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Nov 2025
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Home/Insights/Retailers/wacoal-america.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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2.3M
Revenue
Nov 25
590.3K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Wacoal America, a premium bra brand known for fit, quality, comfort, and craftsmanship.Whether you are looking for comfortable, supportive bras or stylish underwear, Wacoal has the largest selection of women's intimate apparel.

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wacoal-america.com's monthly revenueOVER TIME
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Over the past three months, wacoal-america.com revenue has experienced decline of 13%, compared to the preceding three months.

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wacoal-america.com revenue decline for last six months
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OVERVIEW
In November 2025, wacoal-america.com generated $2,274,092 in online sales, significantly exceeding the FASHION AND APPAREL median of $93,064. With a conversion rate of 2.50-3.00%, it is slightly below the industry high of 3.37%. The average order value (AOV) ranged between $125-150, well below the high of $375 in the category. Wacoal attracted 590,305 sessions, a robust figure compared to the median of 36,492, yet far from shein.com’s 342,497,064 sessions, the highest in the industry. Overall, these metrics illustrate a solid but competitive performance within the FASHION AND APPAREL market.
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wacoal-america.com competitors

In November 2025, wacoal-america.com generated a revenue of $2,274,092 from 15,538 transactions with 590,305 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 2.50-3.00%. Compared to its competitors, thirdlove.com leads the pack with a revenue of $7,395,563 from 56,189 transactions and 1,048,214 sessions, featuring a similar AOV and a higher conversion rate of 5.00-5.50%. Bare Necessities follows closely with $6,241,610 in revenue from 34,849 transactions and 1,041,397 sessions, offering a higher AOV of $175-200 but a slightly lower conversion rate of 3.00-3.50%. Vanity Fair Lingerie lags significantly behind with only $95,080 in revenue from 1,545 transactions and 30,855 sessions, despite having a higher conversion rate of 5.00-5.50% and a lower AOV of $50-75. Overall, wacoal-america.com competes well in terms of revenue and conversion rate but could work on increasing its sessions and transactions to better rival the top performers in the market.

thirdlove.com screenshot
#1 thirdlove.com
7.4M
Revenue
1M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
barenecessities.com screenshot
#2 barenecessities.com
6.2M
Revenue
1M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
vanityfairlingerie.com screenshot
#3 vanityfairlingerie.com
95.1K
Revenue
30.9K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
herroom.com screenshot
#4 herroom.com
1.2M
Revenue
472.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
glamorise.com screenshot
#5 glamorise.com
418.6K
Revenue
183.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
wacoal-america.com vs top market performers
wacoal-america.com
top retailers
conversion rate vs average order value for wacoal-america.com and its competitors
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Revenue share by device at wacoal-america.com

In November large majority of sales on wacoal-america.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on wacoal-america.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wacoal-america.com channels

Identify top traffic channels that drive growth for wacoal-america.comand discover how performance of traffic channels has changed over time.

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wacoal-america.com Google Ads spend

Evaluate wacoal-america.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wacoal-america.com devices

Review wacoal-america.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wacoal-america.com top markets

Explore wacoal-america.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wacoal-america.com country & global rank

Assess the ranking of wacoal-america.com among other retailers within its primary country and worldwide.

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