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Home/Insights/Retailers/wacoal-america.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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2.5M
Revenue
Mar 26
666.1K
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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Wacoal America, a premium bra brand known for fit, quality, comfort, and craftsmanship.Whether you are looking for comfortable, supportive bras or stylish underwear, Wacoal has the largest selection of women's intimate apparel.

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wacoal-america.com Annual Revenue and Growth

wacoal-america.com's annual sales on its online store amounted to $26.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$26.3M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
wacoal-america.com revenue by year

wacoal-america.com's monthly revenueOVER TIME
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Over the past three months, wacoal-america.com revenue has experienced growth of 4.3%, compared to the preceding three months.

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wacoal-america.com revenue growth for last six months
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OVERVIEW
In March 2026, wacoal-america.com achieved online sales revenue of $2,461,038, significantly surpassing the FASHION AND APPAREL median of $83,040, while maintaining a conversion rate of 2.50-3.00%, close to the category's high of 3.14%. With an Average Order Value (AOV) ranging from $125 to $150, it remains competitive against the high AOV of $377 in the industry. Additionally, wacoal-america.com recorded 666,123 sessions, well above the median of 36,457, though far behind shein.com, the category leader with 298,145,068 sessions, highlighting a strong yet niche presence in the FASHION AND APPAREL market.
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wacoal-america.com competitors

When comparing wacoal-america.com to its competitors in March 2026, we see that Wacoal America falls in the middle in terms of revenue with $2,461,038. thirdlove.com leads the pack with $4,830,836, followed by barenecessities.com at $6,312,843. Wacoal America has a decent number of transactions at 16,790 and sessions at 666,123. Its conversion rate of 2.50-3.00% is on par with herroom.com. thirdlove.com boasts the highest conversion rate at 4.50-5.00%. In terms of Average Order Value (AOV), wacoal-america.com falls within the $125-150 range along with most competitors. However, vanityfairlingerie.com has the lowest AOV at $50-75 while barenecessities.com has the highest at $175-200. Overall, Wacoal America is holding its own in the competitive lingerie market but has room for growth to catch up to the top performers.

thirdlove.com screenshot
#1 thirdlove.com
4.8M
Revenue
755.8K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
barenecessities.com screenshot
#2 barenecessities.com
6.3M
Revenue
981K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
vanityfairlingerie.com screenshot
#3 vanityfairlingerie.com
93.4K
Revenue
65.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
herroom.com screenshot
#4 herroom.com
1.4M
Revenue
478.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
glamorise.com screenshot
#5 glamorise.com
566.4K
Revenue
303.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
wacoal-america.com vs top market performers
wacoal-america.com
top retailers
conversion rate vs average order value for wacoal-america.com and its competitors
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Revenue share by device at wacoal-america.com

In March large majority of sales on wacoal-america.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on wacoal-america.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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wacoal-america.com channels

Identify top traffic channels that drive growth for wacoal-america.comand discover how performance of traffic channels has changed over time.

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wacoal-america.com Google Ads spend

Evaluate wacoal-america.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wacoal-america.com devices

Review wacoal-america.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wacoal-america.com top markets

Explore wacoal-america.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wacoal-america.com country & global rank

Assess the ranking of wacoal-america.com among other retailers within its primary country and worldwide.

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