com screenshot
#2 us-mattress.com
399.2K
Revenue
36K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
tempurpedic.com screenshot
#3 tempurpedic.com
21.2M
Revenue
3M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
mattresswarehouse.com screenshot
#4 mattresswarehouse.com
416.4K
Revenue
312.6K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
nectarsleep.com screenshot
#5 nectarsleep.com
37.6M
Revenue
3.9M
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
mattressfirm.com vs top market performers
mattressfirm.com
top retailers
conversion rate vs average order value for mattressfirm.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at mattressfirm.com

In November large majority of sales on mattressfirm.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In November large majority of sales on mattressfirm.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

mattressfirm.com channels

Identify top traffic channels that drive growth for mattressfirm.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

mattressfirm.com Google Ads spend

Evaluate mattressfirm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

mattressfirm.com devices

Review mattressfirm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

mattressfirm.com top markets

Explore mattressfirm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

mattressfirm.com country & global rank

Assess the ranking of mattressfirm.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard