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Home/Insights/Retailers/wacoal-america.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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3.5M
Revenue
Sep 26
887K
Sessions
Sep 26
2.0-2.5%
Conv. rate
Sep 26
$175-200
AOV
Sep 26
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Wacoal America, a premium bra brand known for fit, quality, comfort, and craftsmanship.Whether you are looking for comfortable, supportive bras or stylish underwear, Wacoal has the largest selection of women's intimate apparel.

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wacoal-america.com Annual Revenue and Growth

wacoal-america.com's annual sales on its online store amounted to $26.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$26.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
wacoal-america.com revenue by year

wacoal-america.com's monthly revenueOVER TIME
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Over the past three months, wacoal-america.com revenue has experienced growth of 35%, compared to the preceding three months.

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wacoal-america.com revenue growth for last six months
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OVERVIEW
wacoal-america.com generated $3.5 million in online sales for September 2026. With an impressive 887,000 sessions, it significantly outperforms an average fashion and apparel store, which sees around 26,000 sessions a month. The website boasts a conversion rate between 2.00-2.50%, comfortably within the typical range of 0.67% to 3.16% for the category. Additionally, its average order value (AOV) is between $175-200, also within the typical range of $79 to $406. While the largest player, shein.com, generates $765.8 million, wacoal-america.com demonstrates solid performance metrics that align well with the expectations for an average fashion and apparel store.
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wacoal-america.com competitors

In September 2026, thirdlove.com led with impressive metrics, generating $6.4 million in revenue from 43,100 transactions across 890,000 sessions, showcasing a conversion rate of 4.50-5.00%. Following closely, barenecessities.com achieved $4.3 million in revenue and 24,300 transactions, with 910,000 sessions and a conversion rate of 2.50-3.00%. wacoal-america.com ranks third in revenue with $3.5 million, achieving 19,400 transactions from 887,000 sessions, while its conversion rate stands at 2.00-2.50%. vanityfairlingerie.com and herroom.com trail behind with $172,000 and $935,000 in revenue respectively, and lower transaction counts. Despite a competitive AOV range of $175-200, wacoal-america.com’s performance is notably surpassed by thirdlove.com’s higher conversion rates and total transactions. Comparatively, glamorise.com, with $714,000 in revenue, falls behind all major players in both revenue and sessions, reflecting a broader industry landscape where wacoal-america.com maintains a respectable position among its competitors.

thirdlove.com screenshot
#1 thirdlove.com
6.4M
Revenue
889.9K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
barenecessities.com screenshot
#2 barenecessities.com
4.3M
Revenue
910.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
vanityfairlingerie.com screenshot
#3 vanityfairlingerie.com
172.1K
Revenue
101K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
herroom.com screenshot
#4 herroom.com
934.7K
Revenue
386.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
glamorise.com screenshot
#5 glamorise.com
713.9K
Revenue
337.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
wacoal-america.com vs top market performers
wacoal-america.com
top retailers
conversion rate vs average order value for wacoal-america.com and its competitors
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Revenue share by device at wacoal-america.com

In September large majority of sales on wacoal-america.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on wacoal-america.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries wacoal-america.com operates in

wacoal-america.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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wacoal-america.com channels

Identify top traffic channels that drive growth for wacoal-america.comand discover how performance of traffic channels has changed over time.

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wacoal-america.com Google Ads spend

Evaluate wacoal-america.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wacoal-america.com devices

Review wacoal-america.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wacoal-america.com top markets

Explore wacoal-america.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wacoal-america.com country & global rank

Assess the ranking of wacoal-america.com among other retailers within its primary country and worldwide.

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