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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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7.8M
Revenue
Jan 26
1.2M
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$400-500
AOV
Jan 26
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Casper.com offers a range of sleep products. They sell mattresses, pillows, bed frames, bedding accessories, and sleep-related items. The website provides detailed information about their products, customer reviews, and guides for better sleep. Customers can purchase these items online and enjoy free shipping and hassle-free returns.

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casper.com Annual Revenue and Growth

casper.com's annual sales on its online store amounted to $128.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$128.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
casper.com revenue by year

casper.com's monthly revenueOVER TIME
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Over the past three months, casper.com revenue has experienced decline of 8.7%, compared to the preceding three months.

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casper.com revenue decline for last six months
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OVERVIEW
In January 2026, casper.com generated $7,802,692 in online sales, significantly outpacing the FURNITURE median of $182,912. With a conversion rate between 1.50-2.00%, casper.com remains competitive, though slightly below the high of 2.05%. Its average order value (AOV) of $400-425 falls short of the industry high of $1,213, while the website attracted 1,214,022 sessions, far exceeding the median of 40,858 but still dwarfed by ikea.com's 286,062,444 sessions. Overall, casper.com shows robust performance, positioning itself well within a competitive marketplace.
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casper.com competitors

When comparing casper.com to its competitors in the mattress industry in January 2026, we see that Casper's revenue of $7,802,692 falls in the middle range. In terms of transactions, Casper had 18,950, again falling in the mid-range. However, Casper had a high number of sessions at 1,214,022. Their Average Order Value (AOV) was between $400-425, which is on the lower end compared to competitors. The conversion rate for Casper was between 1.50-2.00%, putting them on par with some of the top competitors like saatva.com. purple.com stood out with the highest revenue of $18,832,964, while amerisleep.com had the lowest revenue. mattressfirm.com had the highest number of transactions and sessions, showcasing their strong market presence. tuftandneedle.com had a slightly lower revenue but a comparable conversion rate to Casper.

amerisleep.com screenshot
#1 amerisleep.com
824.3K
Revenue
367.6K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
nectarsleep.com screenshot
#2 nectarsleep.com
35.7M
Revenue
3.9M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
purple.com screenshot
#3 purple.com
18.8M
Revenue
3.6M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
mattressfirm.com screenshot
#4 mattressfirm.com
75.4M
Revenue
9.9M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
saatva.com screenshot
#5 saatva.com
27.2M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
casper.com vs top market performers
casper.com
top retailers
conversion rate vs average order value for casper.com and its competitors
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Revenue share by device at casper.com

In January large majority of sales on casper.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on casper.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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casper.com channels

Identify top traffic channels that drive growth for casper.comand discover how performance of traffic channels has changed over time.

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casper.com Google Ads spend

Evaluate casper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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casper.com devices

Review casper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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casper.com top markets

Explore casper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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casper.com country & global rank

Assess the ranking of casper.com among other retailers within its primary country and worldwide.

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