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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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8.1M
Revenue
3.1M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
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Casper.com offers a range of sleep products. They sell mattresses, pillows, bed frames, bedding accessories, and sleep-related items. The website provides detailed information about their products, customer reviews, and guides for better sleep. Customers can purchase these items online and enjoy free shipping and hassle-free returns.

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casper.com's revenueOVER TIME
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Over the past three months, casper.com revenue has experienced growth of 7%, compared to the preceding three months.

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casper.com revenue growth for last six months
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OVERVIEW
In July 2025, casper.com in the FURNITURE industry generated $8,122,126 in revenue for online sales, with a conversion rate ranging from 0.50-1.00% and an AOV of $425-450. The highest conversion rate in the industry is 1.91%, while the lowest is 0.24%. Additionally, casper.com had 3,114,959 sessions, compared to the highest of 243,283,438 from ikea.com and a median of 36,085 in the FURNITURE category. The AOV for casper.com is considered average, falling between $273 (low) and $1,215 (high) in the industry.
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casper.com competitors

In July 2025, casper.com, with a revenue of $8,122,126 from 18,532 transactions and 3,114,959 sessions, boasts an average order value (AOV) of $425-450 and a conversion rate of 0.50-1.00%. When compared to its competitors, amerisleep.com trails with revenue of $776,760 from 1,481 transactions and 413,851 sessions, with an AOV of $500-525 and a conversion rate of 0.00-0.50%. purple.com leads the pack with revenue of $22,110,271 from 27,329 transactions and 6,674,885 sessions, offering an AOV of $800-825 and a conversion rate of 0.00-0.50%. mattressfirm.com surpasses with revenue of $41,456,470 from 64,397 transactions and 7,559,491 sessions, featuring an AOV of $625-650 and a conversion rate of 0.50-1.00%. saatva.com excels with revenue of $24,000,201 from 26,310 transactions and 1,784,197 sessions, providing an AOV of $900-925 and a conversion rate of 1.00-1.50%. tuftandneedle.com falls slightly behind with revenue of $1,316,700 from 2,058 transactions and 221,556 sessions, offering an AOV of $625-650 and a conversion rate of 0.50-1.00%.

amerisleep.com screenshot
#1 amerisleep.com
776.8K
Revenue
413.9K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
purple.com screenshot
#2 purple.com
22.1M
Revenue
6.7M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
mattressfirm.com screenshot
#3 mattressfirm.com
41.5M
Revenue
7.6M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
saatva.com screenshot
#4 saatva.com
24M
Revenue
1.8M
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
tuftandneedle.com screenshot
#5 tuftandneedle.com
1.3M
Revenue
221.6K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
casper.com vs top market performers
casper.com
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conversion rate vs average order value for casper.com and its competitors
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Revenue share by device at casper.com

In July large majority of sales on casper.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on casper.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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casper.com channels

Identify top traffic channels that drive growth for casper.comand discover how performance of traffic channels has changed over time.

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casper.com Google Ads spend

Evaluate casper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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casper.com devices

Review casper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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casper.com top markets

Explore casper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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casper.com country & global rank

Assess the ranking of casper.com among other retailers within its primary country and worldwide.

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