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Jan 2026
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Home/Insights/Retailers/mattressfirm.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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75.4M
Revenue
Jan 26
9.9M
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$600-700
AOV
Jan 26
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Mattressfirm.com is an online retailer that specializes in selling a wide variety of mattresses with diverse sizes, designs, and materials. They offer an extensive range of options including memory foam, innerspring, hybrid, and adjustable beds. Additionally, they provide bedding accessories like pillows, sheets, mattress protectors, and frames to enhance and complement customers sleeping experiences.

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mattressfirm.com Annual Revenue and Growth

mattressfirm.com's annual sales on its online store amounted to $713M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$713M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
mattressfirm.com revenue by year

mattressfirm.com's monthly revenueOVER TIME
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Over the past three months, mattressfirm.com revenue has experienced growth of 48%, compared to the preceding three months.

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mattressfirm.com revenue growth for last six months
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OVERVIEW
In January 2026, mattressfirm.com generated $75,376,321 in online sales, significantly exceeding the FURNITURE median of $182,912, yet far behind industry leader ikea.com's $892,676,681. With a conversion rate of 1.00-1.50%, mattressfirm.com performs slightly below the high benchmark of 2.05%, while its average order value (AOV) of $625-650 remains below the top tier of $1,213. The site recorded 9,889,825 sessions, vastly higher than the industry median of 40,858 but dwarfed by ikea.com's 286,062,444 sessions, illustrating both the potential and challenges mattressfirm.com faces in a competitive market.
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mattressfirm.com competitors

In January 2026, mattressfirm.com outperformed its competitors in terms of revenue, with $75,376,321, compared to purple.com with $18,832,964, us-mattress.com with $285,400, tempurpedic.com with $6,651,397, mattresswarehouse.com with $546,336, and casper.com with $7,802,692. mattressfirm.com also had the highest number of transactions at 118,729, followed by casper.com at 18,950 and tempurpedic.com at 7,264. In terms of sessions, mattressfirm.com had the highest with 9,889,825, while purple.com had 3,578,461 and us-mattress.com had 28,950. The average order value (AOV) for mattressfirm.com ranged between $625-$650, falling within the middle range compared to its competitors. Additionally, mattressfirm.com had a competitive conversion rate of 1.00-1.50%, along with casper.com at 1.50-2.00%.

purple.com screenshot
#1 purple.com
18.8M
Revenue
3.6M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
us-mattress.com screenshot
#2 us-mattress.com
285.4K
Revenue
28.9K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
tempurpedic.com screenshot
#3 tempurpedic.com
6.7M
Revenue
1.1M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
mattresswarehouse.com screenshot
#4 mattresswarehouse.com
546.3K
Revenue
432.3K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
nectarsleep.com screenshot
#5 nectarsleep.com
35.7M
Revenue
3.9M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
mattressfirm.com vs top market performers
mattressfirm.com
top retailers
conversion rate vs average order value for mattressfirm.com and its competitors
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Revenue share by device at mattressfirm.com

In January large majority of sales on mattressfirm.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In January large majority of sales on mattressfirm.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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mattressfirm.com channels

Identify top traffic channels that drive growth for mattressfirm.comand discover how performance of traffic channels has changed over time.

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mattressfirm.com Google Ads spend

Evaluate mattressfirm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mattressfirm.com devices

Review mattressfirm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mattressfirm.com top markets

Explore mattressfirm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mattressfirm.com country & global rank

Assess the ranking of mattressfirm.com among other retailers within its primary country and worldwide.

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