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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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4.3M
Revenue
Jul 26
975.2K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$400-500
AOV
Jul 26
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Casper.com offers a range of sleep products. They sell mattresses, pillows, bed frames, bedding accessories, and sleep-related items. The website provides detailed information about their products, customer reviews, and guides for better sleep. Customers can purchase these items online and enjoy free shipping and hassle-free returns.

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casper.com Annual Revenue and Growth

casper.com's annual sales on its online store amounted to $128.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$128.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
casper.com revenue by year

casper.com's monthly revenueOVER TIME
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Over the past three months, casper.com revenue has experienced decline of 9.8%, compared to the preceding three months.

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casper.com revenue decline for last six months
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OVERVIEW
casper.com is positioned in the furniture category and generated $4.3 million in revenue for online sales in July 2026. The average store in the furniture category generates around $144,000 a month, while the largest, ikea.com, generates $836.6 million. With a conversion rate of 0.50-1.00%, casper.com operates within the category's typical range of 0.27% to 1.97%. Its average order value (AOV) of $450-475 also falls within the category's typical range of $294 to $1,209. Additionally, casper.com had 975,000 sessions, compared to the average store in the furniture category, which sees around 34,100 sessions a month.
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casper.com competitors

In the competitive landscape of online mattress sales, casper.com, amerisleep.com, purple.com, mattressfirm.com, saatva.com, and tuftandneedle.com vie for market share. As of July 2026, casper.com generated $4.3 million in revenue from 9,418 transactions and 975,000 sessions, placing it fourth among its peers. It trails mattressfirm.com by $54.4 million in revenue and by 83,700 transactions. Comparatively, mattressfirm.com leads significantly with $58.7 million in revenue and 93,100 transactions from 8 million sessions. purple.com also outperforms casper.com with $15.8 million in revenue and 15,500 transactions. While casper.com’s conversion rate ranges from 0.50-1.00%, it shares this range with amerisleep.com and tuftandneedle.com, while others like saatva.com achieve higher rates between 1.50-2.00%.

amerisleep.com screenshot
#1 amerisleep.com
455.8K
Revenue
161.1K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
nectarsleep.com screenshot
#2 nectarsleep.com
42.2M
Revenue
4.9M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
purple.com screenshot
#3 purple.com
15.8M
Revenue
3.8M
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
mattressfirm.com screenshot
#4 mattressfirm.com
58.7M
Revenue
8M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
saatva.com screenshot
#5 saatva.com
40.4M
Revenue
3.3M
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
casper.com vs top market performers
casper.com
top retailers
conversion rate vs average order value for casper.com and its competitors
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Revenue share by device at casper.com

In July large majority of sales on casper.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on casper.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries casper.com operates in

casper.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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casper.com channels

Identify top traffic channels that drive growth for casper.comand discover how performance of traffic channels has changed over time.

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casper.com Google Ads spend

Evaluate casper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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casper.com devices

Review casper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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casper.com top markets

Explore casper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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casper.com country & global rank

Assess the ranking of casper.com among other retailers within its primary country and worldwide.

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