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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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7.8M
Revenue
Dec 25
1.2M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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Casper.com offers a range of sleep products. They sell mattresses, pillows, bed frames, bedding accessories, and sleep-related items. The website provides detailed information about their products, customer reviews, and guides for better sleep. Customers can purchase these items online and enjoy free shipping and hassle-free returns.

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casper.com Annual Revenue and Growth

casper.com's annual sales on its online store amounted to $207.9M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$207.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
casper.com revenue by year

casper.com's monthly revenueOVER TIME
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Over the past three months, casper.com revenue has experienced growth of 46%, compared to the preceding three months.

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casper.com revenue growth for last six months
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OVERVIEW
In December 2025, casper.com achieved online sales revenue of $7,826,627, significantly outperforming the FURNITURE median of $156,465, though far behind industry leader ikea.com at $795,900,179. The site’s conversion rate ranged from 1.50% to 2.00%, aligning with the category's high benchmark, while its average order value (AOV) stood between $400 and $425, below the high of $1,208. With 1,204,123 sessions, casper.com excelled compared to the median of 37,321, but still trailed ikea.com, which recorded a staggering 238,379,008 sessions.
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casper.com competitors

In December 2025, casper.com generated $7,826,627 in revenue from 18,858 transactions and 1,204,123 sessions, with an average order value (AOV) range of $400-$425 and a conversion rate of 1.50-2.00%. In comparison, amerisleep.com had lower revenue of $2,157,381 from 4,403 transactions and 370,723 sessions, with a higher AOV range of $475-$500 but a similar conversion rate of 1.00-1.50%. On the other hand, purple.com outperformed all with revenue of $16,809,188 from 21,141 transactions and 2,089,429 sessions, boasting the highest AOV range of $775-$800 but a lower conversion rate of 1.00-1.50%. mattressfirm.com excelled in revenue at $102,639,163 from 163,413 transactions and 9,462,205 sessions, with an AOV range of $625-$650 and a matching conversion rate of 1.50-2.00%. saatva.com and tuftandneedle.com fell behind in revenue compared to casper.com, showcasing varying performance metrics in the competitive online mattress industry.

amerisleep.com screenshot
#1 amerisleep.com
2.2M
Revenue
370.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
nectarsleep.com screenshot
#2 nectarsleep.com
33.2M
Revenue
3.5M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
purple.com screenshot
#3 purple.com
16.8M
Revenue
2.1M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
mattressfirm.com screenshot
#4 mattressfirm.com
102.6M
Revenue
9.5M
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
saatva.com screenshot
#5 saatva.com
25.2M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
casper.com vs top market performers
casper.com
top retailers
conversion rate vs average order value for casper.com and its competitors
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Revenue share by device at casper.com

In December large majority of sales on casper.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on casper.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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casper.com channels

Identify top traffic channels that drive growth for casper.comand discover how performance of traffic channels has changed over time.

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casper.com Google Ads spend

Evaluate casper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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casper.com devices

Review casper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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casper.com top markets

Explore casper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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casper.com country & global rank

Assess the ranking of casper.com among other retailers within its primary country and worldwide.

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